Social Media Tools Capilano University January 23, 2010 Facilitator :  David Brear
Workshop Outline <ul><li>Class Introductions </li></ul><ul><li>Definitions </li></ul><ul><li>Collaborative Wiki - Your Inp...
Workshop Web Site Social Media Tools http://sites.google.com/site/socialmediatoolssite/
Personal Use <ul><li>Individuals use social media tools in three main areas : </li></ul><ul><ul><li>for interacting with f...
Sample Web 2.0 Personal Tools
Sample Web 2.0 Personal Tools <ul><li>GENIEO   -  is a new personalization platform that finds, filters and organizes rele...
Business Use of Social Media Tools Studies show that : <ul><li>improved interactions with employees, customers, and suppli...
Sample Web 2.0 Business Tools
Sample Web 2.0 Business Tools <ul><li>Startups  -  Your business. Your Questions. </li></ul><ul><li>CeeVee -  quick and pa...
Sample Web 2.0 Marketing Tools
Sample Web 2.0 Marketing Tools <ul><li>myADengine  -  is a dashboard for online marketing - to create, optimize, and repor...
Sample Web 2.0 Advertising Tools
Sample Web 2.0 Advertising Tools <ul><li>Pixazza   -   provides an internet service that turns static images into engaging...
Social Media Discussion Points   <ul><li>Social Media,  Connecting on the Web </li></ul><ul><li>Social Media,  Extra Excit...
What comes Next !! Practical Stuff <ul><li>Working through iGoogle, known as an aggregator, creating a specialized home pa...
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Social Media Tools Wkshp

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This workshop on Social Media Tools for Personal and Business Use was presented at Capilano University, January 23, 2010. There are many interesting and exciting links embedded in it.

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Social Media Tools Wkshp

  1. 1. Social Media Tools Capilano University January 23, 2010 Facilitator : David Brear
  2. 2. Workshop Outline <ul><li>Class Introductions </li></ul><ul><li>Definitions </li></ul><ul><li>Collaborative Wiki - Your Input </li></ul><ul><ul><li>Social Media Tools Wkshp </li></ul></ul><ul><li>Personal Use </li></ul><ul><li>Business Use </li></ul>
  3. 3. Workshop Web Site Social Media Tools http://sites.google.com/site/socialmediatoolssite/
  4. 4. Personal Use <ul><li>Individuals use social media tools in three main areas : </li></ul><ul><ul><li>for interacting with friends and for dealing with personal content </li></ul></ul><ul><ul><li>for interacting with colleagues and for dealing with professional content </li></ul></ul><ul><ul><li>when working on behalf of their business (or other organization) and dealing with organizational content. </li></ul></ul>
  5. 5. Sample Web 2.0 Personal Tools
  6. 6. Sample Web 2.0 Personal Tools <ul><li>GENIEO - is a new personalization platform that finds, filters and organizes relevant information into a personal, private homepage, created especially for you. Unlike regular start pages, such as iGoogle or Netvibes, Genieo does not require your explicit intervention or customization; it automatically finds and organizes the most interesting information for you personally. </li></ul><ul><li>thisMoment - is an inventive new place for people to save and share their life's moments. By incorporating everything people already do on the Web and on mobile devices - photo- and video-sharing, blogging and social networking - thisMoment allows people to easily and spontaneously capture meaningful Moments in a rich, visual presentation, as well as share and collaborate on those Moments with their family and friends. </li></ul>
  7. 7. Business Use of Social Media Tools Studies show that : <ul><li>improved interactions with employees, customers, and suppliers </li></ul><ul><li>more innovative products and services </li></ul><ul><li>more effective marketing </li></ul><ul><li>better access to knowledge </li></ul><ul><li>lower cost of doing business </li></ul><ul><li>And higher revenues </li></ul>
  8. 8. Sample Web 2.0 Business Tools
  9. 9. Sample Web 2.0 Business Tools <ul><li>Startups - Your business. Your Questions. </li></ul><ul><li>CeeVee - quick and painless r ésumé management. </li></ul><ul><li>Siwapp - An open source web application meant to help manage & create invoices in a simple, straightforward way. </li></ul>
  10. 10. Sample Web 2.0 Marketing Tools
  11. 11. Sample Web 2.0 Marketing Tools <ul><li>myADengine - is a dashboard for online marketing - to create, optimize, and report on multiple marketing channels from within the one application. Targeted at ecommerce businesses, MyAdEngine reduces the time required to manage your online marketing by half. </li></ul><ul><li>Qoof - allows the user to easily upload Usermercials onto the Qoof.com website through its seamless, easy-to-use backend software platform. Each Usermercial is linked with a simple 'click to buy' button that is associated with that user&rsquo;s affiliate code, enabling them to make a profit off of each purchase generated from their lead. </li></ul>
  12. 12. Sample Web 2.0 Advertising Tools
  13. 13. Sample Web 2.0 Advertising Tools <ul><li>Pixazza - provides an internet service that turns static images into engaging content, while generating incremental income for web publishers. Pixazza enables consumers to simply mouse over images on their favorite websites to learn more and see related products. </li></ul><ul><li>GoSasa - is a metasearch engine for free online classifieds which crawls more than 52,000 sources and presents results in real time (while deleting expired listings). Users can search for merchandise, jobs, real estate, rentals, services, and vehicles. </li></ul>
  14. 14. Social Media Discussion Points <ul><li>Social Media, Connecting on the Web </li></ul><ul><li>Social Media, Extra Exciting Tools </li></ul><ul><li>Social Media, Interesting Developments </li></ul><ul><li>Social Media, Resource Books </li></ul><ul><li>Social Media, Social Networking Examples </li></ul><ul><li>Social Media, Web Based Business Examples </li></ul><ul><li>Social Media, Web Based Office Solutions </li></ul><ul><li>Social Media, Web Based Resources </li></ul>
  15. 15. What comes Next !! Practical Stuff <ul><li>Working through iGoogle, known as an aggregator, creating a specialized home page. </li></ul><ul><li>Setting up a Web presence using Google Sites </li></ul>

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