10 REASONS WHY David Berkowitz  Sr. Director of Emerging Media & Innovation at 360i @dberkowitz / MarketersStudio.com @360...
Nice to meet you kind folks
1. It’s where we live Image sources: brookstone.com, arrl.org
2. Some people care about what you ate for breakfast
3. Crowdsourcing empowers us to come together
3. Crowdsourcing empowers us to come together
3. Crowdsourcing empowers us to come together
4. We trust total strangers Image sources: brookstone.com, arrl.org
4. We trust total strangers Image sources: brookstone.com, arrl.org
4. We trust total strangers Image sources: brookstone.com, arrl.org
5. Meet your most important social network: your family
5. Meet your most important social network: your family
5. Meet your most important social network: your family
6. It’s the ultimate defense against bullshit
6. It’s the ultimate defense against bullshit
6. It’s the ultimate defense against bullshit
6. It’s the ultimate defense against bullshit
7. It’s how we get support
7. It’s how we get support
7. It’s how we get support
8. It brings us face to face
8. It brings us face to face
8. It brings us face to face
9. It’s changing the world
Image sources: Sysomos, cia.gov 9. It’s changing the world
9. It’s changing the world
10. We love it because it’s fun
10. We love it because it’s fun
10. We love it because it’s fun
10. We love it because it’s fun
10. We love it because it’s fun
THANK David Berkowitz  [email_address] @dberkowitz / MarketersStudio.com  @360i / blog.360i.com YOU! See the appendix for ...
10 reasons why every week  should be social media week <ul><li>It’s where we live </li></ul><ul><li>Some people care about...
Resource list for the 10 reasons (part 1) <ul><li>Pre-discussion poll </li></ul><ul><ul><li>Poll Everywhere –  www.polleve...
Resource list for the 10 reasons (part 2) <ul><li>Meet your most important social network: your family </li></ul><ul><ul><...
Resource list for the 10 reasons (part 3) <ul><li>It brings us face to face </li></ul><ul><ul><li>Meetup:  www.meetup.com ...
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10 Reasons Why Social Media Week Should Be Every Week

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The keynote address for Social Media Club New York - Ten Reasons Why Social Media Week Should Be Every Week- presented during Social Media Week 2011

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  • http://www.brookstone.com/catalogimageservlet?productId=7889665&amp;languageId=EN&amp;imageType=mainImage&amp;imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://www.jovoto.com/contests/drink-sustainably/ideas/4751
  • http://www.brookstone.com/catalogimageservlet?productId=7889665&amp;languageId=EN&amp;imageType=mainImage&amp;imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://www.brookstone.com/catalogimageservlet?productId=7889665&amp;languageId=EN&amp;imageType=mainImage&amp;imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://techcrunch.com/2011/02/03/kenneth-cold/
  • http://www.youtube.com/watch?v=5YGc4zOqozo
  • http://latimesblogs.latimes.com/technology/2011/01/tunisia-students-using-facebook-and-twitter-to-organize.html
  • 10 Reasons Why Social Media Week Should Be Every Week

    1. 1. 10 REASONS WHY David Berkowitz Sr. Director of Emerging Media & Innovation at 360i @dberkowitz / MarketersStudio.com @360i / blog.360i.com [email_address] SOCIAL MEDIA WEEK SHOULD BE EVERY WEEK See the appendix for the full list & resources
    2. 2. Nice to meet you kind folks
    3. 3. 1. It’s where we live Image sources: brookstone.com, arrl.org
    4. 4. 2. Some people care about what you ate for breakfast
    5. 5. 3. Crowdsourcing empowers us to come together
    6. 6. 3. Crowdsourcing empowers us to come together
    7. 7. 3. Crowdsourcing empowers us to come together
    8. 8. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    9. 9. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    10. 10. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    11. 11. 5. Meet your most important social network: your family
    12. 12. 5. Meet your most important social network: your family
    13. 13. 5. Meet your most important social network: your family
    14. 14. 6. It’s the ultimate defense against bullshit
    15. 15. 6. It’s the ultimate defense against bullshit
    16. 16. 6. It’s the ultimate defense against bullshit
    17. 17. 6. It’s the ultimate defense against bullshit
    18. 18. 7. It’s how we get support
    19. 19. 7. It’s how we get support
    20. 20. 7. It’s how we get support
    21. 21. 8. It brings us face to face
    22. 22. 8. It brings us face to face
    23. 23. 8. It brings us face to face
    24. 24. 9. It’s changing the world
    25. 25. Image sources: Sysomos, cia.gov 9. It’s changing the world
    26. 26. 9. It’s changing the world
    27. 27. 10. We love it because it’s fun
    28. 28. 10. We love it because it’s fun
    29. 29. 10. We love it because it’s fun
    30. 30. 10. We love it because it’s fun
    31. 31. 10. We love it because it’s fun
    32. 32. THANK David Berkowitz [email_address] @dberkowitz / MarketersStudio.com @360i / blog.360i.com YOU! See the appendix for the full list & resources
    33. 33. 10 reasons why every week should be social media week <ul><li>It’s where we live </li></ul><ul><li>Some people care about what you ate for breakfast </li></ul><ul><li>Crowdsourcing empowers us to come together </li></ul><ul><li>We trust total strangers </li></ul><ul><li>Meet your most important social network: your family </li></ul><ul><li>It’s the ultimate defense against bullshit </li></ul><ul><li>It’s how we get support </li></ul><ul><li>It brings us face to face </li></ul><ul><li>It’s changing the world </li></ul><ul><li>We love it because it’s fun </li></ul>Find it online at http://www.slideshare.net/davidberkowitz/
    34. 34. Resource list for the 10 reasons (part 1) <ul><li>Pre-discussion poll </li></ul><ul><ul><li>Poll Everywhere – www.polleverywhere.com </li></ul></ul><ul><li>It’s where we live – N/A </li></ul><ul><li>Breakfast </li></ul><ul><ul><li>FoodSpotting – www.foodspotting.com </li></ul></ul><ul><li>Crowdsourcing </li></ul><ul><ul><li>Quirky – www.quirky.com </li></ul></ul><ul><ul><li>Betacup project - www.jovoto.com/contests/drink-sustainably </li></ul></ul><ul><li>We trust total strangers </li></ul><ul><ul><li>Quora – www.quora.com </li></ul></ul><ul><ul><li>Yelp: www.yelp.com </li></ul></ul><ul><ul><li>TripAdvisor Dirtiest Hotels - www.tripadvisor.com/DirtyHotels </li></ul></ul>
    35. 35. Resource list for the 10 reasons (part 2) <ul><li>Meet your most important social network: your family </li></ul><ul><ul><li>Geni: www.geni.com </li></ul></ul><ul><ul><li>Ancestry.com: www.ancestry.com </li></ul></ul><ul><li>It’s the ultimate defense against bullshit </li></ul><ul><ul><li>Kenneth Cole saga recap: techcrunch.com/2011/02/03/kenneth-cold/ </li></ul></ul><ul><ul><li>Crap logo: craplogo.me/ </li></ul></ul><ul><ul><li>United Breaks Guitars: www.youtube.com/watch?v=5YGc4zOqozo </li></ul></ul><ul><li>It’s how we get support </li></ul><ul><ul><li>GetSatisfaction (powered Tide): www.getsatisfaction.com </li></ul></ul><ul><ul><li>CarePages: www.carepages.com </li></ul></ul><ul><ul><li>Lysol on Facebook: www.facebook.com/lysol </li></ul></ul>
    36. 36. Resource list for the 10 reasons (part 3) <ul><li>It brings us face to face </li></ul><ul><ul><li>Meetup: www.meetup.com </li></ul></ul><ul><ul><li>Plancast: www.plancast.com </li></ul></ul><ul><ul><li>Urban Dictionary: www.urbandictionary.com </li></ul></ul><ul><li>It’s changing the world </li></ul><ul><ul><li>LA Times on North Africa: latimesblogs.latimes.com/technology/ </li></ul></ul><ul><ul><li>Sysomos on Egypt: blog.sysomos.com/2011/01/31/ </li></ul></ul><ul><ul><li>Abby on Crowdrise: crowdrise.com/abbymasbia </li></ul></ul><ul><li>We love it because it’s fun </li></ul><ul><ul><li>Google Trends: www.google.com/trends </li></ul></ul><ul><ul><li>Share Xbox Kinect multimedia: www.kinectshare.com </li></ul></ul><ul><ul><li>Zombie Highway: itunes.apple.com/us/app/zombie-highway </li></ul></ul><ul><ul><li>Barbie Video Girl: www.barbie.com/videogirl </li></ul></ul><ul><ul><li>Cat Paint: www.catpaint.info </li></ul></ul>
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