1

2014 Media Kit

All-in-one marketing packages that combine the key
elements of the EngNet Marketing Package,
Industry T...
TABLE OF CONTENTS
ENGINEERING NETWORK AND INDUSTRY PARTNERS // 3
SEARCH MARKETING, SEO and PPC // 4
INDUSTRY NEWS AND PR /...
3

Engineering Network and
Industry Partners

EngNet and our partners represent an
engineering, manufacturing and
industri...
4

Search Marketing, SEO and PPC
SEO Building Blocks

Search marketing offers the benefits of
targeting and timing. You ca...
5

Industry News and PR
We write articles related to your products that are interesting to a broad engineering audience. T...
6

Email and Social Media Marketing
With our email marketing we include your article and distribute it to over 130,000 ind...
7

Demographics
8
#1

Demographics
Location by Country

Job Type
9

Pricing
All-in-one marketing packages that combine the key elements of the EngNet Marketing Package, Industry Tap
Marke...
10

Contact
Digital Advertising Inquiries

Production Inquiries

Advertising Director

Production Director

Michael Cooney...
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EngNet Rate Card 2014

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EngNet Rate Card 2014

  1. 1. 1 2014 Media Kit All-in-one marketing packages that combine the key elements of the EngNet Marketing Package, Industry Tap Marketing and more. connect.engnetglobal.com
  2. 2. TABLE OF CONTENTS ENGINEERING NETWORK AND INDUSTRY PARTNERS // 3 SEARCH MARKETING, SEO and PPC // 4 INDUSTRY NEWS AND PR // 5 EMAIL AND SOCIAL MEDIA MARKETING // 6 DEMOGRAPHICS // 7 PRICING // 9 CONTACT // 10
  3. 3. 3 Engineering Network and Industry Partners EngNet and our partners represent an engineering, manufacturing and industrial audience of around 2 million. EngNet gets your company direct access to this audience and increases visitors to your company. In addition, we provide you with SEO boosting links that will increase your own search engine positions.
  4. 4. 4 Search Marketing, SEO and PPC SEO Building Blocks Search marketing offers the benefits of targeting and timing. You can target the right buyers at the time they are looking for your products/services. The CONNECT package gets you found when industry buyers are looking. Also, we give your own website a ranking boost. PPC is only effective when matching the Search Term, Ad and Landing Page. EngNet CONNECT targets search terms, creates ads and landing pages for best conversion.
  5. 5. 5 Industry News and PR We write articles related to your products that are interesting to a broad engineering audience. This strategy has generated substantial visitors for specific products. One of our companies received 5 RFQs and 7 phone calls from one article in one day. This particular article continues to deliver visitors to our client's website to this day. These articles appear on EngNet News and Industry Tap. Sponsored Articles. An experienced writer will interview and write an article about your business that we know gets action. An existing article can be used, if preferred. Newsletter Inclusion. Article sent directly to 130,000+ engineers and industry buyers. Quick RFQ and Lead Generation. Product/Service Exposure to an Industry Audience. Promoted Social Media Post. Your featured article will be promoted on Industry Tap, partner sites and our social media channels. Experience a huge social reach. Your article is placed in front of 250,000+ industry followers. Industry News Websites. Your featured article is added to Industry Tap and partner websites for a continued audience reach to further its longevity to our combined industry audience of 1.5 Million+. Search Engine and Social Media Boost.
  6. 6. 6 Email and Social Media Marketing With our email marketing we include your article and distribute it to over 130,000 industry email addresses. Our emails are full of interesting information that industry people enjoy reading. We avoid boring product news. If you have a typical product news article, we will rewrite as an industry application and then link it to your product. Social Media Weekly Newsletter Social media for an industrial marketplace has been interesting. Not many companies are able to generate business from it. This is changing, and we have been able to generate social media reach of over 250,000 people. We are seeing thousands of visitors a month from our social media channels to EngNet and Industry Tap. With our social media we have seen our search engine results increase as well as direct targeted visitors.
  7. 7. 7 Demographics
  8. 8. 8 #1 Demographics Location by Country Job Type
  9. 9. 9 Pricing All-in-one marketing packages that combine the key elements of the EngNet Marketing Package, Industry Tap Marketing and more. Platinum Get your news out to Industry, search engine optimized. Social Media Promotions Your featured article promoted on EngNet, Industry Tap, partner sites and our social media channels. Article Writing An experienced writer will interview and write articles. Newsletter Inclusion Article sent directly to 130,000+ engineers and industry buyers. Special 2014 Pricing Monthly Pricing Yes 15 5 15 5 2 1 2 1 4 Product/Company News Yes 4 Detailed Product Information, search engine optimized. 50 4 Product Pages 100 30 Relevant links, quality content and shareable articles promoted all contribute to strengthen your website ranking. 200 30 Search Marketing, SEO and PPC Bronze Yes No. of product categories your company listed. Silver 400 Product/Service Listing Positions Gold 2 1 $8,799 $6,599 $4,399 $2,199 $799 $599 $399 $199
  10. 10. 10 Contact Digital Advertising Inquiries Production Inquiries Advertising Director Production Director Michael Cooney Jeremy Helms (704) 541-3311 // mc@engnetglobal.com (704) 541-3311 // jeremy@engnetglobal.com

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