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10 Reasons Why Social Media Week Should Be Every Week

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The keynote address for Social Media Club New York - Ten Reasons Why Social Media Week Should Be Every Week- presented during Social Media Week 2011

The keynote address for Social Media Club New York - Ten Reasons Why Social Media Week Should Be Every Week- presented during Social Media Week 2011


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  • http://www.brookstone.com/catalogimageservlet?productId=7889665&languageId=EN&imageType=mainImage&imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://www.jovoto.com/contests/drink-sustainably/ideas/4751
  • http://www.brookstone.com/catalogimageservlet?productId=7889665&languageId=EN&imageType=mainImage&imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://www.brookstone.com/catalogimageservlet?productId=7889665&languageId=EN&imageType=mainImage&imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://techcrunch.com/2011/02/03/kenneth-cold/
  • http://www.youtube.com/watch?v=5YGc4zOqozo
  • http://latimesblogs.latimes.com/technology/2011/01/tunisia-students-using-facebook-and-twitter-to-organize.html
  • Transcript

    • 1. 10 REASONS WHY David Berkowitz Sr. Director of Emerging Media & Innovation at 360i @dberkowitz / MarketersStudio.com @360i / blog.360i.com [email_address] SOCIAL MEDIA WEEK SHOULD BE EVERY WEEK See the appendix for the full list & resources
    • 2. Nice to meet you kind folks
    • 3. 1. It’s where we live Image sources: brookstone.com, arrl.org
    • 4. 2. Some people care about what you ate for breakfast
    • 5. 3. Crowdsourcing empowers us to come together
    • 6. 3. Crowdsourcing empowers us to come together
    • 7. 3. Crowdsourcing empowers us to come together
    • 8. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    • 9. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    • 10. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    • 11. 5. Meet your most important social network: your family
    • 12. 5. Meet your most important social network: your family
    • 13. 5. Meet your most important social network: your family
    • 14. 6. It’s the ultimate defense against bullshit
    • 15. 6. It’s the ultimate defense against bullshit
    • 16. 6. It’s the ultimate defense against bullshit
    • 17. 6. It’s the ultimate defense against bullshit
    • 18. 7. It’s how we get support
    • 19. 7. It’s how we get support
    • 20. 7. It’s how we get support
    • 21. 8. It brings us face to face
    • 22. 8. It brings us face to face
    • 23. 8. It brings us face to face
    • 24. 9. It’s changing the world
    • 25. Image sources: Sysomos, cia.gov 9. It’s changing the world
    • 26. 9. It’s changing the world
    • 27. 10. We love it because it’s fun
    • 28. 10. We love it because it’s fun
    • 29. 10. We love it because it’s fun
    • 30. 10. We love it because it’s fun
    • 31. 10. We love it because it’s fun
    • 32. THANK David Berkowitz [email_address] @dberkowitz / MarketersStudio.com @360i / blog.360i.com YOU! See the appendix for the full list & resources
    • 33. 10 reasons why every week should be social media week
      • It’s where we live
      • Some people care about what you ate for breakfast
      • Crowdsourcing empowers us to come together
      • We trust total strangers
      • Meet your most important social network: your family
      • It’s the ultimate defense against bullshit
      • It’s how we get support
      • It brings us face to face
      • It’s changing the world
      • We love it because it’s fun
      Find it online at http://www.slideshare.net/davidberkowitz/
    • 34. Resource list for the 10 reasons (part 1)
      • Pre-discussion poll
        • Poll Everywhere – www.polleverywhere.com
      • It’s where we live – N/A
      • Breakfast
        • FoodSpotting – www.foodspotting.com
      • Crowdsourcing
        • Quirky – www.quirky.com
        • Betacup project - www.jovoto.com/contests/drink-sustainably
      • We trust total strangers
        • Quora – www.quora.com
        • Yelp: www.yelp.com
        • TripAdvisor Dirtiest Hotels - www.tripadvisor.com/DirtyHotels
    • 35. Resource list for the 10 reasons (part 2)
      • Meet your most important social network: your family
        • Geni: www.geni.com
        • Ancestry.com: www.ancestry.com
      • It’s the ultimate defense against bullshit
        • Kenneth Cole saga recap: techcrunch.com/2011/02/03/kenneth-cold/
        • Crap logo: craplogo.me/
        • United Breaks Guitars: www.youtube.com/watch?v=5YGc4zOqozo
      • It’s how we get support
        • GetSatisfaction (powered Tide): www.getsatisfaction.com
        • CarePages: www.carepages.com
        • Lysol on Facebook: www.facebook.com/lysol
    • 36. Resource list for the 10 reasons (part 3)
      • It brings us face to face
        • Meetup: www.meetup.com
        • Plancast: www.plancast.com
        • Urban Dictionary: www.urbandictionary.com
      • It’s changing the world
        • LA Times on North Africa: latimesblogs.latimes.com/technology/
        • Sysomos on Egypt: blog.sysomos.com/2011/01/31/
        • Abby on Crowdrise: crowdrise.com/abbymasbia
      • We love it because it’s fun
        • Google Trends: www.google.com/trends
        • Share Xbox Kinect multimedia: www.kinectshare.com
        • Zombie Highway: itunes.apple.com/us/app/zombie-highway
        • Barbie Video Girl: www.barbie.com/videogirl
        • Cat Paint: www.catpaint.info