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Enchanted Objects    @DavidRose
What’s next?
Disney
<shoes>
Enchantment              creates the right                affordancesAmbient Umbrella
So,which objects should we enchant?
Study the history of the future
Primal wishes are revealedthrough narratives you know   (it’s a psychology problem)
Enchanted Objects    1                   2              3Omniscience       Communication    Protection    4               ...
Enchanted Objects   1Omniscience
The desire to know...
A single pixel browser
Orb
Knowing, without thinking about knowing                Stage 1:               Stage 2:         Pre-attentive              ...
Fishing
Fishing
Fishing
Fishing
Fishing
Enchanted Objects         2Communication
Bond’s PenDick tracy’s watch
Presence objects: LumiTouch (from MIT) communicates via squeeze sensors and light
Enchanted Objects
Enchanted Objects    3Protection
Enchanted Objects    4  Health
Fountain of Youth
z    Dramatically improving medication    adherence through smart packaging,    reminders, reports, and rewards.
40
Every month you and your physician receive aprinted progress report.
This is what poor-adherence looks like...Each row is person, each column is a day. Red indicates a missed dose.           ...
This is what adherence looks like with GlowCaps     Over 98% of doses taken over 6 months
Vitality BlisterPack
Vitality Watch
Spirometer Kazoo                   •   Makes spirometry fun using sound and                       projection              ...
Pepper projector•   Dispenses salt and grinds pepper•   360 degree camera uploads images    to offshore nutritionist for r...
Enchanted Objects      5Teleportation
Jetson
Ambient Bus Pole                   ambient
Enchanted Objects    6Expression
Mindstorms
IO Brush
Guitar Hero
Enchanted Objects    1                   2              3Omniscience       Communication    Protection    4               ...
Use Enchanted Objects for:      * UX simplicity      * glanceability     * brand presence
Objects are avatars for services
levels of enchantment                      story-ification                 gamification           socialization   personal...
So,which objects should we enchant?
Enchanted Objects    @DavidRose
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
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Enchanted Objects TEDx Berkeley 2.19

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Enchanted Objects TEDx Berkeley 2.19

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Transcript of "Enchanted Objects TEDx Berkeley 2.19"

  1. 1. Enchanted Objects @DavidRose
  2. 2. What’s next?
  3. 3. Disney
  4. 4. <shoes>
  5. 5. Enchantment creates the right affordancesAmbient Umbrella
  6. 6. So,which objects should we enchant?
  7. 7. Study the history of the future
  8. 8. Primal wishes are revealedthrough narratives you know (it’s a psychology problem)
  9. 9. Enchanted Objects 1 2 3Omniscience Communication Protection 4 5 6 Health Teleportation Expression
  10. 10. Enchanted Objects 1Omniscience
  11. 11. The desire to know...
  12. 12. A single pixel browser
  13. 13. Orb
  14. 14. Knowing, without thinking about knowing Stage 1: Stage 2: Pre-attentive Late Processing Processing • Rapid parallel • Slower serial processing • Feature extraction • Emphasis on symbols • Involuntary • Volitional
  15. 15. Fishing
  16. 16. Fishing
  17. 17. Fishing
  18. 18. Fishing
  19. 19. Fishing
  20. 20. Enchanted Objects 2Communication
  21. 21. Bond’s PenDick tracy’s watch
  22. 22. Presence objects: LumiTouch (from MIT) communicates via squeeze sensors and light
  23. 23. Enchanted Objects
  24. 24. Enchanted Objects 3Protection
  25. 25. Enchanted Objects 4 Health
  26. 26. Fountain of Youth
  27. 27. z Dramatically improving medication adherence through smart packaging, reminders, reports, and rewards.
  28. 28. 40
  29. 29. Every month you and your physician receive aprinted progress report.
  30. 30. This is what poor-adherence looks like...Each row is person, each column is a day. Red indicates a missed dose. Control group=71% of doses taken
  31. 31. This is what adherence looks like with GlowCaps Over 98% of doses taken over 6 months
  32. 32. Vitality BlisterPack
  33. 33. Vitality Watch
  34. 34. Spirometer Kazoo • Makes spirometry fun using sound and projection • Spirograph projection shows visual feedback to anticipate an asthma attack • Wireless connection to the web permits realtime data analysis and graphing on smart phone.
  35. 35. Pepper projector• Dispenses salt and grinds pepper• 360 degree camera uploads images to offshore nutritionist for realtime analysis• Mini-projector displays information adjacent to each item: calories against a budget, ecological footprint, transportation modality.• Press the “i” for more information.
  36. 36. Enchanted Objects 5Teleportation
  37. 37. Jetson
  38. 38. Ambient Bus Pole ambient
  39. 39. Enchanted Objects 6Expression
  40. 40. Mindstorms
  41. 41. IO Brush
  42. 42. Guitar Hero
  43. 43. Enchanted Objects 1 2 3Omniscience Communication Protection 4 5 6 Health Teleportation Expression
  44. 44. Use Enchanted Objects for: * UX simplicity * glanceability * brand presence
  45. 45. Objects are avatars for services
  46. 46. levels of enchantment story-ification gamification socialization personalizationaugmentation
  47. 47. So,which objects should we enchant?
  48. 48. Enchanted Objects @DavidRose
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