UCBCHL - Guide to creating your online presence with Wordpress

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Wordpress in a nutshell for health and public health organizations. Use wordpress to get your messages out to your key audiences quickly and work within the rapid-fire world we live in. #UCBCHL

Wordpress in a nutshell for health and public health organizations. Use wordpress to get your messages out to your key audiences quickly and work within the rapid-fire world we live in. #UCBCHL

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  • 1. Creating Your Online Presence with Wordpress
  • 2. What IS Wordpress?
    • Wordpress is a FREE (open-source) online publishing, blogging and content management system (CMS) for creating, editing and administering user-friendly websites.
    • Wordpress powers hundreds of thousands of websites all over the web, including commercial, non-profit, news/magazine, campaign and many other types of sites.
  • 3. Two ways to get online with WP
    • Wordpress.org
    • You have FULL control:
      • Ability to upload themes
      • Ability to upload plugins
      • Complete control to change code if you’re technically minded
    • Runs on your own domain & web host
    • More customization to build a more powerful and dynamic website
    • Wordpress.com
    • It’s free and much easier to setup
    • Everything is taken care of: setup, upgrades, spam, backups, security, etc
    • Your blog is on hundreds of servers, so it’s highly unlikely to go down due to traffic
    • Your posts are backed up automatically
    • You get extra traffic from blogs of the day and tags
    • You can connect like-minded bloggers using tag and friend surfer
  • 4. Getting Started: Wordpress.com
    • Go to http://www.wordpress.com
    • What you’ll need :
      • Valid e-mail address
      • Name for your blog/site
    • Check your e-mail for your account confirmation
    • After you’ve signed up, you can begin building your site in a matter of seconds!
  • 5. The Wordpress.com Dashboard – This is the back-end control for your entire site
  • 6. The WP Dashboard
    • From the Dashboard, you can :
    • Create/edit Posts
    • Select your site’s theme
    • Create/edit Pages
    • Upload media (audio, images, video, & more)
    • Install upgrades
    • Edit site settings
  • 7. Managing WP Themes
    • With a Wordpress.com website, you can select from over 100 free themes to give your site the appearance and functionality you want!
  • 8. Site Settings
    • Editing your site settings allows you to customize the front-end of your website:
    • Posting & Reading settings
    • Blog title & tagline
    • Comment settings
    • Home page
    • And more !
  • 9. Creating a Page Pages (unlike posts) are static – which means the content won’t change unless you manually edit it. Most Wordpress websites include a combination of dynamic posts (blog) and pages to help guide or inform visitors.
  • 10. Pages (cont’d)
    • To create a new page, select “ Pages ” from the left-hand toolbar on the WP Dashboard, and click “ Add New .”
  • 11. Creating a Post
  • 12. Posts (cont’d)
    • Posts are shorter entries listed in reverse chronological order on the blog section of your website.
    • Posts can be found in the Archives , Categories , Recent Posts , and other widgets .
    • Posts are also displayed in the RSS feed of the blog.
    • You can control how many posts are displayed at a time in the Reading Settings .
  • 13. Components of a Post Post Title Post Date Post Category Post Author Post Tags Social Media Plugins
  • 14. Questions?
  • 15. Getting Started: Wordpress.org
    • A few things about using Wordpress.org :
    • Software is free – but you’ll have to purchase a domain and web-hosting plan
    • You’ll have to install the Wordpress software directly onto your web server.
    • If you ever need help, the Wordpress.org community and technical help forums offer great advice and services for troubleshooting almost EVERY issue.
  • 16. Getting Started: Wordpress.org
    • What you’ll need:
    • Domain name (i.e. www. yourwebsite .org )
    • Web host (i.e. GoDaddy, NetFirms, etc.)
    • FTP Client (i.e. Filezilla or through web host)
    • Text Editor (i.e. Wordpad or Notepad)
    • Wordpress software (download from Wordpress.org )
  • 17.
    • Dan Cohen, Principal Full Court Press Communications [email_address] @DCSTPAUL / @FullCourt Press
    • 510-465-8294
    • Ana-Marie Jones
    • CARD – Collaborating Agencies Responding to Disaster
      • @CARDCanHelp & @MsDuctTape
      • [email_address]