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Seven Deadly Sins: Lessons for Avoiding Social Media Disasters
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Seven Deadly Sins: Lessons for Avoiding Social Media Disasters

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Slides from a 'seven deadly sins' talk we often give, and usually include in our all-day workshops: http://capulet.com/smm.

Slides from a 'seven deadly sins' talk we often give, and usually include in our all-day workshops: http://capulet.com/smm.

Published in Technology , Business
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Transcript

  • 1. Seven Deadly sins: lessons for avoiding social media disasters
  • 2. Pride goeTH before the fall
  • 3. lesson 1: add value, not ego
  • 4. heed thy tone
  • 5. Lesson 2: get to know your audience
  • 6. Foist not Thine Spam Upon Yon Rabble
  • 7. Lesson 3: Spam, and you’ll suffer
  • 8. ignore not the masses
  • 9. Lesson 4: Monitor the Web (all the time, every Day)
  • 10. Be not rude
  • 11. Lesson 5: the web is a public place
  • 12. abandon not Thy Blog
  • 13. Lesson 6: allocate enough Resources
  • 14. Thou Shall Not Deceive
  • 15. "You should also check out the Krave (motorola.com/krave). It has a digital QWERTY keyboard and its narrower then the iPhone.” "I wonder if this could be done on the Motorola Krave?" "I'm so glad my boss isn't like that! I'm working with Motorola right now, and became a huge fan of the Krave (motorola.com/ krave). I especially like the full touch screen display and html web browser. It's awesome!"
  • 16. “Google is a reputation management system.” - Clive Thompson, Wired
  • 17. Lesson 7: don’t lie on the internet
  • 18. Questions?
  • 19. www.capulet.com www.friendswithbenefitsbook.com @julieszabo @dbarefoot
  • 20. Images courtesy of the Flickr users antmoose, Lawrence OP, Kris Krug and Sacred Destinations.