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Designing The Digital Experience
 

Designing The Digital Experience

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Large version of my Designing the Digital Experience talk.

Large version of my Designing the Digital Experience talk.

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    Designing The Digital Experience Designing The Digital Experience Presentation Transcript

    • Designing the Digital Experience David Lee King davidleeking.com Topeka & Shawnee County Public Library
    • what is experience?
    • http://flickr.com/photos/dragnfly78/220689303/ American Girl
    • Three paths to experience http://flickr.com/photos/didmyself/2354238160/
    • Structural Path http://flickr.com/photos/gdominici/93021919/
    • http://flickr.com/photos/angrykeyboarder/2316631084/ http://flickr.com/photos/maproomsystems/2872203555/
    • http://headrush.typepad.com/creating_passionate_users/2006/02/its_the_stupid.html
    • three approaches to structure
    • http://flickr.com/photos/7855449@N02/2780452644/
    • Skipping down the structured path look at your site with critical eyes think about the potholes Big goal: don’t make me think
    • Community Path
    • http://flickr.com/photos/rwhitlock/1422242668/
    • digital community experience...
    • Real Conversation
    • Invitation
    • Participation
    • Sense of Familiarity
    • Telling our Stories http://flickr.com/photos/bjackrian/2111462650/
    • comments youtube flickr video facebook blogs myspace IM reference tscpl.org participation conversation connections
    • http://flickr.com/photos/thomashawk/5741775/ Customer Path
    • http://flickr.com/photos/jamesyu/366732085/
    • http://www.sportclips.com/uploadedimages/Photo_Gallery/South%20Carolina%20SC%20Team.jpg
    • Digital Version?
    • Commonalities?
    • Commonalities?
    • Customer Journey Mapping http://flickr.com/photos/thetoad01/2317084812/
    • improving the ordinary http://flickr.com/photos/rvettese/264579764/ http://flickr.com/photos/goatopolis/189188667/
    • Topeka’s Makeover
    • WEB
    • ? How
    • Ask!
    • http://www.flickr.com/photos/jodigreen/2708038407/
    • staff...
    • maintaining
    • Redesign 2.0 - Coming soon!
    • 5 ways to jumpstart your own Extreme Makeover!
    • 1 write an Experience Brief
    • 1 write an Experience Brief
    • 1 write an Experience Brief
    • 1 write an Experience Brief
    • take a Touch Point Journey 2
    • ?
    • Get a Library Card check my account
    • 3 Conversation is experience
    • 3 Conversation is experience
    • 3 Conversation is experience
    • 3 Conversation is experience
    • answer the Why 4 questions
    • focus on the customer 5
    • say yes Bonus
    • what’s next? http://flickr.com/photos/b-tal/116220689/
    • connect the customer...
    • Create an experience stage http://flickr.com/photos/kgradinger/2095191253/
    • Create an experience stage http://flickr.com/photos/kgradinger/2095191253/
    • Work on Conversation http://flickr.com/photos/damiel/221166778/
    • http://flickr.com/photos/spursfan_ace/2328879637/ http://flickr.com/photos/twcollins/867628074/
    • http://www.flickr.com/photos/29106784@N02/2719649603/
    • Thank You! davidleeking.com