Where best to direct your
IT Budget
(and a bit about the future of
IT)
David Terrar | D2C | techUK | EuroCloud | Cloud Ind...
Agenda
• A bit of a history lesson to explain the current IT
landscape
• Explain “The Big Shift” or “Digital Disruption” a...
World Wide Web – 20 years old
• Tim Berners-Lee invented the web at CERN - March 1989
• First website - http://info.cern.c...
"the fundamental interconnectedness of all
things"
2005

2006

2004

2011

2007

2010

2010
2007

2010
http://www.youtube.com/watch?v=aXV-yaFmQNk
do more with less and do it better
Gartner Magic Quadrant for
Cloud Infrastructure as a Service
What next?
• Internet of Things
• 3D printing
• Nanotechnology
• Rate of change is getting faster
• What will happen in th...
do more with less and do it better
Why cloud?
• Lower costs – pay as you go vs. capex
• More flexible – scale up, scale down
• 24/7 access – anytime, anywher...
• Great pricing – 2-3 years pay back to standard Office license
• Always on the latest Office versions on up to 5 devices
...
Cloud based CRM

Plenty of options, invoicing, projects
Cloud based Payroll

Options from MyPaye to ADP
Cloud based Collaboration
Cloud based Document Management
Cloud based Accounting

over 75 cloud accounting solutions in the UK
Integrated business solutions
More Cloud considerations
• Cloud Servers e.g. Amazon Elastic Compute Cloud (EC2)
• Hosted Desktop (as a halfway house)
• ...
Social Media – IT & Marketing budget
overlap
• Reputation monitoring
• Marketing & PR
• Market research
• Customer service...
Social Media Channels

?
Where does your target audience hang out?
Go there and join the conversation!
Types of social media
• Social networks:
• Twitter, LinkedIn, Facebook, (Pinterest, Tumblr, etc.)

• Blogs
• Communities a...
Getting Social
• You need a Social Media Strategy
• It needs to be fully integrated with your:
 Business objectives
 Mar...
Mobile Ready? - Responsive Web
Design
What do I do next?
• Look for some quick wins – email, CRM, collaboration
• Fix your website if it isn’t Responsive Design...
References and photo sources
•
•
•
•
•
•
•
•
•
•
•
•

http://en.wikipedia.org/wiki/File:IBM_card_punch_029.JPG
http://en.w...
Contact details

David Terrar
D2C | techUK | EuroCloud | Cloud Industry Forum
p: +44 (0)1727 866309
m: +44 (0)7715 159423
...
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
Where best to direct your it budget (and a bit about the future of IT)
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Where best to direct your it budget (and a bit about the future of IT)

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Where best to direct your IT Budget (and a bit about the future of IT) for The CESA Conference 2013 in association with the FCSI and BHA, 13 & 14 November, Savill Court Hotel, Windsor - Setting the Standard for the Foodservice Industry:

A bit of a history lesson to explain the current IT landscape
Explain “The Big Shift” or “Digital Disruption” and why it’s so important?
Why consider this Cloud thing?
Where should you be spending?
Next steps

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  • Where best to direct your it budget (and a bit about the future of IT)

    1. 1. Where best to direct your IT Budget (and a bit about the future of IT) David Terrar | D2C | techUK | EuroCloud | Cloud Industry Forum @DT on Twitter, BizTwoZero.com, www.d2c.org.uk
    2. 2. Agenda • A bit of a history lesson to explain the current IT landscape • Explain “The Big Shift” or “Digital Disruption” and why it’s so important? • Why consider this Cloud thing? • Where should you be spending? • Next steps
    3. 3. World Wide Web – 20 years old • Tim Berners-Lee invented the web at CERN - March 1989 • First website - http://info.cern.ch – 6 August 1991 • CERN statement World Wide Web technology available on a royalty free basis - 30 April 1993 • Mid to late 90s – the web gets commercial • Google founded 1998 • 1999 to 2001 – the dot-com boom and bust – web 1.0 • 2002 to now – the web gets interactive – web 2.0 and beyond
    4. 4. "the fundamental interconnectedness of all things"
    5. 5. 2005 2006 2004 2011 2007 2010 2010
    6. 6. 2007 2010
    7. 7. http://www.youtube.com/watch?v=aXV-yaFmQNk
    8. 8. do more with less and do it better
    9. 9. Gartner Magic Quadrant for Cloud Infrastructure as a Service
    10. 10. What next? • Internet of Things • 3D printing • Nanotechnology • Rate of change is getting faster • What will happen in the next 5 years?
    11. 11. do more with less and do it better
    12. 12. Why cloud? • Lower costs – pay as you go vs. capex • More flexible – scale up, scale down • 24/7 access – anytime, anywhere, PC, tablet and smart phone • Faster deployment – faster time to benefit • Innovation for strategic advantage • Less IT headaches • Richer user experience • Facilitates collaboration • Availability and security
    13. 13. • Great pricing – 2-3 years pay back to standard Office license • Always on the latest Office versions on up to 5 devices • No capital investment – monthly/yearly pay as you go • Microsoft running exchange for you on their servers • No IT support required – from in house or external provider • Great support from people you can actually talk to • Some collaboration built in • Not perfect – confusing licencing options
    14. 14. Cloud based CRM Plenty of options, invoicing, projects
    15. 15. Cloud based Payroll Options from MyPaye to ADP
    16. 16. Cloud based Collaboration
    17. 17. Cloud based Document Management
    18. 18. Cloud based Accounting over 75 cloud accounting solutions in the UK
    19. 19. Integrated business solutions
    20. 20. More Cloud considerations • Cloud Servers e.g. Amazon Elastic Compute Cloud (EC2) • Hosted Desktop (as a halfway house) • Cloud Backup • Disaster Recovery
    21. 21. Social Media – IT & Marketing budget overlap • Reputation monitoring • Marketing & PR • Market research • Customer services & support • Sales & lead generation • Research & development • Management & collaboration Tools + Time + Content + Content + Content
    22. 22. Social Media Channels ? Where does your target audience hang out? Go there and join the conversation!
    23. 23. Types of social media • Social networks: • Twitter, LinkedIn, Facebook, (Pinterest, Tumblr, etc.) • Blogs • Communities and discussion forums • Sharing via media / bookmarks / RSS feeds • YouTube, Google+, Podcasts • LiveChat
    24. 24. Getting Social • You need a Social Media Strategy • It needs to be fully integrated with your:  Business objectives  Marketing plan  Overall communications strategy
    25. 25. Mobile Ready? - Responsive Web Design
    26. 26. What do I do next? • Look for some quick wins – email, CRM, collaboration • Fix your website if it isn’t Responsive Design yet • Review your Social Media Strategy (or create one) • Audit your apps and IT infrastructure • Do some research, ask questions, see what the competition is doing http://www.slideshare.net/david_terrar/where-best-to-direct-your-it-budget
    27. 27. References and photo sources • • • • • • • • • • • • http://en.wikipedia.org/wiki/File:IBM_card_punch_029.JPG http://en.wikipedia.org/wiki/File:Blue-punch-card-front-horiz.png http://en.wikipedia.org/wiki/File:Apple_II_tranparent_800.png http://upload.wikimedia.org/wikipedia/commons/f/f1/Ibm_pc_5150.jpg http://www.youtube.com/watch?v=aXV-yaFmQNk http://en.wikipedia.org/wiki/File:IPhone_2G_PSD_Mock.png http://en.wikipedia.org/wiki/File:IPad_1_PSD_Mockup.png http://secrets-of-self-sufficiency.com/how-to-install-a-plug-socket-outlet http://www.gartner.com/technology/reprints.do?id=1-1IMDMZ5&ct=130819&st=sb http://en.wikipedia.org/wiki/File:Transistor_Count_and_Moore%27s_Law_-_2011.svg http://clearslide.com/view/mail?iID=UA7WEVJ8XPWPYSG62QW6 http://mashable.com/2012/12/11/responsive-web-design/
    28. 28. Contact details David Terrar D2C | techUK | EuroCloud | Cloud Industry Forum p: +44 (0)1727 866309 m: +44 (0)7715 159423 e: dt@d2c.org.uk w: www.d2c.org.uk skype: david_terrar twitter: http://twittter.com/DT @DT linkedin: http://www.linkedin.com/in/davidterrar blog: http://biztwozero.com

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