SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Media of the Moment

by Social experience team lead at SapientNitro on Sep 30, 2011

  • 21,419 views

Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think ...

Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you're wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior.

Be sure to click on the Speaker Notes tab for more details on slide content.

Statistics

Views

Total Views
21,419
Views on SlideShare
20,482
Embed Views
937

Actions

Likes
27
Downloads
0
Comments
3

16 Embeds 937

http://ibis.htcreative.com 268
http://blocs.xtec.cat 195
http://www.scoop.it 129
http://mediaofthemoment.com 127
http://seduvaq.uvaq.edu.mx 55
http://ideaengineers.sapient.com 48
http://ideaengineers.sapient.com 48
http://paper.li 42
http://to2015-sn.tumblr.com 7
http://feeds.feedburner.com 7
http://blog.websourcing.fr 4
http://danieljuncosantos.wordpress.com 3
http://a0.twimg.com 1
http://us-w1.rockmelt.com 1
http://www.netvibes.com 1
http://www.motm.navigatecommunications.com 1
More...

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

13 of 3 previous next Post a comment

Post Comment
Edit your comment

Media of the Moment Media of the Moment Presentation Transcript