Why digital comms is crucial for local gov

Digital communications: why is it crucial for local government? Dave Briggs Community Evangelist

@davebriggs [email_address] www.davepress.net

There’s a revolution going on

This stuff changes lives

From the benefits office to Downing Street in 5 years (and a blog)

(that’s 1,743,281)

If this is crucial, we need to be serious about it

All this has to embedded in Process Structure Systems Strategy

JFDI Being boring Sustainability Activity

Why is all this crucial?

The interesting thing about this digital revolution is not the technology. It’s the implications of using it.

Image credit: Paul Clarke: http://www.flickr.com/photos/paul_clarke/

For organisations:

Listening Openness Transparency Collaboration Cooperation

For society:

Private / public Online / offline Consumption

Maybe the really interesting stuff about digital communications has nothing to do with external engagement at all

How can an organisation talk to people on the outside, when people inside aren’t talking to each other?

Thanks for listening!

by Dave Briggs on Feb 17, 2010