Emerging Trends, 2.0 & Libraries
by David King on May 08, 2009
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- Web 2.0 – what is it?
- Glue of web 2.0 – some commonalities that most of these new sites have
- Then look at specifics – blogs, social networking sites, bookmark managers, wikis, IM, podcasting and videocasting
So, on to the first part...
Let’s take a look at some of these emerging trends
or to just the content they want
all original content that our staff is creating for our community
It’s allowing us to combine content from different areas - like a librarian’s restaurant review and a book from the catalog - into a single article.
We also have mashups, like
[click]
like an email reader - but for RSS feeds
Many ways to subscribe to feeds - depends on tool used
now to my slide - how would you have left a comment about a kid’s program 5-7 years ago in your library?
sharing things - photos, videos
sharing yourself - thoughts and meeting people
Photos grouped by submitter, tags, and groups
searching
Commenting on each photo
RSS of photo feeds – user and tags
Then kids, using a secret code that comes with their toy doll, ‘adopt’ the cuddly critter online at the webkinz website.
Once the toy has been ‘adopted’, kids can create virtual rooms on the webkinz website, find friends online, interact with each other, chat, and go hang out in other kids virtual rooms.
Cool, huh?
How about you - do you have an account?
Dr Dill show - watched 1025 times at of last night!
How many people came to your last pre-teen book club meeting?
Quirky, sorta campy - but introduces the book, the author, other similar authors, movies with similar themes, etc...
1. introducing you to the library - who we are
2. then explaining how that works digitally
3. then briefly sharing some goals
- to get reference help
- attend programs and events
We’re a community hub
... and we realized that if we pull this off, we’ll be running two libraries!
info sup - all about finding info online and surfing to other websites
virtual reality - mimicking real life...
Doesn’t this sound like real life? Real interactions, real business, will be happening in our digital branch.
Doesn’t this sound like real life? Real interactions, real business, will be happening in our digital branch.
electronic resources
someone else’s content that we simply arranged nicely
Now:
RSS feeds - subscribed to, read when you’re ready to read
original content from librarians to their own community
and user-generated content... read that PATRON...
But.........
normal “go to the catalog” search
catalog search from our website
myspace catalog search
facebook catalog search.
More places to search = meeting our customers in their favorite hangouts on the web
It expands our reach
Old way - one place to go, just a list with links
Popularity - good place to start.
Subject Guides (content arranged topically) - good place to start
More ways to access databases = more choices for patrons
1. let’s you subscribe to parts of our website
We’ll be creating useful, fun content - from book reviews to how to get a job to fun things to do in Topeka
You can revisit the page - but a better way is to let the new stuff come to you!
And - you can do this using our digital branch
All on our digital branch.
But this isn’t our only door in our digital space!
If you get stuck, you can quickly ask a librarian for help!
This is a way to start and continue conversations in our digital branch.
What are our goals?
We want to share the community happening inside our library and outside our walls.
We want to tell our stories to our county, and help the community tell their stories.
That’s what our digital branch is all about!
Creating a more social, more community-driven digital presence helps us tell our story, and helps topeka tell us their stories!
Or realize that priorities have changed
don’t think of it as carving out time, make blogging an integral part of the organization’s outreach and marketing
Quote from a library director: “It’s a dilemma. We want to “unleash” our staff, but we also want to “control” the process. Do you have any practical suggestions for achieving both goals simultaneously? Or should we just relax, and acknowledge that the web 2.0 way of doing things is inherently disorganized and messy?”
... did not get it.
A way to schedule priorities
Also write more than one post at a sitting. Write for an hour instead of write 1 blog post (from beth’s blog)
- 15 minutes a day (you DO have this).
start with your interests
- find some blogs, start leaving comments
work through a learning 2.0 plan
play with new tools!
Now for the supervisors...
Quoting Michael Casey and Michael Stephens from CIL2008:
“Don't ask staff for input if you are not going to use it”
web is turning into a digital place, a destination
we need to open those digital doors and invite our customers to interact with us...
Because - CLICK