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The UX Toolbox:  10 techniques for a better user experience  David Jarvis, TUI Travel Photo credit: bre pettis / flickr.com
TUI Travel Mainstream Sector ,[object Object],[object Object],[object Object],[object Object],[object Object],Photo credit:  TUI Travel annual report
Let’s get our hands dirty! Photo credit:  David Poole / flickr.com
Let’s get our hands dirty! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Photo credit:  David Poole / flickr.com
1. Be visionary Photo credit:  starbeard / flickr.com
Photo credits:  rpriegu/ flickr.com & Wikipedia
2. Get to know your users Photo credit:  Maria Trebol Azul / flickr.com
Photo credit:  Crissy Terawaki Kawamoto/ flickr.com
Photo credit:  Dave Gray / flickr.com
3. Create personas
Photo credit:  anikarenina / flickr.com
 
4. Measure engagement “ Meaningless statistics were up one-point-five per cent  this month over last month.” Cartoon:  cartoonbank.com
Photo credit:  .Jes/ flickr.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Photo credit:  Scott Ableman/ flickr.com
5. Think washing machine Photo credit:  maria.cassiani/ flickr.com
With thanks to:  Leisa Reichelt/ disambiguity.com
Oh Jared, I should have listened… See: http://www.uie.com/articles/death_of_relaunch/
 
6. Deal with change Photo credit:  hockadilly/ flickr.com
Photo credit:  margaretgouldstewart / flickr.com
Photo credit:  margaretgouldstewart / flickr.com
Photo credit:  margaretgouldstewart / flickr.com
7. Get creative Linus Pauling / Photo credit:  Wikipedia
Oz Ibrahim from the UX Team @ TUI Travel / Photo credit:  andyb/ flickr.com
 
8. Add tools to help you make and do Find out more at  balsamiq.com
Find out more at  axure.com
9. Ask for feedback (and act on it) Photo credit: adactio / flickr.com
getsatisfaction.com opinionlab.com 4q.iperceptions.com
10. Recruit an in-house team
Let me see you work it! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Photo credit: david poole / flickr.com
Thankyou. David Jarvis david . jarvis @ tuitravel .com linkedin.com/in/dcjarvis  Photo credit: bre pettis / flickr.com

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