2010 Nationwide Tour Media Kit

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    2010 Nationwide Tour Media Kit - Presentation Transcript

    1. 2010 National Outdoor Advertising Tour A unique, digital advertising opportunity across the nation. This Media Kit has been compressed and optimized for on-screen viewing.
    2. Taking your brand across the country to some of the world’s largest events! National Tour Overview REACH MILLIONS • 40 of the largest outdoor events in the US AT MAJOR EVENTS: • Over 6.8 Million Viewers • $2.2 billion in spending power Pro Sports • 25 of the Top 50 Markets College Sports • Business Category Exclusivity Racing Events • Your message running for 12 hours/day Air Shows & More! What IS a NOMAD? • GIANT 9’x12’ NOMAD LED Display • Plays full-motion video or static ads • Vinyl Wrapping for constant exposure • Interactive TXT to Screen Campaigns • SMS Marketing • Detailed POP and Campaign Reporting • Brand Ambassadors at every event! 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    3. PRO FOOTBALL Target millions of fans at the BIGGEST football events in the world! Super Bowl XLIV Pro Bowl • Miami, FL : February 3rd - 7th • Miami, FL : January 27th - 31st • Over HALF A MILLION Viewers! • Over 250,000 Viewers! • 3 NOMADs : 1,440 Plays • 3 NOMADs : 1, 440 Plays The Super Bowl needs no introduction! NOMADs The Pro Bowl is making its first appearance in the will be located around event hot spots and South Continental U.S. in 30 years! Capitalize on all the Beach. excitement with NOMADs located around event hot spots and South Beach. AFC & NFC Championship Games 2010 NFL Opening Day Campaign • TBD : January 2011 • Nationwide : September 2010 • Over 100,000 Viewers per Game! • 1 MILLION Viewers Nationwide! • 2 NOMADs : 384 Plays per Game • 16 NOMADs : 1,536 Plays Located in major tailgating lots. Located in major tailgating sections and paths to stadiums for every NFL Opening Day game! Event Marketing equals increased brand preference and product knowledge! -The MPI Foundation 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    4. COLLEGE SPORTS Millions of receptive students and fans with your brand on their mind. NCAA Football Bowl Games College Football Games • Nationwide : December 27th - January 6th • Nationwide : All Season Long • Nearly 700,000 Viewers! • Thousands of Viewers! • 2 NOMADs : 1,920 Plays per Game • Maximum Exposure Plays per Game Premiere locations at 10 of the largest Bowl games. Reach an extremely targeted demographic at Universities across the country! Big Ten Basketball Tournament NCAA Final Four Basketball • Indianapolis, IN : March 10th - 14th • Indianapolis, IN : April 1st - 5th • 100,000 Viewers! • 215,000 Viewers! • 2 NOMADs : 960 Plays • 3 NOMADs : 1,440 Plays Located across from Conseco Fieldhouse. Located across from Conseco Fieldhouse and Lucas Oil Stadium. Event Marketing is rated the highest ROI of any advertising medium by the MPI Foundation! 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    5. RACING EVENTS Drive your brand to the finish line at these world famous racing events! Daytona 500 Indianapolis 500 • Daytona, FL : February 9th - 14th • Indianapolis, IN : May 26th - 30th • 500,000 Viewers! • Over 800,000 Viewers! • 3 NOMADs : 1,440 Plays • 3 NOMADs : 1,440 Plays Located at West International Speedway Blvd Located in front of the main entrance and main between I-95 and Midway Ave. parking areas. Brickyard 400 • Indianapolis, IN : July 21st - 25th • Over 600,000 Viewers! • 3 NOMADs : 1,440 Plays Located in front of the main entrance and main parking areas. Event marketing and sponsorship is growing at twice the rate of the overall advertising and marketing sector. - Advertising Age Magazine 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    6. MAJOR EVENTS Take your message to the biggest outdoor events in the USA! NBA All Star Game EAA Air Show • Dallas, TX : February 12th - 14th • Oshkosh, WI : July 26th – August 1st • 100,000 Viewers! • 750,000 Viewers! • 3 NOMADs : 864 Plays • 3 NOMADs : 2,016 Plays Located at American Airlines Stadium and Collins Located along the flight line and in the AeroShell Rd across from Dallas Stadium. square at the largest U.S. air show! MLB All Star Game Sturgis Motorcycle Rally • Los Angeles, CA : July 11th - 13th • Sturgis, SD : August 9th - 15th • Over 150,000 Viewers! • 800,000 Viewers! • 3 NOMADs : 864 Plays • 2 NOMADs : 2,016 Plays Located at E. Gene Autry Way, E. Katella Ave, & Located in downtown Sturgis and Buffalo Chip Orangewood Ave along S State College Blvd. Campground. 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    7. EVENT RECAP Hours/ Total Event Market Dates Screens Days Attendance Day Spots Super Bowl XLIV Miami, FL 2/3 – 2/7 3 12 5 1440 500000 2010 Pro Bowl Miami, FL 1/27 – 1/31 3 12 5 1440 250000 2010 NFL Opening Day Campaign Various 09/12/09 16 12 1 1536 1000000 AFC & NFC Championship Games TBD TBD 2 12 1 192 100000 Outback Bowl Tampa, FL 01/01/10 2 12 1 192 70000 Cotton Bowl Dallas, TX 01/02/10 2 12 1 192 88000 Fiesta Bowl Phoenix, AZ 01/04/10 2 12 1 192 75000 Music City Bowl Nashville, TN 12/27/09 2 12 1 192 70000 Champs Sports Bowl Orlando, FL 12/29/09 2 12 1 192 70000 Allstate Sugar Bowl New Orleans, LA 01/01/10 2 12 1 192 75000 FedEx Orange Bowl Miami, FL 01/05/10 2 12 1 192 75000 AutoZone Liberty Bowl Memphis, TN 01/02/10 2 12 1 192 65000 GMAC Bowl Mobile, AL 01/06/10 2 12 1 192 45000 Big Ten Tournament Indianapolis, IN 3/10 – 3/14 2 12 5 960 100000 NCAA Final Four Tournament Indianapolis, IN 4/1 – 4/4 3 12 5 1440 215000 Daytona 500 Daytona, FL 2/9 – 2/14 3 12 5 1440 500000 Indianapolis 500 Indianapolis, IN 5/26 - 5/30 3 12 5 1440 800000 Brickyard 400 Indianapolis, IN 7/21 - 7/25 3 12 5 1440 600000 NBA All Star Game Dallas, TX 2/12 - 2/14 3 12 3 864 100000 MLB All Star Game Los Angeles, CA 7/11 - 7/13 3 12 3 864 150000 EAA Air Show Oshkosh, WI 7/26 - 8/1 3 12 7 2016 750000 Sturgis Motorcycle Rally Sturgis, SD 8/9 - 8/15 3 12 7 2016 800000 TOTAL NOMAD CPM: Only $15! TOTALS: 18,816 6,498,000 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    8. ADDITIONAL ENHANCEMENTS Increase your exposure and “wow” factor with any or all of these great enhancements. IT’S A WRAP! Want constant exposure at an event? It’s as simple as purchasing a screen-wrap package! Each NOMAD screen will be wrapped with your custom vinyl print for display during the entire event - no matter which ad is playing on the screen, your brand is ALWAYS visible! MOBILE/TXT MARKETING Add a TXT-to-SCREEN campaign or other custom SMS marketing plan to your package and let your viewers interact with your advertisement or promotion! ADVERTISING EXCLUSIVITY You’re guaranteed category exclusivity for all events - at no additional charge! BRAND AMBASSADORS Ask us how we can increase your visibility and brand retention with LIVE and interactive on-site games, contests, samples, and more! 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118
    9. ABOUT NEOTI Bringing cost-effective advertising to the world! Established in 2006, Neoti quickly became the region’s largest community- oriented digital signage firm with networks located throughout Indiana and Ohio. Neoti’s level of success with the Community Networks allowed the company to develop a new mobile form of outdoor advertising to be placed at major outdoor events. Nomad, a 9’x12’ mobile LED, was created to make an impact for both communities and businesses alike. Placing Nomads at major outdoor events allows Neoti to partner with the local communities to promote the arts and public safety while also providing a cost-effective form of advertising to both local and national clients. Neoti is headquartered in Bluffton, Indiana with satelite offices located in Central Indiana and Northwest Florida. A FEW OF OUR CLIENTS We have had the privilege to work with some of the biggest names in the country - we’d love to show you what we can do for you! Sprite Live Nation Diageo Comcast McDonalds 5/3 Bank EA Sports JCPenney Curves Kia KFC Tennis.com H.H. Gregg Jim Beam Castrol United Way Got Milk? Boost Mobile GEICO 2010 National Outdoor Advertising Tour For More Information: (877) 356-3684 Neoti, LLC 124 Oak Forest Dr Bluffton, IN 46714 Fax: (877) 356-6118

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