Adding Value In Open Culture
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Adding Value In Open Culture

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Adding Value In Open Culture Presentation Transcript

  • 1. Adding Value In Open Culture Commerce of un-altered content can’t compete More Than Zero Festival - Milano 28 March 2008 David Orban www.davidorban.com
  • 2. 1: Old way
  • 3. 2: New way
  • 4. 3: Examples
  • 5. <1>
  • 6. Old way
  • 7. Friction
  • 8. =
  • 9. cost
  • 10. →
  • 11. Distribution
  • 12. =
  • 13. Business
  • 14. →
  • 15. Benefit
  • 16. or
  • 17. Necessary Evil?
  • 18.