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Dave George - We're all busy

by dave90 on Feb 25, 2010

528 views

20x20 - 20 slides, 20 seconds for each.

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20x20 - 20 slides, 20 seconds for each.

Two simple ideas for designing systems where people have to process lists of stuff (using an example of getting DJs to download promotional music).

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Dave George - We’re all busy — Presentation Transcript

We’re all busy Dave George Serato Audio Research
Record Labels give music to DJs
40,000 DJs 4.5m Downloads 1.6m Rejections
Pro DJs are busy
Pro DJ Goal: Download the right Music
New New New New New New
Yes No No No
Problem We waste their time by showing them everything again
Yes No New New No No
Simple Idea #1 Listen to their decisions (yes and no)
Simple Idea #2 Focus on new decisions
Yes No No No
New New New New New New
We’re all busy Simple Ideas: #1 Listen to their decisions #2 Focus on new decisions
Thanks, you’ve been rad. Dave George dave@serato.com / serato.com / whitelabel.net

Dave George - We're all busy

by dave90 on Feb 25, 2010

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Dave George - We’re all busy — Presentation Transcript