The First Fifteen Minutes
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

The First Fifteen Minutes

on

  • 2,428 views

How to get newcomers invested in your product/service right away. Discover your 'aha moment' and get to it quickly. The importance of setting small goals that expand into larger ones. Understand how ...

How to get newcomers invested in your product/service right away. Discover your 'aha moment' and get to it quickly. The importance of setting small goals that expand into larger ones. Understand how the feedback-cycle drives loyalty.

Statistics

Views

Total Views
2,428
Views on SlideShare
2,418
Embed Views
10

Actions

Likes
4
Downloads
51
Comments
0

2 Embeds 10

http://michaelbatistich.com 9
http://posterous.com 1

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

CC Attribution-NonCommercial-NoDerivs LicenseCC Attribution-NonCommercial-NoDerivs LicenseCC Attribution-NonCommercial-NoDerivs License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

The First Fifteen Minutes Presentation Transcript

  • 1. The first 15 minutes Designing great new user experiences #first15 Rob Goodla e .me/g Daniel Burka @dburka Photo credit: Flickr user “Felix42 contra la censura”
  • 2. 1 hour 5 minute walk
  • 3. Credit: Flickr user ‘Ian Hampton’
  • 4. Credit: Flickr user ‘Ninjam83’
  • 5. My Mini Cooper
  • 6. BART at SFO Credit: Flickr user ‘FHKE’
  • 7. ... glass houses Credit: Flickr user ‘Leo Reynolds’ Credit: Flickr user ‘x-ray delta one’
  • 8. “We design for ourselves first” Jason Fried — 37signals
  • 9. Design with empathy
  • 10. WTH??? We need the old FB back... this is ridiculous!!! Why wont you just let me sign in? I WANT THE OLD FAFEBOOK [sic] BACK THIS SHIT IS WACK!!!!!
  • 11. Credit: Flickr user ‘Ben Haisch’ Date before demanding commitment Get your users invested before you propose
  • 12. Help people make something they’d hate to lose. “Save your progress” Credit: Flickr user ‘karpov the wrecked train’
  • 13. Or provide a treasure map The thing over the wall is worth your investment Credit: Flickr user ‘Fanboy 30’
  • 14. The ‘Ah hah’ moment
  • 15. You Must Provide Your Full Name But then... Unsupported Email Domain Incorrect Password
  • 16. 5%
  • 17. 500 MM 400 MM 300 MM 5% 200 MM 100 MM 2004 2005 2006 2007 2008 2009 2010
  • 18. Rob is new to Facebook. 4,000,000 per day Rob Suggest friends for 50,000 per day picture Suggest a profile
  • 19. Feedback Cycles
  • 20. Blake Ross likes this Adam Mosseri Amazing Photo! 10 minutes ago Mark Bixby Cool story bro. 8 minutes ago Soleio This is awesome. 3 minutes ago
  • 21. Make education an experience Teach new people without relying on a textbook Credit: Flickr user ‘kcolwell’
  • 22. Try not to over-think it Teaching isn’t always rocket science Credit: Flickr user ‘Velo Steve’
  • 23. See your new user experience with fresh eyes Get newcomers invested right away Discover your ‘aha moment’ and get to it quickly Set small goals that expand into larger ones Teach by doing as well as by telling
  • 24. Photo: Flickr user Peter Kurdulija Thanks! Questions? Slides are on slideshare.net/dburka