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Tucson Marketing Plan

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  • OBJECTIVES THAT BENEFIT YOU
  • Transcript

    • 1. For the Fry Residence 10831 E. Upland Dr Tucson, AZ 85748
    • 2. Debby Bonisolli
      • Owner/ Broker
      • Certified in Commercial Real Estate
      • Investment Property
      • 1031 Exchanges
      • Commercial Leasing
      • High End Investor Renovations
      • Condominium Conversions
      • Common Sense & Problem Solving Skills
      • Member of National Association of Realtors
      • Member Tucson/Arizona Assoc. of Realtors
    • 3. Roger Bonisolli
      • 30 Years Vice President/Technology Officer with Fortune 500 Company.
      • 30 Years Design, Engineering & Construction.
      • Business in Home Interiors / Design / Renovation / Antique Home Restoration.
      • Master Craftsman in Custom Interior Design / Build.
      • His Skills in Marketing, Organization, Discerning Eye for Detail .
      • Discriminating Taste have helped Buyers and Sellers obtain their goals.
      • Member of National Association of Realtors.
      • Member Tucson/Arizona Assoc. of Realtors.
    • 4. Marketing Process
      • Internet Exposure
      • Websites
      • www.simplytucson.com
      • www.realtor.com
      • www.azstarnet.com
      • www.tucson.com
      • Yahoo.com
    • 5. ONLINE MARKETING PLAN OBJECTIVES • Reach the widest audience of potential buyers • Produce activity to attract the best buyer willing to meet a your terms, price and desired closing date • Monitor traffic that results from our online marketing plan • Study the results and adjust accordingly and get your a home SOLD
    • 6. YOUR HOME’S PRESENCE ON THE INTERNET IS NOW MORE IMPORTANT A survey of home buyers who recently moved asked: “ Do you think the internet is becoming more important than print advertising to market a home?” Source: Conducted by DME, Inc. for REALTOR.com ® Findings, April 2008 YES – 94.3% NO – 4.7%
    • 7. NAR 2008 PROFILE OF HOME BUYERS & SELLERS FACTS ON WHAT IS WORKING AND WHAT IS NOT 2002: Internet surpassed print ads 2004: More buyers found their home on internet than from signs 2008 Source: National Association of REALTORS ® , Profile of Home Buyers and Sellers, 2008 buyers are now here
    • 8. TOTAL MONTHLY MINUTES SPENT ONLINE (NATIONWIDE COMPARISON, in millions of minutes) Your home will be on REALTOR.com® - where more consumers spend more time Source: comScore Media Metrix January-October 2008
    • 9. Because REALTOR.com ® has millions of listings… I will make yours stand out
    • 10.
      • Your home will be more visible to buyers
      • I receive customer leads directly so I can personally respond to buyers
      • There are additional enhancements I can add to your listing to show off the best features
      SHOWCASE LISTING ENHANCEMENTS MARKETING SYSTEM SM
    • 11. What SHOWCASE LISTING ENHANCEMENTS do to help sell your property. • More exposure for your property • Up to 25 jumbo photos • Listing video tours • Promote open houses
    • 12. FEATURED HOMES™ MARKETING SYSTEM SM FEATURED HOMES™ Your home will be selected for rotation in one of these exclusive positions – the most prominent location for your home on the #1 real estate website. * *Source: comScore Media Metrix January-October 2008
    • 13.
      • I know that the best way to sell your home is to attract as many buyers as possible, so that you have a better chance of finding the one who can offer you the best price, terms and closing date
      • My advertising position on REALTOR.com ® is working 24 hours, 7 days a week bringing buyers to me
      CAPTURING BUYERS ON REALTOR.COM ® FEATURED AGENT™ MARKETING SYSTEM SM
    • 14. MY COMMITMENT TO YOU • I am accountable • I will follow-up with traffic reports • You will see the results • We will work together to meet your goal to sell your home at the best price and terms
    • 15. Team Bonisolli Selling Your Home
      • Real Estate Consultants acting on your behalf
      • Accurate Home Pricing
      • Professional Staging Appointment
      • Extensive Customized Marketing Plan
      • Proven experience with Contract Negotiations
      • Excellent Reputation with fellow professionals
      • We Put Your Needs First