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Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
Effizientes Ingame Advertising - Fettspielen.de
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Effizientes Ingame Advertising - Fettspielen.de

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efficient ingame advertising, in-game, flash games,

efficient ingame advertising, in-game, flash games,

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  • 1. 2010 Media Presentation Fettspielen.de David An M.Sc. / Founder Rumble Media GmbH Tel. +49-(0)721.201802-11 Mobil: +49.171. 5230 184 Fax: +49-(0)721.201802-29 Skype: an_david e-mail: david.an@rumblemedia.de Kriegsstr. 5 76137 Karlsruhe Germany
  • 2.
    • Advantages
    • Games for every taste
    • Over 1400 games
    • Easy to learn
    • No download
    • No installation
    • No registration
    • No payment
    • Personal data
    • Social Features
    • Multiplayer Zone
    • Fettspielen.de was launched in May 2008 and has become one of the leading online games portals in the German market.
    • Social features like user rankings , highscore leader boards , profile pages , friends list and casual multiplayer games give the site a unique competitive edge.
    Status: October 2009 Overview Fettspielen.de
  • 3.
    • Monthly Statistics
    • 30 Million Page Views
    • 1'000'000 Unique Visitors
    • 3 Million Visitors
    • 98% German Speakers
    • Daily unique visitor statistics
    • 40 Minutes
    • 10 games played
    May 2008 Site Metrics Source: Google Analytics Februar 2010 From zero daily visitors To 80'000 daily visitors
  • 4. User Demographics Source: Nielsen Netratings August 2008 Age Percentage 0-17 yrs 12% 18-24 yrs 19% 25-34 yrs 19% 35-44 yrs 22% 45-54 yrs 12% '55 + yrs 15% Gender Percentage Female 35% Male 65% Household Income € Percentage Up to 18`000 25% 18`001 -27`000 22% 27`001 – 36`000 16% 36`001 – 54`000 17% 54`001 – 72`000 8% 72`001 + 3% N.A. 8% Education Level Percentage Mittelstufe 22% Mittlere Reife 40% Hochschulreife 26% Studium 10% N.A. 3%
    • Fettspielen.de audience is young, has a solid income and a relatively even gender ratio
    • Highly relevant and attractive target audience for our advertisers
  • 5.
    • Product: Medium Rectangle
    • Format: 300x250 / Flash Banner / Static Banner
    • Visibility: Start Page / Category Pages / Game Pages / Pre-Game / Search
    • CPM: 12 – 20 €
    Media Product 1
  • 6.
    • Product: Leaderboard
    • Format: 728x90 / Flash Banner / Static Banner
    • Visibility: All Pages
    • CPM: 8 – 15 €
    Media Product 2
  • 7.
    • Product: Full Size Banner
    • Format: 468x60 / Flash Banner / Static Banner
    • Visibility: Games Pages
    • CPM: 4 €
    Media Product 3
  • 8.
    • Product: (Wide) Skyscraper
    • Format: 120x600 or 160x600 / Flash Banner / Static Banner
    • Visibility: Enlarged Games Pages
    • CPM: 8 €
    Media Product 4
  • 9.
    • Product: Homepage Block
    • Format: Full Screen Static Banner
    • Visibility: Start Page
    • CPM: 60 €
    Media Product 5
  • 10.
    • Product: In-Game Sponsorships / Contests with Sweepstakes
    • Format: tbd.
    • Visibility: Games Pages
    • CPM: tbd
    Media Product 6

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