Prototyping the Internet of Things

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Designing and prototyping connected services that combine software and hardware. Originally presented at Nurun's "Learn. Build. Innovate." event.

Prototyping the Internet of Things

  1. 1. PROTOTYPING THE INTERNET OF THINGS 1 Learn. Build. Innovate. Prototyping the Internet of Things
  2. 2. “ PROTOTYPING THE INTERNET OF THINGS The collision of software and hardware is fueling the creation of a software-enhanced, networked physical world. — O'Reilly Solid 5
  3. 3. PROTOTYPING THE INTERNET OF THINGS Advanced processors and sophisticated algorithms can power dramatic innovation. 6
  4. 4. PROTOTYPING THE INTERNET OF THINGS Software intelligence can be upgraded over time. 7 Updates enable continued refinement
  5. 5. PROTOTYPING THE INTERNET OF THINGS Wireless communication allows hardware working together, expanding individual products into ecosystems. 8
  6. 6. PROTOTYPING THE INTERNET OF THINGS Computing is being distributed. 9 smart phones and tablets dedicated use devices connected objects smart environments sense everything
  7. 7. PROTOTYPING THE INTERNET OF THINGS 10 Somewhere around 2006, the number of connected things exceeded earth’s population. ! By 2020 it is estimated that there will 7.6 billion people and whooping 50 billion connected things, only 7 billion of those will be PCs, phones and tablets. 0 12.5 25 37.5 50 ‘03 ‘10 ‘15 ‘20 POPULATION CONNECTED THINGS MORE The internet of things is growing rapidly.
  8. 8. PROTOTYPING THE INTERNET OF THINGS 11 Designing innovative connected products and services
  9. 9. PROTOTYPING THE INTERNET OF THINGS A comprehensive approach to innovation. 12 PEOPLE (usability & desirability) TECHNOLOGY (feasibility) BUSINESS (viability) What do people need practically/rationally and desire emotionally? What existing assets can be combined with the product to create new offerings? ! How can we be uniquely competitive? What technologies and platforms are available, applicable and suitable? INNOVATION
  10. 10. PROTOTYPING THE INTERNET OF THINGS Three important tools for designing connected products and services. ! 1. A framework for value 2. Ecosystem analysis 3. Physical prototypes 13
  11. 11. PROTOTYPING THE INTERNET OF THINGS Three important tools for designing connected products and services. ! 1. A framework for value 2. Ecosystem analysis 3. Physical prototypes 14
  12. 12. PROTOTYPING THE INTERNET OF THINGS The value of the product must outweigh the time and effort it takes to use the product. 15 And when it breaks, it must outweigh the replacement cost.
  13. 13. PROTOTYPING THE INTERNET OF THINGS A well designed service layer creates lasting value for a connected product 16 Immediate Value Provide the customer with immediate, tangible utility. Aggregate Value Use the collective data and intelligence to extend the utilitarian features. Emergent Value Provide additional features and services based on patterns that emerge over time.
  14. 14. PROTOTYPING THE INTERNET OF THINGS Nest delivers value out of the box 17 Immediate Value • Great aesthetics • Simple installation • Intelligence that does not have to be programmed
  15. 15. PROTOTYPING THE INTERNET OF THINGS The Nest the value builds over time 18 Aggregate Value Monthly Nest reports are designed to show as your individual performance as well as the total savings across the entire community.
  16. 16. PROTOTYPING THE INTERNET OF THINGS New ways of delivering value as patterns emerge 19 Emergent Value As longer-term patterns of energy use evolve, nest is able to work with utilities to curb peak demand without noticeably effecting customer comfort.
  17. 17. PROTOTYPING THE INTERNET OF THINGS Three important tools for designing connected products and services. ! 1. A framework for value 2. Ecosystem analysis 3. Physical prototypes 20
  18. 18. PROTOTYPING THE INTERNET OF THINGS 21 Mobile (control, report, upgrade) Server (data, analysis, APIs) Software ApplicationsPhysical Products Integrated Services Elements of a Connected Offering (device user interface) (third party services) technology
  19. 19. PROTOTYPING THE INTERNET OF THINGS 22 Mobile (control, report, upgrade) Server (data, analysis, APIs) Software ApplicationsPhysical Products Integrated Services Elements of a Connected Offering: Fitbit technology
  20. 20. PROTOTYPING THE INTERNET OF THINGS 23
  21. 21. PROTOTYPING THE INTERNET OF THINGS Three important tools for designing connected products and services. ! 1. A framework for value 2. Ecosystem analysis 3. Physical prototypes 24
  22. 22. PROTOTYPING THE INTERNET OF THINGS Prototyping is part of the core Nurun process. 25 People Hypothesis Architect Develop Launch Evaluate Phase 2 Concept Prototype Test Business Learn Technology Human Centered Design Define the Opportunity Model the Experience Implement the Ecosystem
  23. 23. PROTOTYPING THE INTERNET OF THINGS 26
  24. 24. Case Studies removed for client confidentiality PROTOTYPING THE INTERNET OF THINGS 27
  25. 25. PROTOTYPING THE INTERNET OF THINGS 28 Exercise
  26. 26. PROTOTYPING THE INTERNET OF THINGS 29 Think of a connected product that could be offered to your customers.
  27. 27. PROTOTYPING THE INTERNET OF THINGS 30 What new services can you offer through a connected device or wearable? What kind of features might your customers find valuable? Immediate Value Provide the customer with some sort of immediate utility. Aggregate Value Use the collective data and intelligence to extend the utilitarian features Emergent Value Provide additional features and services based on patterns that emerge over time.
  28. 28. PROTOTYPING THE INTERNET OF THINGS 31 Grazie.

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