• Fashion photography is a genre of photography devoted to displaying clothing and other fashion item• Fashion photography is mostly used for advertisements or fashion magazines such as vogue, vanity fair, or elle
When Done Successfully• it embodies the whole fashion atmosphere of the moment and portraits the mood of the time in the best way.• Production is not easy. It consist of a whole team working behind the scene you also need locations, models, transport, lightning ect.
• Pursuing a career in fashion photography will give you a chance to work with the finest models and celebrities in the fashion industry.• You can also receive great publicity by posting your work in magazines, and other types of fashion journals.• fashion photographer professionals take pictures of models, which will be used for web sites, magazines, print ads, and fashion houses.• They are also tasked to conceptualize photo shoots that will highlight the clothing, accessories, and apparels worn by the models. (promotional photo’s)• The generated photographs will then be used in a variety of digital and print media. Most of these pictures will be integrated in catalogs, magazines, and advertisements.
• In order to become a fashion photographer you do not need any degree or formal training. If you have an aptitude and an interest in photography, then you can try your hand at this profession.• The most important thing to have to break into the world of fashion photography is to work on building your portfolio.• An impressive portfolio is all you need in order to get a good job.• You can be freelance or work for someone (an agent). They get paid by the company or agency they work for.• Some big name fashion photographers• Donald McPherson• Nigel Barker- also worked as a judge on ANTM• Bruce Webe- Known for black and white photo’s, also had a long association with Abercrombie & Fitch• Rankin
Some Big Name Photographers • Some big name fashion photographers• Donald McPherson-known as one of the most famous fashion photographers in Europe.• http://www.donaldmcphersonstudio.com/<< his website• Nigel Barker- also worked as a judge on ANTM• Bruce Webe- Known for black and white photo’s, also had a long association with Abercrombie &Fitch• Rankin- taken photo’s of a variety of famous people
• Some photographers work differently. Rankin for example makes his models feel as comfortable as possible before the shoot to get a more natural look. Rankin claims he doesnt have a specific Style and just uses what works best.• Rankin has shot everyone from royalty to refugees.• his powerful images are part of contemporary iconography, and mix a cross section of his own personal interests with commercial campaigns, from Nike to Women’s Aid.• His work is regularly exhibited in galleries around the world• A number of books of Rankin’s work have been published, including a retrospective of his work, Visually Hungry, a collection of his most recognizable portraits Celebration, a book of Rankin’s images of his model wife TuuliTuulitastic, Alex Box, a collaboration with the avant-garde make-up artist and a book to accompany the BBC documentary, RANKINJOZI.• Rankin has co-directed music videos, commercials and feature films with Chris Cottam.• Rankin also has a website which you can see his books on and pictures that his taken. He Treats Celebrities the same as everyone else Some of Rakin’s pictures for Magazine Covers