Writer and their market chetan bhagat and nathaniel hawthornePresentation Transcript
PAPER: CULTURAL STUDIESTOPIC : WRITER AND THEIR MARKET-CHETAN BHAGATAND NATHANIEL HAWTHORNEPREPARED BY : AVANI DAVEM.A. - SEM – 2ROLL NO: 02DEPARTMENT OF ENGLISH,MAHARAJA KRISHNAKUMAR SINHJI ,BHAVNAGAR UNIVERSITY.
Hawthorn: American writer during puritan time American Whig Review, Webber proclaimed, "Hawthorne is national-national in subject, in treatment and in manner." His work : young Goodman Brown 1835. About moral, Christianity, purity The Scarlet Letter-1850. Romantic solitary
Audience :Hawthorn’s audience like that of most novelists, was largely female, and so were many of his competitors. He also wrote for Boy and Girls The feminine archetype in fruitful ways that helped him define his own identity. This shows culture during that time
Introduction of Chetan Bhagat : Chetan Bhagat has explored India in different ways in all his books. Highlighting various aspects of it. He has followed a pattern with his books by naming the protagonists after Lord Krishna Hari, Shyam, Govind and now Krishna. Firmly describes himself as being in the entertainment business rather than the literary one. In comparison with Karan Johar and Ekta Kapoor he says, ‘‘First of all, my product is in English, and it’s not regressive,’’ he says. He adds, ‘‘So what if I write for the masses? So did Shakespeare. He was probably the Ekta Kapoor of his time.’’ Yet, he has, as a columnist with Dhainik Bhaskar & The Times Of India, has written some political eye-openers, which has made an impact even in the Parliament
2004 2005 2008 20122009 2011
Price of Books: Knows how much can reader pay 1997: recognized by IIM Ahmadabad as "The best outgoing student“ Central theme : Considered youth very important and all novels dealing with and Targeting to Youth. Trying to project youth in better way Shorter in length: Economical reason For no habit of reading book
Narrative style is conversational: Simple narrative Create desire in mind of people to read Making extensive use of social Media: Blog, face book, Personal website, Talk about books, twitter, You tube and other Social sites. place in the Time magazines list of "Worlds 100 Most Influential People" in the year 2010.
Twinterview with Chetan Bhagat:o In the Indian Writing in English market, 5,000 copies sold makes for a bestseller; his first three books sold over 700,000. Each. To people intimidated by literary novels, who dream and swear in other languages, who prefer TV or the movies. Rupa & Co aim to sell 1,000,000 copies of his latest work. In 12 weeks.o Marketing :-o 48 hours to go for Kai Po Che. Whatever I am today, is because of all of you. Izzat rakh lena FBo Its a hit. Congratulations to all of you ! !00! !o Mumbai people, "What Young India Wants", official launch in 2hrs (7pm) at Mumbai. Crossword Kemps Corner tonight. Come if you can, meet CB and get your copy signed!
Bibliography: Dictionary of Literary Biography – for Hawthorne http://blogs.timesofindia.indiatimes.com/The-underage- optimist/entry/five-things-women-need-to-change- about-themselves http://www.thehindu.com/features/cinema/film- review-kai-po-che-no-mistakes-our- life/article4446273.ece http://store.chetanbhagat.com/ http://www.chetanbhagat.com/fancafe/blog/ https://www.facebook.com/chetanbhagat.fanp age
This Presentation is Submitted to Department of English, maharaja Krishnakumar Sinhji Bhavnagar University.Guide : Dr. Dilip Barad