How to use emails and newsletters to spread the word + JobAngels<br />By  David Strom<br />david@strom.com<br />
2<br />
3<br />Agenda<br />Good and bad email choices<br />How to communicate with prospects<br />Why an email newsletter is impor...
Bad emailIDs<br />kygirl@hotmail.com<br />Something involving your favorite fruit names<br />Anything @ juno.com<br />4<br />
5<br />Good email choices<br />Use your own domain that you mastered<br />Work proactively with your contacts to keep in t...
6<br />Google Apps<br />Standard:  free and 7 GB mailbox for up to 50 email accounts<br />Premier:  $50/user/year and 25 G...
7<br />Set up your email software with your domain<br />http://www.google.com/a/cpanel/domain/new<br />
Why is a mailing list important?<br />8<br />
Email choices<br />Free: Yahoo Groups <br />Cheap: Mailman on EMWD.com ($4/mo)<br />Expensive: ConstantContact.com ($30/mo...
Need a Yahoo email ID<br />Find a group name that matches your domain and book title<br />Import your contacts and keep ad...
11<br />Yahoo<br />
12<br />
13<br />
14<br />
15<br />
16<br />Constant Contact<br />
17<br />
Typical pricing<br />18<br />
20<br />Our regional work force is evolving away from<br />
21<br />Towards new industries<br />
22<br />The old methods of job acquisition<br />
23<br />What do these things have in common?<br />See a Broadway play<br />Perform brain surgery<br />Come to a wedding<br...
24<br />
25<br />
26<br />National Job Angels<br />
27<br />Time for a new jobs strategy<br />
28<br />St. Louis 1st local chapter!<br />
Join up!<br />29<br />
Some other LinkedIn groups<br />30<br />
31<br />Good luck with your job search!<br />David Strom<br />(310) 857-6867<br />david@strom.com<br />http://strominator....
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How to use emails and newsletters to spread your influence

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This is one part of a two-day workshop given by BounceBack St Louis in September 2010. We talk about good and bad choices for your email identity, how to communicate with prospective employers, and why having your own email newsletter is important.

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  • The online world has gotten more complexIt isn’t just all about a single Web siteSocial networking, blogs, podcasts, and more are now part of creating conversationsEmail plays a critical role
  • How to use emails and newsletters to spread your influence

    1. 1. How to use emails and newsletters to spread the word + JobAngels<br />By David Strom<br />david@strom.com<br />
    2. 2. 2<br />
    3. 3. 3<br />Agenda<br />Good and bad email choices<br />How to communicate with prospects<br />Why an email newsletter is important<br />Job Angels stuff<br />
    4. 4. Bad emailIDs<br />kygirl@hotmail.com<br />Something involving your favorite fruit names<br />Anything @ juno.com<br />4<br />
    5. 5. 5<br />Good email choices<br />Use your own domain that you mastered<br />Work proactively with your contacts to keep in touch<br />Start your own email newsletter<br />
    6. 6. 6<br />Google Apps<br />Standard: free and 7 GB mailbox for up to 50 email accounts<br />Premier: $50/user/year and 25 GB mailbox and unlimited accounts<br />Non profits can get Premier for free!<br />
    7. 7. 7<br />Set up your email software with your domain<br />http://www.google.com/a/cpanel/domain/new<br />
    8. 8. Why is a mailing list important?<br />8<br />
    9. 9. Email choices<br />Free: Yahoo Groups <br />Cheap: Mailman on EMWD.com ($4/mo)<br />Expensive: ConstantContact.com ($30/mo and up)<br />9<br />
    10. 10. Need a Yahoo email ID<br />Find a group name that matches your domain and book title<br />Import your contacts and keep adding people that you meet<br />10<br />
    11. 11. 11<br />Yahoo<br />
    12. 12. 12<br />
    13. 13. 13<br />
    14. 14. 14<br />
    15. 15. 15<br />
    16. 16. 16<br />Constant Contact<br />
    17. 17. 17<br />
    18. 18. Typical pricing<br />18<br />
    19. 19.
    20. 20. 20<br />Our regional work force is evolving away from<br />
    21. 21. 21<br />Towards new industries<br />
    22. 22. 22<br />The old methods of job acquisition<br />
    23. 23. 23<br />What do these things have in common?<br />See a Broadway play<br />Perform brain surgery<br />Come to a wedding<br />Donate blood<br />
    24. 24. 24<br />
    25. 25. 25<br />
    26. 26. 26<br />National Job Angels<br />
    27. 27. 27<br />Time for a new jobs strategy<br />
    28. 28. 28<br />St. Louis 1st local chapter!<br />
    29. 29. Join up!<br />29<br />
    30. 30. Some other LinkedIn groups<br />30<br />
    31. 31. 31<br />Good luck with your job search!<br />David Strom<br />(310) 857-6867<br />david@strom.com<br />http://strominator.com<br />http://webinformant.tv<br />Slides available:<br />http://slideshare.net/davidstrom<br />

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