Social media and creativity What is social media ... and why bother How openness aids creativity .... Collaborative events The web as the “site” Co-designing with games David Wilcox socialreporter.com

What is social media ... and why bother

How openness aids creativity ....

Collaborative events

The web as the “site”

Co-designing with games

It used to be simple ... Web pages provided information Email plus attachments provided info, communication and collaboration Forums enabled discussion - but might not be used

Social media • consume • commune • create • collaborate Blogs Wiki Feeds Photos videos E-mail groups Facebook groups Now it’s not so easy ... Shared bookmarks Twitter

There are major benefits • Getting information, communicating, creating, collaborating • Developing your voice online • Reaching new audience Some you can do on your own ... in conventional contracting ... however here’s why I believe ... Open collaboration aids creativity

First: releasing creativity without getting drowned • Become a good digital consumer • Develop a tailored toolkit • Create a learning blog • Go to collaborative events • Try free and low cost tools • Co-design http://michelemartin.typepad.com/thebambooprojectblog/

Innovation camp Enabled by design Rate your prison Barcode wikipedia Rate my CV On the up Sharestuff

Co-designing online services Invite people to contribute Run a focus group Play a game Develop a prototype

The ‘website’ is the web ... Network navigation Main blog Twitter - short messages Experts Online Posts and comments from other blogs Feature

... and much of it free Feed from free newsletter Feed from del.icio.us bookmarks Video from YouTube Feed from Google maps

Are you Yes 2.0? or No 2.0? A human voice Willing to share Open source thinking Share responsibility Basics covered Ready to experiment Tell good stories Official voice Anxious to control We own it Central vetting Audience not online Unwilling to invest time Publish reports The cultural challenge

A human voice

Willing to share

Open source thinking

Share responsibility

Basics covered

Ready to experiment

Tell good stories

Official voice

Anxious to control

We own it

Central vetting

Audience not online

Unwilling to invest time

Publish reports

Try games for co-design Simulations Scenarios Tools on cards Action plans Storytelling

Gaming design Invent the scenario - challenges, interests Identify characters Choose methods from cards Tell a story

Invent the scenario - challenges, interests

Identify characters

Choose methods from cards

Tell a story

Card examples

Tools Scenarios

Process of the game - and of design

You can do it on your own Create your own Pages are pieces Free services Feeds Many places Fundraising Feeds Profile Shared photos and bookmarks http://beth.typepad.com/beths_blog/