Managers Pay Attention!
Why Social Networking and
Web 2.0 is Important for your
Library
David Lee King
Topeka & Shawnee County Public Library
davidleeking.com
http://flickr.com/photos/kruggg6/99414638/

Some people think of
change like this

http://flickr.com/photos/oneeighteen/203392048/

http://flickr.com/photos/michaelsphotos/1986724427/

http://flickr.com/photos/bolding/1242785886/

http://flickr.com/photos/simplearts/501346927/

http://flickr.com/photos/trucolorsfly/352573802/
Librarians and change

http://flickr.com/photos/danusia_/31758837/

http://flickr.com/photos/yulete/488832731/

Why Pay Attention to 2.0 Trends?

1.
The rest of the world
is already there
http://www.flickr.com/photos/wwworks/2222523486/

2.
You can be the example
http://www.flickr.com/photos/13933408@N06/2197666469/

Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library
circulates 130000Libraryperayear. The library serves a population of 13000 residents . system that serves Two Rivers, WI. The collection ofof the library contains 70000 volumes. The library
Lester Public Library is a Public library. This library is the central facility for the library the library contains 70000 volumes. The library
Lester Public items isperPublic The library serves a population of 13000 residents . system that serves Two Rivers, WI. The collection
circulates 130000 items year. library. This library is the central facility for the library
circulates 130000 items per year. The library serves a population of 13000 residents .

Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library
circulates 130000Libraryperayear. The library serves a population of 13000 residents . system that serves Two Rivers, WI. The collection ofof the library contains 70000 volumes. The library
Lester Public Library is a Public library. This library is the central facility for the library the library contains 70000 volumes. The library
Lester Public items isperPublic The library serves a population of 13000 residents . system that serves Two Rivers, WI. The collection
circulates 130000 items year. library. This library is the central facility for the library
circulates 130000 items per year. The library serves a population of 13000 residents .

Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library
circulates 130000Libraryperayear. The library serves a population of 13000 residents . system that serves Two Rivers, WI. The collection ofof the library contains 70000 volumes. The library
Lester Public Library is a Public library. This library is the central facility for the library the library contains 70000 volumes. The library
Lester Public items isperPublic The library serves a population of 13000 residents . system that serves Two Rivers, WI. The collection
circulates 130000 items year. library. This library is the central facility for the library
circulates 130000 items per year. The library serves a population of 13000 residents .

3.
Connect
with your community
http://flickr.com/photos/fcpl/2275150197/

4. community pulse
http://flickr.com/photos/davemorris/59066078/

http://flickr.com/photos/pinkpooch/894503710/
5.
You set the pace

be relevant
http://flickr.com/photos/orangeacid/459207903/

How to Trend Watch

read watch listen

time.
(get over it).

non-library blogs

change.
be ready for it.

best practices
on implementing
2.0 services

communic
communication
communicatio
ommunication
communicat
mmunication
communication
mmunication
communication
ommunication
communicatio

Gauge your staff
http://flickr.com/photos/imagezen/150337240/

find staff interests
• match with goals you already have
• give it to the best fit - might be IT,
might be circ staff
• Help translate from 1.0 to 2.0

Find
Champions
Hire or create
Who gets stuff done?
Good for starting
Customize to fit

Training & Trust
(insert cool Spiderman pic here... )

101%

Why?
http://flickr.com/photos/oberazzi/318947873/

This is not your library

This is your library

This is your
library

This is your library

Thank you!
davidleeking.com