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Web 2.0 and You Too
        (…woo hoo?)

 Dave Pattern, Library Systems Manager
       University of Huddersfield
        ...
Preamble
• Presentation available at:
  – www.slideshare.net/daveyp/
• Please remix and reuse this presentation
  – creati...
Contents
•   Question time!
•   Web 2.0
•   Faster, smaller, cheaper… cheaper… free?
•   Library 2.0
•   Some examples of ...
Disclaimer

•   I
•   A
•   N
•   A
•   L
Disclaimer

•   I
•   Am
•   Not
•   A
•   Lawyer



                    http://www.flickr.com/photos/paginafea/2868554305/
Disclaimer
Or, in my case…
•I
• Am
• Not
•A
• Librarian



                    http://www.flickr.com/photos/davepattern/24...
Question time!
• Do you regularly use
  a mobile phone?




                         http://www.flickr.com/photos/ari/3629...
Question time!
• do U snd txt msgz?




                       http://www.flickr.com/photos/jessicamills/231072148/
Question time!
• Do you have your
  own MP3 player?




                      http://www.flickr.com/photos/nez/268673268/
Question time!
• Do have broadband
  internet access at
  home?




                       http://www.flickr.com/photos/ja...
Question time!
• Do you have wireless
  internet access at
  home?




                         http://www.flickr.com/phot...
Question time!
• Do you regularly use
  your home PC or
  laptop for more than
  an hour each
  evening?




             ...
Question time!
• Do you regularly use
  your home PC or
  laptop for 2 or 3
  hours an evening?




                      ...
Question time!
• Do have your own
  weblog / blog?




                             http://www.blogger.com
Question time!
• Do you regularly read
  other peoples
  weblogs and/or
  contribute to other
  weblogs?




             ...
Question time!
• Do you regularly use
  Wikipedia?
Question time!
• Have you ever edited
  a page on Wikipedia?
Question time!
• Do you regularly use
  instant messaging or
  online chat?
  – e.g. AIM, Yahoo!
    Messenger, MSN,
    g...
Question time!
• Do you have a games
  console at home?




                        http://www.flickr.com/photos/jstar/336...
Question time!
• Do you play games
  online and/or visit
  virtual worlds?
  – e.g. World of Warcraft,
    Second Life, et...
One last question…
• How many books would you expect to fit
  onto 30 feet of shelving?
http://www.flickr.com/photos/getdown/2107792115/
A Tale of 2 (Capa)cities

IBM Deskstar    Hitachi Deskstar
• June 2000     • July 2008
• £125          • £95
• 20GB       ...
A Tale of 3 (Capa)cities
IBM Deskstar    Hitachi Deskstar   Seagate Barracuda
• June 2000     • July 2008        • June 20...
Can you spot the trend? ;-)
                   7,000



                   6,000



                   5,000
price per TB ...
You say “Moore’s”, I say “Mooers”
• Moore’s Law
  – Since the invention of the integrated circuit
    … the number of tran...
You say “Moore’s”, I say “Mooers”
• Mooers' Law
  – “An information retrieval system will tend not
    to be used whenever...
http://www.flickr.com/photos/alper/3257406961/
Web 2.0
Web 1.0
Web 1.0
• Slow access speeds (e.g. dial-up modem)
• Limited availability
• Static web pages
• Little interactivity
• Mostl...
Web 2.0
• Fast access speeds (e.g. broadband)
• Wide availability (e.g. wireless)
• Dynamic web pages
• High interactivity...
Super connected
• Web 1.0 was about connecting computers
  – dial-up → ISDN → broadband → wireless
• Web 2.0 is about conn...
Some Web 2.0 concepts
• Applications delivered via a web browser
• Exploiting and (sometimes freely) sharing
  data
• User...
Web 2.0 facts and figures
•   3 billion images on Flickr                 2
•   312 million edits on Wikipedia          228...
How do you store 3bn photos?
                   7,000



                   6,000



                   5,000
price per TB...
Just how much
  information is
there out there?
5 EB of data
             =
37,000 x Library of Congress

  (and that was in 2003!)
5 exabytes?
• 5,000,000 TB
• 5,000,000,000 GB
• 5,000,000,000,000,000,000 bytes
• …or 1 CDs worth of data for every single...
The cost of storage is → £0
                   7,000



                   6,000



                   5,000
price per TB ...
Freeconomics
• “Never in history has so much innovation
  been offered to so many for so little
  [cost]. The world’s most...
Freeconomics
• His new ambition, [Ryanair's founder
  Michael O'Leary] told the Financial Times
  in 2004, was to give cus...
Free: The Future of a Radical Price

“In the future, [Anderson]
argues, when we talk of
the ‘money economy’ we
will talk o...
“What happens
 when things
  get free?”
     - Professor Carver Mead, Professor Emeritus
           at the California Inst...
What happens…

  …to the music
industry when
 I can fit every
   song ever
recorded onto
my MP3 player?
What happens…

          …when free
            wireless
        internet access
          is available
         everywher...
What happens…

 …to the library
 when I can fit
every book ever
 written on my
e-book reader?
Researcher of the Future (2008)
• The information environment in 2017:
  – electronic books, driven by consumer
    demand...
Researcher of the Future (2008)
• The challenges
  – reduce barriers to information
  – understand why users “power browse...
OCLC Perceptions Report (2005)
• 30% have never heard of databases
• Starting place for an information search
  – Search e...
OCLC Perceptions Report (2005)
• Other than search engines, how do you learn
  about electronic information sources?

    ...
“Creating the new library universe”
• National & State Libraries Australasia draft paper
  – access is our primary driver
...
Library 2.0
• “...a loosely defined model for a
  modernized form of library service that
  reflects a transition within t...
Library 2.0
• Use of “2.0” technologies (blogs, wikis,
  RSS feeds, social networking, etc)
• Actively involving users in ...
Library 2.0
 is a state
  of mind
Librarian 2.0?
Librarian 2.0!
Charlotte & Mecklenburg County Public Library
Play and
experimentation
It’s okay to play!
• “We don’t stop playing because we grow
  old; we grow old because we stop
  playing.”
  – attrib: Geo...
Admit it, haven’t you wanted
 to do this in your library…
Huddersfield Public Library
Never judge a book by it’s cover?
• “I borrowed a book 3 years ago that had
  an orange cover… can I borrow it again?”
data visualisations
Keyword search visualisations
Delft Public Library
Delft Public Library
Delft Public Library
Seattle Public Library
Seattle Public Library
Glasgow Caledonian University
Glasgow Caledonian University
Sheffield Information Commons
Library 2.0
    in action
(n.b. some are more “2.0” than others)
Topeka and Shawnee County
Westmont Public Library, Illinois
Westmont Public Library, Illinois
Westmont Public Library, Illinois
Ball State University, Indiana
Ball State University, Indiana
Ball State University, Indiana
Stevens County Rural Library, Washington
Flickr – 365 Library Days Project
Biblioteksvar, Norway
University of Lincoln
• “These are to
  advertise that a key
  text is also available in
  electronic format.
  The marker...
Thomas Ford Memorial Library, Illinois
Thomas Ford Memorial Library, Illinois
Dance your fines away…
• “Yesterday I had the pleasure of meeting
  a teen librarian who keeps Dance Dance
  Revolution (D...
Gwinnett County Public Library
• Rock the Shelves 2005
  – www.flickr.com/photos/michaelcasey/sets/632151/
University of Worcester, UK
University of Huddersfield, UK
Hennepin County Library
Hennepin County Library
Glasgow University Library
Ann Arbor District Library
Ann Arbor District Library
Ann Arbor District Library
Cheshire Public Library, Connecticut
McCracken County Public Library, Kentucky
St. Joseph County Public Library, Indiana
Libraries in Second Life
Thank you!




http://slideshare.net/daveyp
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Web 2.0 and You Too

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Published on

Draft version of presentation given at the University of Bradford on 12th June.

Published in: Sports, Technology

Transcript of "Web 2.0 and You Too"

  1. 1. Web 2.0 and You Too (…woo hoo?) Dave Pattern, Library Systems Manager University of Huddersfield d.c.pattern@hud.ac.uk
  2. 2. Preamble • Presentation available at: – www.slideshare.net/daveyp/ • Please remix and reuse this presentation – creativecommons.org/licenses/by-nc-sa/3.0 • Have you remembered to switch your phone on? – please feel free take photos, record audio, blog, tweet (@daveyp), etc
  3. 3. Contents • Question time! • Web 2.0 • Faster, smaller, cheaper… cheaper… free? • Library 2.0 • Some examples of “2.0” in Libraries
  4. 4. Disclaimer • I • A • N • A • L
  5. 5. Disclaimer • I • Am • Not • A • Lawyer http://www.flickr.com/photos/paginafea/2868554305/
  6. 6. Disclaimer Or, in my case… •I • Am • Not •A • Librarian http://www.flickr.com/photos/davepattern/2472477607/
  7. 7. Question time! • Do you regularly use a mobile phone? http://www.flickr.com/photos/ari/362924278/
  8. 8. Question time! • do U snd txt msgz? http://www.flickr.com/photos/jessicamills/231072148/
  9. 9. Question time! • Do you have your own MP3 player? http://www.flickr.com/photos/nez/268673268/
  10. 10. Question time! • Do have broadband internet access at home? http://www.flickr.com/photos/jacksonlee/6222523/
  11. 11. Question time! • Do you have wireless internet access at home? http://www.flickr.com/photos/travelinlibrarian/113353477/
  12. 12. Question time! • Do you regularly use your home PC or laptop for more than an hour each evening? http://www.flickr.com/photos/richardholden/340601444/
  13. 13. Question time! • Do you regularly use your home PC or laptop for 2 or 3 hours an evening? http://www.flickr.com/photos/aaronjacobs/64368770/
  14. 14. Question time! • Do have your own weblog / blog? http://www.blogger.com
  15. 15. Question time! • Do you regularly read other peoples weblogs and/or contribute to other weblogs? http://orweblog.oclc.org/archives/001325.html
  16. 16. Question time! • Do you regularly use Wikipedia?
  17. 17. Question time! • Have you ever edited a page on Wikipedia?
  18. 18. Question time! • Do you regularly use instant messaging or online chat? – e.g. AIM, Yahoo! Messenger, MSN, gTalk, Jabber, ICQ, Meebo, etc http://imagine-msn.com/messenger/launch/en-GB/
  19. 19. Question time! • Do you have a games console at home? http://www.flickr.com/photos/jstar/336785888/
  20. 20. Question time! • Do you play games online and/or visit virtual worlds? – e.g. World of Warcraft, Second Life, etc? http://www.flickr.com/photos/christajoy42/354580876/
  21. 21. One last question… • How many books would you expect to fit onto 30 feet of shelving?
  22. 22. http://www.flickr.com/photos/getdown/2107792115/
  23. 23. A Tale of 2 (Capa)cities IBM Deskstar Hitachi Deskstar • June 2000 • July 2008 • £125 • £95 • 20GB • 1000GB (1TB) £6.25 per GB 10p per GB £6,250 per TB £95 per TB
  24. 24. A Tale of 3 (Capa)cities IBM Deskstar Hitachi Deskstar Seagate Barracuda • June 2000 • July 2008 • June 2009 • £125 • £95 • £97.50 • 20GB • 1000GB (1TB) • 1500GB (1.5TB) £6.25 per GB 10p per GB 6½p per GB £6,250 per TB £95 per TB £65 per TB What will the price per GB/TB be next year? How about in 5 years?
  25. 25. Can you spot the trend? ;-) 7,000 6,000 5,000 price per TB (£) 4,000 3,000 2,000 1,000 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
  26. 26. You say “Moore’s”, I say “Mooers” • Moore’s Law – Since the invention of the integrated circuit … the number of transistors that can be placed inexpensively on an integrated circuit has increased exponentially, doubling approximately every two years. - Gordon E Moore (1965)
  27. 27. You say “Moore’s”, I say “Mooers” • Mooers' Law – “An information retrieval system will tend not to be used whenever it is more painful and troublesome for a customer to have information than for him not to have it.” - Calvin Mooers (1959) “We cannot assume people will want our information, even if we know they need our information.” - Peter Morville (2005)
  28. 28. http://www.flickr.com/photos/alper/3257406961/
  29. 29. Web 2.0
  30. 30. Web 1.0
  31. 31. Web 1.0 • Slow access speeds (e.g. dial-up modem) • Limited availability • Static web pages • Little interactivity • Mostly text …lots and lots of text …on a grey background! • Web sites that would only work with one type of web browser • The “Read Only Web”
  32. 32. Web 2.0 • Fast access speeds (e.g. broadband) • Wide availability (e.g. wireless) • Dynamic web pages • High interactivity • Lots of multimedia • Web sites that work on many devices (e.g. PCs, mobile phones, etc) • The “Read/Write Web”
  33. 33. Super connected • Web 1.0 was about connecting computers – dial-up → ISDN → broadband → wireless • Web 2.0 is about connecting people – instant messaging & chatrooms – Skype & VoIP – social networking sites – virtual words (Second Life, Club Penguin, etc) – communities of common interest – microblogging (Twitter, etc)
  34. 34. Some Web 2.0 concepts • Applications delivered via a web browser • Exploiting and (sometimes freely) sharing data • User participation, empowerment, and collaboration • Social networking • Communities of interest • Tagging and folksonomies • Mashups and other unintended uses
  35. 35. Web 2.0 facts and figures • 3 billion images on Flickr 2 • 312 million edits on Wikipedia 228 • 200 million Facebook accounts 70 • 113 million blogs tracked by Technorati • 110 million MySpace accounts • 37 million books on LibraryThing 24 • 9.4 million editors on Wikipedia 7.2 • 2.9 million Wikipedia articles 2.4
  36. 36. How do you store 3bn photos? 7,000 6,000 5,000 price per TB (£) 4,000 3,000 2,000 1,000 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
  37. 37. Just how much information is there out there?
  38. 38. 5 EB of data = 37,000 x Library of Congress (and that was in 2003!)
  39. 39. 5 exabytes? • 5,000,000 TB • 5,000,000,000 GB • 5,000,000,000,000,000,000 bytes • …or 1 CDs worth of data for every single person on the planet in 2003 • …or 30 feet of books per person • …or £325,000,000 worth of hard drives at today’s prices on Amazon 
  40. 40. The cost of storage is → £0 7,000 6,000 5,000 price per TB (£) 4,000 3,000 2,000 1,000 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
  41. 41. Freeconomics • “Never in history has so much innovation been offered to so many for so little [cost]. The world’s most exciting businesses – technology, transport, media, medicine and finance – are increasingly defined by the word ‘free’ … … It is a difficult proposition to beat.” – Michael Schrage, “Why giveaways are changing the rules of business” (Financial Times, 2006)
  42. 42. Freeconomics • His new ambition, [Ryanair's founder Michael O'Leary] told the Financial Times in 2004, was to give customers free tickets, perhaps even to pay them to fly. He predicted: “In a decade or so, airlines will pay travellers to distribute people around Europe.” “The big giveaway” (Guardian, May 2008)
  43. 43. Free: The Future of a Radical Price “In the future, [Anderson] argues, when we talk of the ‘money economy’ we will talk of the ‘reputation economy’ and the ‘time economy’ in the same breath.”
  44. 44. “What happens when things get free?” - Professor Carver Mead, Professor Emeritus at the California Institute of Technology
  45. 45. What happens… …to the music industry when I can fit every song ever recorded onto my MP3 player?
  46. 46. What happens… …when free wireless internet access is available everywhere?
  47. 47. What happens… …to the library when I can fit every book ever written on my e-book reader?
  48. 48. Researcher of the Future (2008) • The information environment in 2017: – electronic books, driven by consumer demand, will finally become established as the primary format for educational textbooks and scholarly books and monographs, as well as reference formats. – the most significant impact for research will not be how things get published, but how they get accessed. http://www.bl.uk/news/pdf/googlegen.pdf
  49. 49. Researcher of the Future (2008) • The challenges – reduce barriers to information – understand why users “power browse” web content – librarians rarely design information systems that match user behaviour – importance of flexibility at all levels – better analysis of usage data – importance of information skills
  50. 50. OCLC Perceptions Report (2005) • 30% have never heard of databases • Starting place for an information search – Search engine 84% – Email 6% – Library web site 1% • 93% are satisfied/very satisfied with their experience of using a search engine • …compared to 84% for librarian-assisted searches!
  51. 51. OCLC Perceptions Report (2005) • Other than search engines, how do you learn about electronic information sources? All respondents College students Friends 61% 67% Adverts 39% 26% Relatives 37% 26% Online chat 22% 26% Blogs 9% 13% Librarian 8% 33%
  52. 52. “Creating the new library universe” • National & State Libraries Australasia draft paper – access is our primary driver – digital is mainstream – no job will be unchanged – new web technologies and community digital content are shaping user expectations and behaviour – some things we have always done, we will no longer do – experimentation and risk are necessary – people want services and spaces to be welcoming and easy to use, and they want to be independent The Big Bang: Creating the new library universe
  53. 53. Library 2.0 • “...a loosely defined model for a modernized form of library service that reflects a transition within the library world in the way that services are delivered to users. This includes ... an increased flow of information from the user back to the library.” Wikipedia article for “Library 2.0”
  54. 54. Library 2.0 • Use of “2.0” technologies (blogs, wikis, RSS feeds, social networking, etc) • Actively involving users in developments • Delivering services directly to users • Libraries without walls (“The Third Place”) • The “Read/Write Library” • Liberating your data & making it work harder • Libraries needing to be flexible to change
  55. 55. Library 2.0 is a state of mind
  56. 56. Librarian 2.0?
  57. 57. Librarian 2.0!
  58. 58. Charlotte & Mecklenburg County Public Library
  59. 59. Play and experimentation
  60. 60. It’s okay to play! • “We don’t stop playing because we grow old; we grow old because we stop playing.” – attrib: George Bernard Shaw • 2007 Library & Information Show Workshop on Library 2.0 – Q: I don’t get paid to play, I get paid to work – A: So, don’t call it “play”, call it “professional development”
  61. 61. Admit it, haven’t you wanted to do this in your library…
  62. 62. Huddersfield Public Library
  63. 63. Never judge a book by it’s cover? • “I borrowed a book 3 years ago that had an orange cover… can I borrow it again?”
  64. 64. data visualisations
  65. 65. Keyword search visualisations
  66. 66. Delft Public Library
  67. 67. Delft Public Library
  68. 68. Delft Public Library
  69. 69. Seattle Public Library
  70. 70. Seattle Public Library
  71. 71. Glasgow Caledonian University
  72. 72. Glasgow Caledonian University
  73. 73. Sheffield Information Commons
  74. 74. Library 2.0 in action (n.b. some are more “2.0” than others)
  75. 75. Topeka and Shawnee County
  76. 76. Westmont Public Library, Illinois
  77. 77. Westmont Public Library, Illinois
  78. 78. Westmont Public Library, Illinois
  79. 79. Ball State University, Indiana
  80. 80. Ball State University, Indiana
  81. 81. Ball State University, Indiana
  82. 82. Stevens County Rural Library, Washington
  83. 83. Flickr – 365 Library Days Project
  84. 84. Biblioteksvar, Norway
  85. 85. University of Lincoln • “These are to advertise that a key text is also available in electronic format. The markers show the front cover, as well as giving you a quick reminder of how to access books online.” • http://bit.ly/3qVRd
  86. 86. Thomas Ford Memorial Library, Illinois
  87. 87. Thomas Ford Memorial Library, Illinois
  88. 88. Dance your fines away… • “Yesterday I had the pleasure of meeting a teen librarian who keeps Dance Dance Revolution (DDR) set up all the time so she can invoke it as need be. For example, if a teen has overdue books, she will dance-off against the person, and if the teen wins, the librarian will waive the fines.” The Shifted Librarian: Gaming for Fines (Jan 2007)
  89. 89. Gwinnett County Public Library • Rock the Shelves 2005 – www.flickr.com/photos/michaelcasey/sets/632151/
  90. 90. University of Worcester, UK
  91. 91. University of Huddersfield, UK
  92. 92. Hennepin County Library
  93. 93. Hennepin County Library
  94. 94. Glasgow University Library
  95. 95. Ann Arbor District Library
  96. 96. Ann Arbor District Library
  97. 97. Ann Arbor District Library
  98. 98. Cheshire Public Library, Connecticut
  99. 99. McCracken County Public Library, Kentucky
  100. 100. St. Joseph County Public Library, Indiana
  101. 101. Libraries in Second Life
  102. 102. Thank you! http://slideshare.net/daveyp
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