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Google Tools For Researchers

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Google 101 for Researchers presentation made by Galen Panger of the Google Non-Profit team. The presentation was made on March 17, 2009 on the National Institutes of Health (NIH) campus. The event …

Google 101 for Researchers presentation made by Galen Panger of the Google Non-Profit team. The presentation was made on March 17, 2009 on the National Institutes of Health (NIH) campus. The event was co-sponsored by the NIH Library (http://nihlibrary.nih.gov/) and the DC Chaper of the Special Libraries Association (http://units.sla.org/chapter/cdc). A webcast of the event is available at http://videocast.nih.gov/Summary.asp?File=14968

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  • 1. Tools for Researchers The NIH Library and Special Libraries Association Galen Panger Google for Non-Profits Google Confidential and Proprietary
  • 2. Google’s mission Google’s mission is to organize the world’s information and make it universally accessible and useful.
  • 3. Agenda • Search smarter • Search content • Stay informed • Docs, data and Maps
  • 4. Anatomy of a Google search
  • 5. Anatomy of a Google search Natural Ads search results (sold via keyword (ranked by auction) algorithm)
  • 6. Universal Search
  • 7. Ad auction basics by Hal Varian
  • 8. www.google.com/ads/preferences
  • 9. Search smarter Google Tools for Researchers Google Confidential and Proprietary
  • 10. Search basics Google “search basics” for quick tips • Don’t worry about capitalization • and, of, a, and the are generally ignored • No need to include punctuation • AND operator is the default Think about • Use OR when you want either of two words how the page • Use quotes “ ” to search for exact phrases you’re • Exceptions (who vs. the who, C++) looking for will be written 11
  • 11. Cool Google tricks… •+ •- •~ • conversions • international time • weather • spell check • advanced search
  • 12. Include (+)
  • 13. Exclude (-)
  • 14. Synonyms (~)
  • 15. Combo
  • 16. Related:
  • 17. Site: • site:nih.gov • site:.gov • google.com/u nclesam • Use Custom Search for multiple site searches
  • 18. Spell check
  • 19. Wildcard
  • 20. Q&A
  • 21. Conversions
  • 22. International time
  • 23. Weather
  • 24. Advanced search
  • 25. Advanced search
  • 26. Search preferences
  • 27. Search preferences
  • 28. Language tools
  • 29. Language tools
  • 30. Google Translate Search for translation bots help for a cool trick. Universally accessible and useful… 41 languages 1,640 language pairs 98% of Internet users
  • 31. Search content Google Tools for Researchers Google Confidential and Proprietary
  • 32. Google Scholar • Find papers, abstracts and citations • Locate paper through your library or on the web • Use +, -, “”, OR • Articles ranked by content and citations
  • 33. Advanced Scholar Search
  • 34. Preferences
  • 35. Book Search • Full text search of 7 million books • Download out of copyright books • Keep track of sources in My Library
  • 36. Book Search
  • 37. Advanced Book Search
  • 38. Maps and Earth
  • 39. Stay informed Google Tools for Researchers Google Confidential and Proprietary
  • 40. Google News
  • 41. News archives
  • 42. Blog search
  • 43. Google Alerts • Get e-mail alerts as the news happens on any topic • Be notified instantly when your organization is mentioned in the press, blogs, web, or video
  • 44. Google Reader
  • 45. Google Trends
  • 46. Google Trends
  • 47. Search insights
  • 48. Docs, data and Maps Google Tools for Researchers Google Confidential and Proprietary
  • 49. Documents 55
  • 50. How to share 56
  • 51. Spreadsheets 57
  • 52. Spreadsheets with forms 58
  • 53. Collect and analyze feedback • Charts and graphs created for non-paragraph questions
  • 54. Build web sites and wikis with Google Sites 60
  • 55. Publish instantly • Publish updates and commentary with minimal hassle • Upload photos and embed video • Cool “followers” gadget and Blogger in Draft features • Your shared articles from Google Reader 61
  • 56. Maps and data • Google Maps API • Google Earth Outreach and Spreadsheet Mapper
  • 57. A word about Google and openness
  • 58. Data Liberation Front Team of engineers focused on data export Product Export Formats Product Export Formats CSV PDF, CSV, XML, TSV GadgetTabML RSS, Atom NEW NEW HTML XML, iCal OPML CSV HTML, Word, PDF, RTF, XMPP OpenOffice, Text, CSV, Excel, Powerpoint MP4 OFX (Currently limited basis) Web History RSS POP, IMAP
  • 59. Open source and open standards • Google has opened up more than one million lines of code and more than 100 software projects • Hosting more than 150,000 open source projects developed by non-Googlers • Chrome: Open source browser • Android: Open source mobile OS (T-Mobile); 800 apps
  • 60. Thank you! Galen Panger gpanger@google.com