ISSN 0973-8312                                                        Consulting Ahead                                    ...
CONTENTSPackaging Trends in Food Processing Industry                       1       Dr. Manoj Kumar & Renu SharmaCorporate ...
Editorial Advisory Board                                                  Chairman                                       P...
Packaging Trends in Food Processing IndustryPackaging plays a vital role in food preservation and marketing. It alsoprotec...
Corporate Acceleration                                 why its work and why its worth itImagine sliding into the drivers s...
In conversation with A Leader in Consulting Profession“Green Construction” usinglocally available materialalongwith optima...
In conversation with A Leader in Consulting Professionset-up by DSIR, Government of India, New Delhi during 1997-1999, 200...
In conversation with A Leader in Consulting ProfessionSystem Analysts and other professionals both in India and abroad in ...
In conversation with A Leader in Consulting ProfessionCA : What are the issues which bother you as a Consultant for the de...
In conversation with A Leader in Consulting Profession     would be desirable to use locally available materials and make ...
In conversation with A Leader in Consulting ProfessionCA : We understand that you are championing the cause of "Road Safet...
Role of Management Education in Leadership                           Development in India                                 ...
Dry Bulk Handling in PortsThis article primarily discusses about the cargo handling in Indian Portswith specific objective...
Projects under PPP & Value for MoneyConsidering the increasing need and role of public-private partnership(PPP) in providi...
Hydrogen Economy – Where Do We Stand?The purpose of this write up is to examine how far hydrogen fuel basedeconomy will be...
Public - Private Partnership - Progress and Prospects "Public-private partnerships should not be seen as public partnershi...
Techno-economics of Bulk Ceramic Production: An OverviewTechno-economics is essential for overall profitability in any cer...
Boo         Review Title          :   TOYOTA under Fire Author         :   Jeffrey K. Liker Publisher      :    Tata McGra...
Book Reviewover) along with Timothy N. Ogden, a popular              chronicling all the events of the recession and the r...
Book ReviewAfter the autobiography entitled Journey of a Steel      from the blast furnace had an unforgettable impact.Man...
Book Reviewwho in spite of hardship produced excellent research    People Republic of China ( 1), Poland (1), Russia (1)re...
Book Review      Societies.                                           from view point of local national environment and   ...
Book Review Title             :   Druckers Lost Art of Management Author            :   Joseph A. Maciariello & Karen E. L...
Book Review Title          :   Managing Project Supply Chains Author         :   Ron Basu Publisher      :   Gower Publish...
Author ProfileDr. Manoj Kumar holds Ph.D. & MBA from Kurukshetra University, Kurukshetra. Dr. Kumar is currentlyProfessor ...
Author ProfilePrabir Kumar Datta is currently working as a Senior Consultant with Consulting Engineering Services (I)Pvt. ...
Author GuidelinesPerspectiveConsulting Ahead is devoted to the publication of articles advancing knowledge through researc...
Author GuidelinesDeclaration by Author(s)Following Declaration is to be sent by Author(s) along with their manuscript.    ...
Birla Institute of Technology & Science                                                                                   ...
Consulting Ahead July,2012
Consulting Ahead July,2012
Consulting Ahead July,2012
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Consulting Ahead July,2012

  1. 1. ISSN 0973-8312 Consulting Ahead Vol. 6 Issue 1 July 2012Editor in-Chief Articles submitted for publication are screenedDeepak Agarwal by the editor and the executive editor forEditor relevance. Once the article is passed inRajesh Parpyani preliminary screening, it is sent for blind peerExecutive EditorMeena Pant review. Authors are requested to consult the “Author Guidelines” before submitting theirPublished byConsultancy Development Centre (CDC) articles.Core IV B, 2nd Floor,India Habitat Centre, Lodhi Road, Views expressed in the articles in this journal areNew Delhi-110003, INDIA those of the respective authors. NeitherAnnual Subscription for each Volume of Two Consultancy Development Centre can accept anyIssues is as follows: responsibility, nor does it necessarily agree with Annual the views expressed in the articles. All copyrights Category Subscription (2 Issues) are respected.Consultants Institutions & Corporates Rs. 300/- Unless authorised no part of the material Individuals Rs. 200/- published in Consulting Ahead may beEducational Institutes in India Rs. 300/- reproduced, or stored in retrieval systems, or usedAcademicians & Students Rs. 200/- for commercial or other purposes. All rights Institutions & Corporates reserved. Rs. 400/-General Individuals Rs. 300/-Overseas Institutions & Corporates US $50Subscription Individuals US $35 Editorial and Administrative Address :Price per copy Rs. 200/- Consultancy Development Centre Core IV B, India Habitat CentreConsulting Ahead is a bi-annual in-house journal Lodhi Road, New Delhi-110003, Indiaof Consultancy Development Centre, New Delhi.All editorial correspondence and articles for Telephone : (91- 11) 24602915 / 1533 / 2601publication should be addressed to the Editor - Fax : (91-11) 24602602Consulting Ahead, Consultancy Development E-mail :, Core IV B, 2nd Floor, India Habitat Centre,Lodhi Road, New Delhi - 110003, India. Website : Designed & Produced by: Maansee Printers : # 9810125541
  2. 2. CONTENTSPackaging Trends in Food Processing Industry 1 Dr. Manoj Kumar & Renu SharmaCorporate Acceleration 13 Dan CoughlinIn conversation with A Leader in Consulting Profession 23Role of Management Education in Leadership Development in India 29 Dr. V. Tulasi Das & Prof. Noorbasha AbdulDry Bulk Handling in Ports 38 Prabir Kumar DattaProjects under PPP & Value for Money 49 K K KapilaHydrogen Economy – Where Do We Stand? 58 Dr. B. ViswanathanPublic-Private Partnership - Progress and Prospects 64 Prof. M. GuruprasadTechno-economics of Bulk Caramic Production : An Overview 80 Dr. G.S. Upadhayaya Book Reviews 93 Author Profile 100
  3. 3. Editorial Advisory Board Chairman Prof. Dilip K. Bandyopadhyay Vice Chancellor Guru Gobind Singh Indraprastha University, Delhi Members Prof. B. Bhattacharya Mr Tanmoy Chakrabarty Vice Chairman & Distinguished Professor Vice President & Head Institute for Integrated Learning in Management Global Govt. Industry Group New Delhi Tata Consultancy Services, New Delhi Mr S. S. Chakraborty Managing Director Mr Brian Ing Consulting Engineering Services (India) Pvt. Ltd. Formerly Chairman New Delhi The International Council of Management Consulting Institutes (ICMCI) Mr Rajiv Khurana Cambridge (U.K.) Founder & Principal Consultant The Personnel Lab, Management Consultant Dr Bhimaraya A. Metri New Delhi Professor (Operations Management) Management Development Institute Dr. Aneeta Madhok, PhD, CMC Gurgaon Managing Director Open Spaces Consulting (P) Ltd. Dr Kiran Kumar Momaya Formerly Chairperson, International Council of Professor, Management Consulting Institutes & Strategic / Technology Management and Formerly President, Competitiveness Institute of Management Consultants of India S. J. Mehta School of Management Mumbai Indian Institute of Technology Bombay Mumbai Mr Navyug Mohnot Managing Director Mr S. R. Rao QAI (India) Limited, New Delhi President, Global Procurement Consultants Ltd. & Mr N. S. Rajan Formerly Executive Director, Partner (Human Capital) EXIM Bank Ernst & Young Pvt. Ltd., Gurgaon Mumbai Mr G. Shankar Prof. P. B. Sharma President, Madras Consultancy Group Vice-Chancellor Formerly Vice Chair, ICMCI & Delhi Technological University Formerly President, IMCI, Chennai DelhiCONSULTING AHEAD - VOL. 6 - ISSUE 1
  4. 4. Packaging Trends in Food Processing IndustryPackaging plays a vital role in food preservation and marketing. It alsoprotects food from physical damage and conveys marketing and statutoryinformation about the product. The packaging materials used in the foodsector - primarily: glass, metal, plastic, laminates and paperboard - competedirectly with one another, with success dependent on functionality, cost, andimpact on brand value. This article gives a contemporary overview of foodprocessing and emerging packaging technologies. It acquaints the readerwith food preservation processes, shelf life and logistical considerations, Dr. Manoj Kumarhygiene, labeling, and package design. Renu Sharma CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 1
  5. 5. Corporate Acceleration why its work and why its worth itImagine sliding into the drivers seat of a brand new Ferrari, easing it outonto the highway, and accelerating past 90 MPH, past 120 MPH and all theway to 150 MPH. It all seems so effortless.Okay, thats NOT what this paper is about.Accelerating your critical outcomes is work, hard work. Not necessarily backbreaking work, although some grunt work will be required. More likely it willconsist of the hardest kind of work, the mental kind. Accelerating is neither Dan Coughlinsexy nor euphoric. It requires rigor, discipline and commitment. At times, itwill seem as though you will never make any progress and that colleaguesyou perceive as being lazy are accomplishing just as much as you.In his best-selling book, The Road Less Traveled (Touchstone, New York,1978), Scott Peck opened with three simple words: life is difficult. Hes right.Life really is difficult, and it is just as difficult for the accelerators as for thedecliners. Years ago I was a high school math teacher and at every parent-teacher conference I was asked what it took to get an "A" in my class. I alwayssaid it took both creativity and grunt work. Creativity to solve the problemson test day, but grunt work to do the homework, pay attention, take notes, askquestions and prepare for the tests. The same is true for people who want toaccelerate their critical business outcomes. They need perseverance,flexibility, insights and new approaches. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 13
  6. 6. In conversation with A Leader in Consulting Profession“Green Construction” usinglocally available materialalongwith optimal, easy toconstruct designs should bethe focus of buddingconsulting entrepreneurs ininfrastructure projects…K K Kapila has done Bachelor of Civil Engineering from M.B.M. Engineering College, Jodhpur,India in 1968. He is a fellow of Institution of Engineers and a Chartered Civil Engineer.He held the position of Deputy Director in International Airport Authority of India up to August 1985 beforesetting up ICT Pvt. Ltd.He is Chairman and Managing Director of ICT Group Companies, headquartered in New Delhi. ICTGroup is an ISO 9001:2008 certified, multi-disciplinary firm of international consultants, providingcomprehensive professional consultancy services, for all facets of infrastructure projects. As a CharteredCivil Engineer, he is an eminent personality who holds several cognomens to his credit, viz. Fellow andChartered Engineer of the Institution of Engineers (India), Fellow, International Association for Bridge andStructural Engineering. He was Vice-Chairman of the Indian National Group of the InternationalAssociation for Bridge and Structural Engineering Association of India and is the immediate Past Presidentof the Indian Building Congress. He has been Vice-President, Indian Roads Congress during 1991-92, andagain during 1997-98, also a Member of its Highway Research Board. Has been Staff Consultant to theAsian Development Bank during 1991-1992.He is the first non-European unanimously elected Chairman of International Road Federation (IRF).Member, American Society of Civil Engineers, Fellow of New York Academy of Science, Founder Memberand Secretary of Association of Airport Planners and Engineers (India). He has been Member of theExecutive Committee, ASPAC, FIDIC from September 2006 to September 2009, Member of Indian Geo-technical Society, and Member of Indian Institution of Urban Transport. Chaired the interactive Sessionwith the East African Community (EAC) delegation at Delhi on 21st February 2007 under the aegis ofConfederation of Indian Industry (CII). He has been Vice-Chairman of Consultancy Development Centre CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 23
  7. 7. In conversation with A Leader in Consulting Professionset-up by DSIR, Government of India, New Delhi during 1997-1999, 2001-2003, 2003-2005 and 2006-2008.The multi-talented person has authored a large number of Papers published in various journals and is therecipient of a googol of awards. These include "Who is Who of the World in 1999-2000" (USA Publication)and later was conferred upon New Century Award as Member of "The GLOBAL 500" based upon his uniqueaccomplishments and contribution to the Society by Barons Whos Who (USA). In 2001, he was selected"Man of the Year 2001" by the American Biographical Institute and its Board of International Research, for"his outstanding accomplishments to date and noble example he has set for his peers and entire community",and field of Infrastructure Development (ABI-USA) in 2003, was conferred World Life Time AchievementAward for outstanding achievements in Infrastructure Development in 2004 by ABI-USA and the prestigious"Bentley Award for Design Excellence" for the year 2005 in the "Civil Road Design" Category during theAnnual BE Conference at Baltimore, USA. The Vice-President of India awarded him the Niryat ShreeTrophy by FIEO, Ministry of Commerce for outstanding Exports in Consultancy in August 2003. He wasalso honored by Indian Society for Training and Development for Outstanding Contribution toInfrastructure Consultancy. He is also recipient of the Global Road Achievement Award for Road Safetyinstituted by Indian Road Federation (IRF) in the year 2007. He was conferred the prestigious "OutstandingEngineering Consultant of the Year" award during the "Business Sphere National Conclave" held at NewDelhi on 29th April 2008. He received the "STAR CEO OF THE YEAR" (medium enterprises) Award on th28 October 2010 instituted by "Business Today" and "Yes Bank". He was awarded "Pride of India" Awardon the occasion of "Pravasi Divas" by Indo-American Friendship Group on 9th January 2011 and "Meri Dilli th ndAward 2010" on 5 February 2011 for the best Professional Services. On 22 November 2011, he wasawarded a medal and a certificate by President of Coordinating Committee of Business Centre of EconomicDevelopment - CIS on the occasion of the 20th Anniversary of Commonwealth of Independent States for his thcontribution to the road sector in the world, at Moscow in Russia. Recently, on 10 March 2012, he has beenconferred the "Achievement Award for Industry Doyen" which comprises a Trophy along with a Certificategiven by Construction Industry Development Council (CIDC) set-up by the Planning Commission,Government of India.He held the office of President, Indian Building Congress during 2008-09, the premier organization ofbuilding industry professionals under aegis of Ministry of Urban Development. The seminars of nationalimportance were organized on "Mechanised Construction and Maintenance" and on "InnovativeMaterials, Machinery, Techniques & Technology in Building Construction", under his dynamicleadership.Under the able stewardship of Mr. Kapila, IRF India Chapter has conducted Five Regional Conferencescovering various aspects related to Road Safety. The IRF India Chapter with the support of the Ministry ofRoad Transport & Highways has embarked on the "National Mission" of reducing road fatalities by 50% bythe year 2012. Mr. Kapila has relentlessly been following up the various initiatives, needing a multi-dimensional approach to alleviate the problems of deaths in road accidents.His strength of character, organizational liability, mature, judgment, engineering skills, coupled with longexperience has enabled him in managing multi-disciplinary teams of Engineers, Civil Aviation Experts,Tourism Experts, Economists, Finance and Management Experts, Social and Environmental Specialists,24 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  8. 8. In conversation with A Leader in Consulting ProfessionSystem Analysts and other professionals both in India and abroad in a very successful manner. Hisknowledge in technical and management fields coupled with an analytical bent of mind, wide and broadvision and dynamic approach has greatly helped him to successfully diversely the activities of the Companyin various spheres. He is an able administrator with excellent communication skills, public relations andforesight. He has continuously adopted modern management techniques supported by excellent technicalskills and the state-of-the-art computer facilities to meet the needs of varied consultancy assignments. He isdedicated to the task he takes up with zeal to achieve the best. He is unfailingly polite, modest, humane, andhas an attitude of wonder-eager to learn more even after so many achievements. For him, growth ofconsultancy services in India is a matter of deep commitment.Consulting Ahead team spoke to K.K. Kapila on a variety of issues.CA : How would you describe your journey of 26+ years in Indian consulting space? It has been an eventful journey, when we started consulting there were few Consultants. The international financial institutions used to award work on quality based selection criteria (QBS). This system was followed for selection of Consultants for Technical Assistance (TAs) as well as Loan Projects. As a result, the quality of consultancy was much better because one could employ and deploy the best professionals and get a good mix of international and national Consultants to comprehensively address and prepare various deliverables to the entire satisfaction of the Clients. There has been an apt appreciation that consulting fee is a very small percentage of the total cost of the project and as such it is extremely important that one gets the best feasibility studies, detailed designs and supervision Consultants, so that they could result in optimal designs in a befitting professional manner. The Consultants in the developing world like India, Bangladesh, Nepal, Singapore, Hong Kong as well as those from developed world like USA, England, France and other European countries made a beeline towards the opportunities, offered by the Asian Development Bank (ADB), the World Bank, and other International Financial Institutions.CA : What has changed in the consulting profession with respect to the maturity level this profession has achieved in India? With the passage of time more and more Consultants have come up. Those who joined the profession as young engineers, architects, MBAs have matured and a fairly large number of Consultants, have come up in the Indian consulting scenario. The tools have changed, e.g. from an electronic type writer to the latest versions of computer systems. The method of communication has undergone a sea change, transmittal of document from courier to E-mails. Internet facilities have come very handy in delivering and exchange of notes, video conferencing has made it convenient to speak to various people at project sites from the Head Office. Interactions with Clients, banks, staffs, monitoring and review of the projects, etc., have since become more convenient and effective. Earlier a number of Indian consultants, used to get support services through sub-consultants, for instance, surveying, material investigation and testing, geo-technical investigations, traffic surveys, etc. As such, their quality of services was dependent on the sub-consultants experience and inputs. Now some of the bigger consultancy firms have their own staff for various investigations, so as to ensure the highest level of quality. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 25
  9. 9. In conversation with A Leader in Consulting ProfessionCA : What are the issues which bother you as a Consultant for the development of this profession in India? The issues which bother me as a Consultant in the development of the profession in India are broadly discussed below: a. A number of consultant companies have cropped up who have no wherewithal to provide appropriate quality of work. The system of selection of Consultants from Quality Based Selection (QBS) came down to Quality cum Cost Basis Selection (QCBS) and in some Government Departments and PSUs it is now on the basis of least cost. This enables Consultants with minimum infrastructure and staff to get the works, wherein, the implementation results in poor quality of delivery and delays. One has to careful from such group of Consultants, as their quality of service can bring bad name to the profession. b. Another area which is a matter of concern is the tendency on the part of the some Government Departments to treat consultants like contractors instead of technical advisors. Their payment conditions are such that a lot of money is kept blocked till a much later date. Besides even when the payments become due they are paid after considerable delays, thereby putting the Consultants to severe cash flow problems. c. The Amendment to the Service Tax: The recent amendment to the Service Tax Act has caused havoc. The Consultant are now required to pay within 30 days, the amount of Service Tax due on all Invoices raised by the Consultants, irrespective of the fact, whether they have received payment from the Client or not. This in fact tantamounts to punishing the professionals who are being compelled to pay the Service Tax even though they have not received the payments from the Client, irrespective of their capability to pay. All the major consulting firms have to borrow money from the banks, which adversely affects their profitability on account of interest burden. Unless an immediate action is taken to remedy the situation, we will find Consultants committing suicide, like the farmers when they are under heavy debt.CA : Which sectors of infrastructure offer potential for Indian consultants in India? Almost all sectors of infrastructure offer consulting opportunities to the Consultants in India. These include highways, railways, airports, power, urban infrastructure, water resources, telecom, housing, etc.CA: You have done many projects with multilateral agencies in India and abroad, what has been your experience in these projects vis-à-vis domestic projects and domestic clients? We have done a number of projects with multilateral agencies and we find that working with them, particularly abroad, is a delight. Even multi-laterally funded projects in India have much better conditions in the contract, than the domestic contracts. As such one finds more satisfaction in doing internationally funded projects.CA: We have seen you grow like an entrepreneur, what would be your message to those who aspire for a similar career? My message to those who aspire to have a career as an entrepreneur is to deliver the project and services with excellent quality and on time. Your designs should be optimal and easy to construct. It26 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  10. 10. In conversation with A Leader in Consulting Profession would be desirable to use locally available materials and make them construction worthy. This effort has multiple benefits. It not only saves cost on transportation, but also helps maintain the environmental balances. In fact such construction can be termed as "Green Construction". If you find any hindrance in the smooth implementation of the project assigned to you, please bring the same to the notice of the client and financial institution (if it is an internationally funded project) so that impediments coming in your way are resolved without any loss of time. TIME shall always be the essence of the contract and hence please ensure timely delivery, so that the expected benefits to the public at large are available at the earliest.CA : What are the specific actions which are needed to facilitate supply of quality manpower to consulting profession in technical disciplines? Specific action is needed to attract and keep quality manpower in the consulting profession. You have to help your professionals to upgrade their skills working both in India and abroad, drawing up their career growth plan, sharing this with the employees, so that they can look forward for achieving the higher positions within the organization. Reward those who perform exceptionally, keep providing them opportunities for training in their respective fields of expertise, so that they are always ahead than others in terms of professional knowledge and skills. This would ensure that they give their very best in their delivery. It is the quality input of the staff, which helps to continually perform well in the profession.CA : What is your vision for ICT(P) Ltd. in next 5-10 years? My vision for ICT is that it will grow further as a premier consulting organization providing consulting services to its Clients, in the entire gambit of infrastructure expanding its horizon and moving from a company with a turnover of Rs. 200 crores to more than Rs. 500 crore within next 5 years and Rs. 1,000 crores within next 10 years. And we are working hard to achieve these targets as envisaged.CA : What initiatives you are taking under the Corporate Social Responsibilities (CSR)? ICT is undertaking several initiatives under the Corporate Social Responsibilities (CSR). These are in the field of education, by assisting in the education of the poor children. We are also supporting girls education through an NGO, Pardada Pardadi Educational Society (PPES). To know more about this wonderful set up you may visit their website We are also helping in the medicare of old and down trodden. Particularly those suffering from Dementia, through another NGO called "Guru Vishram Vridh Ashram". For further details you may refer to website:; / We have developed through the CSR, a road safety data collection system RADaR in the form of a tablet which can be easily carried by a police man recording the accident data, wherefrom data can be transferred to any PC for facilitating causal analysis of road accident data or accident reconstruction, which was not possible till now. This in turn will lead to improvement of safety outcome of Indian roads in terms of reduction in fatality and injuries due to road accidents. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 27
  11. 11. In conversation with A Leader in Consulting ProfessionCA : We understand that you are championing the cause of "Road Safety"; what are various initiatives in this regard? Road accidents resulting in human deaths, injuries and disabilities have assumed phenomenal dimensions. Globally every year 1.3 million people die and 50 million injuries and disabilities take place due to road crashes. This global concern was recognized by the United Nations who adopted a resolution in August 2009 in the General Assembly calling for a Global Road Safety collaboration. After persistent efforts, along with other stakeholders, we finally succeeded in March, 2010 when the United Nations General Assembly proclaimed the period from 2011 to 2020 as the Decade of Action for Road Safety with a goal to stabilize and then reduce the forecast level of road traffic fatalities by 50% around the world by increasing activities at the national, regional and global levels. This was th finally launched allover the world on 11 May, 2011. The International Road Federation (IRF) launched this at Bucharest, Romania. In our country we have the dubious distinction of maximum number of road fatalities which stands at about 142,000 apart from 5 million people getting injured with some form of disability for the rest of their lives, every year. The impact of the menace is higher than that of the worst of the epidemic or natural disaster. The economic loss to our country has been assessed at over Rs. 1,000 billion per year. The International Road Federation is a non-Governmental, not for profit organization with over 90 member countries with a mission to encourage and promote development of better, safer and sustainable road networks. The International Road Federation-India Chapter works in close collaboration with IRF-Geneva Centre and has been championing the cause of Road Safety in India by holding regional conferences on related subjects involving all the important stakeholders comprising the Government, academia, Private Sector, NGOs, etc. The mission has been to contain road traffic fatalities by increasing activities at the national and regional levels. Road Safety is a function of four Es, viz. Engineering Measures, Education, Enforcement and Emergency Care. We, at IRF, have been continually working on all these aspects in collaboration and association with various Governments around the world from entire African continent to countries like China, Russia, South East Asia, Australia and Americas. We have developed road safety measures to make the roads forgiving. We have taken up with the automobile industries to include all safety measures at the manufacturing stage itself, so that cars are equally forgiving. We have produced promos and films, handouts and hoardings for mass education. We have worked closely with police departments for enforcement. We are also continually working with hospitals and paramedical to enhance trauma care knowledge across the globe.28 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  12. 12. Role of Management Education in Leadership Development in India Dr. V. Tulasi Das & Prof. Noorbasha AbdulDuring the last decade, Indian business has witnessed unprecedentedchanges, partly under the pressure of globalization and liberalization, andalso because of the policy shift from regulation to deregulation, from statecontrol to private initiative, from domestic focus to global focus. This changefueled by information technology, ICT, business technology, internet, andgeneric recognition of human capital as the driver of new economy hastriggered paradigm shift in management education for leadershipdevelopment in India. Management education and training in a changingbusiness environment should aim at developing managerial excellence, andskills to suit global standards and industrial requirements. In fact, it isobvious, that there exists a huge gap between the type of managementeducation imparted by management schools and what is actually expected bythe corporate world especially in the age of globalized and deregulatedenvironment. The traditional management education curriculum andpedagogy, as presently constituted, may not be adequately preparingindividuals for the challenges they experience as professional managers.Management education should be designed as per the requirements of futureleaders to bridge the gaps in the corporate world. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 29
  13. 13. Dry Bulk Handling in PortsThis article primarily discusses about the cargo handling in Indian Portswith specific objective to highlight the DRY BULK CARGO HANDLING INPORTS. This article has a holistic approach to the subject matter. Whileelaborating the handling in Port, it has touched diverse areas likemachineries, handling methods, types of cargo, receipt & dispatch of cargo,Port Planning & planning of dry bulk cargo terminal, excerpts of variousreports & studies on Indian ports, environmental aspects, productivityimprovement suggestions as well as a case study on a DRY BULK PORT. Prabir Kumar DattaIt is expected that this article will be able to render a very good overview of aPORT SCENARIO in the Indian Context.38 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  14. 14. Projects under PPP & Value for MoneyConsidering the increasing need and role of public-private partnership(PPP) in providing, operating and maintaining the infrastructure facilities inthe country, particularly in view of viability gap funding, it is important todevelop methods to evaluate the projects being proposed for PPP, so thatdelivery of intended services could be ensured in the interest of the public atlarge on a sustainable basis. It is often argued that the PPP arrangementsaugment the availability of resources and improve efficiency of servicedelivery including innovative ideas and quality; and is also expected to lowertime and cost overrun in construction as compared to traditional public K K Kapilaprocurement. However, while identifying PPP projects, the "Value for Money(VfM) assessment of the project to illustrate the benefits of following a PPPapproach vis-à-vis the public procurement, need to be also carried out forensuring benefits to the stakeholders. The VfM in the PPP projects refers toas optimum combination of whole life cycle cost and quality to meet the usersrequirements. Since the country has been following the PPP arrangementsfor most of the infrastructure projects, it is now more important to appreciatewhether the projects under PPP provide value for money. It is also importantto highlight the need for VfM analysis for reviewing current policy for PPPprocurement and related issues for better appreciation and necessaryimprovements. In view of the above, the present Paper highlights theimportance of the VfM assessment of the PPP projects, and also presentscriteria, guidelines and risks assessment, which would be useful whileappreciating any projects under the PPP arrangements, particularly whileformulating policies and plansKeywords: Public-Private Partnership (PPP); Value for Money (VfM); LifeCycle Cost, Financial and Non-Financial; Risk Assessment CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 49
  15. 15. Hydrogen Economy – Where Do We Stand?The purpose of this write up is to examine how far hydrogen fuel basedeconomy will be feasible? If it were to become feasible, what aspects ofdevelopments are essential? The article also examines the limitations of thecost estimates that have been made so far. The deficiencies in the research forhydrogen generation and storage are also pointed out. Dr. B. Viswanathan58 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  16. 16. Public - Private Partnership - Progress and Prospects "Public-private partnerships should not be seen as public partnerships and private projects. They should rather be viewed as private partnerships and public projects ..." – Dr. Montek Singh Ahluwalia, Deputy Chairman, Planning Commission, Government of IndiaThe most significant criteria for a continued growth rate of an economy reston the provision of a quality infrastructure. According to the PlanningCommission, an approximation of 8 percent of the Gross Domestic Productor GDP needs to be invested. The investment sectors under consideration areinclusive of telecommunications, electric power, water transport, road, rail,air, water supply as well as irrigation amounts to about Rs. 20,27,169 croreaccording to 2006-07 prices. This has led the Governments across the worldto increasingly look at the private sector to supplement public investments Prof. M. Guruprasadand provide public services through Public Private Partnerships.India is also making credible progress strengthening enabling environmentin sectors such as telecoms, power and transport.64 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  17. 17. Techno-economics of Bulk Ceramic Production: An OverviewTechno-economics is essential for overall profitability in any ceramicproduct. The whole scheme can be divided into materials cost, processingcost, secondary treatment cost etc. The energy consumption during sinteringis a major share in techno-economics. Another factor is the capital cost inequipments, particularly for full density processing. The present overviewcovers these aspects including the advent of some novel ceramics likefunctionally graded ceramics and nano-structured ceramics. The techno-economics is to be seen in the relation to the type of applications of the Dr. G.S. Upadhyayarespective family of ceramics.80 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  18. 18. Boo Review Title : TOYOTA under Fire Author : Jeffrey K. Liker Publisher : Tata McGraw-Hill Reviewer : SA Khader CMC, SAK Consultants & Associates, New DelhiOne may be generally aware of an Indian Adage- weathered the economic and social storms of allthat More the Iron is tempered (heated and cooled) kinds over a century and continues to remain a- More Tougher it becomes. This is the case with leading global player in its operations to this day,wise men and women as well as enterprises, when truly proving it to be a Built-to-Last company. Thethey face tough challenges & prepare themselves other case in point is that of TOYOTA, (the fore-well to face them are bound to come out stronger. runner in exploiting the creative abilities of theSome what similar had happened with two countries employees), which gave to the world the famousin the recent history - Germany and Japan in facing TOYOTA Production System (TPS)and Japanesethe world-wars and rebuilding their economies & Management techniques of running business andsocieties and also become global powers in shortest tackling the work-place quality & productivity andpossible time of two decades - practically in all thus enhance the competitive strength & excellencefields and have come out much stronger. Even in the during the later half of the twentieth century. In fact,case of India too, an external observer notes that it brought to the attention of the world, the strengthIndia became much stronger after facing the of so-called Japanese Management Techniques thatformidable challenges of external threats. Possibly, changed the business and shop-floor approaches tothere lies the strength and capability in the human operational excellence through people (employees,systems in these establishments which have the customers and public) involvement. This companyability to device innovative processes and too proved itself to be a Built-to-Last company, byapproaches (leveraging their inherent strengths) to facing the various challenges of Recall of carstackle the formidable challenges of business and keeping the customer concern in mind (some designvagaries of nature by evolving and implementing failures impacting the passenger safety) and theingenuous methods and come out stronger and wiser. deep-rooted Recession faced in America during the later half of the last decade; the latest case in point isFor instance two global giants – namely Ford and the Sticky Pedal Recall. It has come out muchToyota have weathered the storms & vagaries of the stronger as a global auto-manufacturer, bymarket economy and natural calamities etc. to come unearthing the hidden and deep-rooted basic cultureout stronger and retained their supremacy in their of management and reverting back to the same,fields & domains. One recalls the fore-running and characterized as Back to Basics or the foundationspioneering nature of Ford Company under the of Toyota (Japanese) Management Culture andstewardship of Henry Ford during the early part of Techniques.20th century, ushering in the scientific managementera and demonstrating the efficacy & effectiveness Jeffrey K. Liker, a Michigan Universitys famousof tools & techniques for improving productivity & professor (who is also popular with his best-sellingquality and providing the foundation for spreading book on The Toyota Way and popularizingthese concepts and practices world over. It also Japanese Management Systems & Practices world CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 93
  19. 19. Book Reviewover) along with Timothy N. Ogden, a popular chronicling all the events of the recession and the re-writer & editor (having written about 20 business call crisis in detail and also evolve valuable lessonsmanagement books for renowned publishers) that any business leader can use to survive and thrivestudied and investigated the way in which the in crisis, no matter how large; these are –management of Toyota in US turned the crisis of lAny crisis response must start by building aSticky Pedal Recall and Recession and processes strong culture long before the crisis hitsadapted in turning the crisis (of 2009-10) into anopportunity in this book titled TOYOTA Under lCulture matters far more than decisions madeFire, published by TATA McGraw Hill. This story by top executiveswill be worth reading as the authors have been ableto bring out in much greater depth the internal lInvesting in people, even in the depths ofthinking and processes as well as the internal culture recession, is the surest path to long-term& practices of trust and mutual respect with the profitabilitycustomer that lead to the recovery of Toyota in the By resorting to these time-tested TOYOTAshortest possible time. The hidden truth and internal principles (termed as Back to Basics in Toyotathinking & processes of TOYO culture could be culture), it could effectively steer through the crisis,lucidly brought out by the authors, primarily without having to deploy an army of public-because Toyota provided an unprecedented access relations, marketing and legal experts. The Mantrato Toyota facilities worldwide and also spared time that could be evolved through this experience of& efforts of senior executives for the analysis by the Toyota appears to be Push yourself to even moreinvestigators. relentless continuous Improvement. NormanThe in-depth analysis by the authors revealed that Bodek author & founder of Productivity Pressroot-cause of the challenges Toyota faced, was its comments Toyota under Fire is a superb book andfailure to live up to its own principles (may be due to should prove very helpful to American industryssome element of complacency developed over a understanding of the problems faced and how anylong period of success), which were the basic company can prevent similar occurrence in thefoundations of its success during the last century. future.But for its deep-rooted fundamentals in the Toyota In my view, this book will be a good asset for theCulture, it would not have been possible to come out current day executives who are to tackle formidableof the most challenging years of its post-war vagaries of globalized market economy and turnexistence in such a short time. The authors provide a crisis into opportunities of growth anddetail account of things that happened in Toyota by development through learning.94 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  20. 20. Book ReviewAfter the autobiography entitled Journey of a Steel from the blast furnace had an unforgettable impact.Man (2009) by late Dr. P.L. Agrawal, Ex-Chairman, Later during his college days at BHU in its scienceSteel Authority of India, ever written by an Indian faculty, the author, at the instance of his father,Metallurgist (reviewed in Consultancy Ahead, Vol came to know about the just published book entitled4, No. 2, 2010, 76-77.), the present book by Elements of Metallurgy in Hindi by Dr. DayaProfessor G.S. Upadhyaya is again the first ever Swarup, the then Principal of the College of Miningwritten memoirs by an Indian metallurgist. and Metallurgy at BHU. This book made himCurrently Professor Upadhyaya is a consultant after fascinated with metallurgy as a discipline. Further,retiring from the Indian Institute of Technology, this chapter briefly highlights the teachers of theKanpur which he served for about 35 years. In his author at BHU and their contribution in layingprofessional life, the author travelled around the foundation in him of the discipline of Metallurgicalworld a number of times in connection with Engineering. At Varanasi his important teachersattending International conferences and presenting were Dr. Daya Swaup, Dr. R. Kumar and Professorscientific papers. His specialization has been in the G.R. Bashforth, the Unesco Professor in Ferrousarea of powder metallurgy of metal matrix Metallurgy. The faculty in the Metallurgicalcomposites. He earned a number of national and Engineering Department at BHU was then a highlyinternational awards and organised a number of migratory one, which the author laments. The postInternational Conferences on Powder Metallurgy. graduate research by the author was carried out inHe has guided numerous research students, who are UK at the University of Birminghams Departmentdispersed in various countries. His detailed biodata of Physical Metallurgy, which was then the Meccaalong with the list of publications is given in the in this field. No wonder that the department wasAppendix of the book. frequently visited by foreign experts. The department was then headed by Professor G.V.In the preface, the author tells how this book is Raynor, FRS, a world renowned specialist in thegenerated based only on memory. The last sentence area of alloy theory. The research guide of the authorof the Preface is worth quoting: The book is written was Professor A.D. McQuillan, an expert indispassionately without any partisanship or physical metallurgy of titanium alloys. Afterprejudice. It is true that it is not that easy to write completion of his M.Sc. degree (1962) the author,about others, but an honest attempt has been made. decided to serve in India as a MetallurgicalThe author has taken a dispassionate view in Educator. The place was the University of Roorkee,describing some of the best traits of eminent which had just initiated the B.Tech program inmetallurgists/material scientists of India and Metallurgical Engineering. In the year 1966, theabroad. He has also not delimited himself in USSR Government offered him a researchmentioning the human weaknesses from which no fellowship under Indo-USSR Scheme, whichbody is free. The description of the personalities is landed the author at Kiev, the capital of Ukraine. Thebased on his multi- interactions with them at Department of Powder Metallurgy and Rare Metalsdifferent locations e.g. their work place, at the Kiev Institute of Technology was headed byconferences, panel meetings etc. the world renowned scientist Professor G. V.In the introductory part of Chapter 1 My Teachers Samsonov. He was also the Deputy Director ofin Metallurgical Engineering, the author briefly Institute of Materials Science Problems of thementions the turn of event in his school days, when Academy of Sciences. The author has vividlyhe visited Jamshedpur, the city of Tata Steel along described about the hard working soviet scientists,with his father. The very sight of teeming pig iron CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 95
  21. 21. Book Reviewwho in spite of hardship produced excellent research People Republic of China ( 1), Poland (1), Russia (1)results. Serbia (1), South Africa (1) South Korea (1), Spain (1), Sweden (2), The Netherlands (1), U.K. (2) andChapter 2 (20 pages) is entitled My Colleagues in USA (14). 16 persons out of the listing are no moreVaranasi, Roorkee and Kanpur, particularly alive including Dr. R.W. Cahn (U.K.), Professors R.talks about his colleagues at IIT Kanpur in detail. L. Coble, Morris Cohen, N.J. Grant, H.H. Hausner,The author really enjoyed the combinations of George Kuczinski, F.V. Lenel, Rustum Roy (USA),teaching and research, which was abundant in IIT E. Fitzer, W. Schatt, H.E. Exner (Germany), B.Kanpur. Professor E. C. Subbarao at IIT Kanpur Ilschner (Germany/ Switzerland), R. Kieffer, Dr. F.had been a doyen for which the author has great Benesowski (Austria), Dr. Sylvana Lukyxadmiration. (S.Africa). Those who are active currently or retiredChapter 3 (pages 70) is entitled Some Men of are Professors G. Petzow, F. Thummler (Germany),Metals and Materials from India and it includes H. Danninger (Austria), R.M. German, Alan36 personalities, out of which 16 are no more alive. Lawley, Dr Harb Nayar , Dr. P.K. Rohatgi (USA),Particularly among those who are no more, are Dr. Per Lindskog, Richard Warren (Sweden), Dr. HenriP.L. Agrawal (SAIL), Dr. D.P. Antia (Management Pastor (France), Professors S. Somiya (Japan), S.Consultant), Dr. Brahma Prakash (Indian Atomic Kang (S. Korea), Dr. A.Q. Khan ( Pakistan),Energy / Space Organisation), Dr. S. Bhattacharjee Professor R. Andrievski (Russia), Mr. K.J.A.(CMD, Ordnance Factory Organisation), Dr. V.G. Brookes (U.K.), Professors J.M. Torralba (Spain),Paranjpe (Tata Steel), Dr. N.K. Rao (Indian Atomic O.Van der Biest (Belgium) and others. The aboveEnergy), Professor P. Ram Chandra Rao (BHU/ ensemble represents persons from academia,CSIR), Dr. P. Rodriguez (Indian Atomic Energy), industry, business and consultancy.Professor G.S. Tendolkar (IIT, Bombay) and Dr. R. Apart from describing the individuals, numerousTamhankar (Defence Research & Development persons have been mentioned in the side line. TheOrganisation). The main Indian metallurgical book apart from covering the scientificfigured in the book, who are currently active are Dr. achievements of eminent metallurgists andV.S. Arunachalam (formerly at the Ministry of materials scientists also covers their social aspectsDefence, presently a Consultant), Dr. Amit of the interaction with the author. Some of theChatterjee (formerly at Tata Steel), Dr. J.J. Irani episodes described, highlight the penetrating sense(formerly at Tata Sons), Professor S.K. Joshi of the author as a keen observer.(formerly at CSIR), Professor K.A. Padmanabhan(University of Hyderabad), Dr. Baldev Raj In the epilogue of the book, the author presents some(formerly at Indira Gandhi Centre for Atomic of his candid thoughts based on his academicResearch), Professor S. Ranganathan (formerly at journey during the last fifty years, which have,IISc), Professor C.N.R. Rao (Science Adviser to the undoubtedly, been full of excitements. His longestGovernment of India) and many others. stay at IIT Kanpur has been most productive. The epilogue covers four major sections:Chapter 4 (73 pages) of the book is related to SomeMen of Metals and Materials from Overseas, lNeed for good Teaching and Guidancewhich highlights 45 personalities spread over 21 lNeed for R & Dnations from all over the world. Nation wise thebreakdown is as follows: Australia (1), Austria (3), lTechnical ManpowerBelgium (1), Canada (1), Denmark (1), France (1), lRole of Materials related ProfessionalGermany (7), Italy (1), Japan (2), Pakistan (1),96 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  22. 22. Book Review Societies. from view point of local national environment and not just to ape others in the garb of globalisation. HeThis section, as usual, is relatively short in length (6 is critical of plethora of Technical Societies in India,pages) and should be of much interest to the which are doing more of lip service.consultants community. The author has brieflyinjected fresh thoughts on all the aspects cited above Title : Sticky Marketing Author : Grant Leboff Publisher : Kogan Page Reviewer : Manjusha Jain – AVP (Sales) Ozone MediaThis book talks about a new dimension to marketing In Part four of the book, he effectively talks aboutwhich is new media. It takes in to account the power Becoming part of conversation – and howand effective usage of internet to engage your effectively that can help us to grow satisfactioncustomers. among our customers.As per Grant Leboff - The internet is clearly a Rule As per Leboff in todays world we as a customer orChanger as described in his excellent book called consumer are more likely to be influenced by the“Sticky Marketing”. The change in communi- views of other consumers rather than companiescations from one-to-many into many-to-many is a themselves. The new reality, as Leboff sums up, ishard core fact of todays fast moving word. It is not that more marketing messages are created by themerely a theory but as practical as anything can be in public than by the marketing departments; and thatthis world. the people have more influence on brands than the companies themselves.It has become core of all the communication weaddress to our customers. Sticky marketing in its One other big shift highlighted in the book is thevarious chapters talks about developing an effective transition from image to reputation. With image themarketing strategy in order to engage with your most important factor was what a company saidcustomer not merely emphasizing on transaction about itself, explains Leboff. In an Internet-enabledroute only. It is clear that we no longer have the right world, where conversations matter, the mostto respond as per the old style of communication of important factor is what others say and this is notprint, TV, radio. We need to think afresh. For me image but reputation, he adds.being a part of this already growing online world, It is indeed a high-impact book and must read by allthis book has not only emphasized the changing people who effectively want to use this new mediarules of new marketing but also highlighted the fact and engage with their customers. This will, for sure,that we need to think the ways of engaging our show them the way to do so.clients in the future. We will benefit from a goodengagement strategy and the possibility of having So as beautifully summed it is not about you as ainfluence over the middle part of the sales funnel company but it is about customer, so must read forwhere awareness, consideration, loyalty and action all those who want to change the world oftake place. communication. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 97
  23. 23. Book Review Title : Druckers Lost Art of Management Author : Joseph A. Maciariello & Karen E. Linkletter Publisher : Tata McGraw-Hill Reviewer : Soumya Makker, Professional B, CDCThis book is an attempt to unleash Peter Druckers perspective; and the function & nature of learningprofound insights into the meaning of management and knowledge.that may be viewed as a “liberal art” by linking it The next 5 chapters (Chapters 4 through 8) illustratedirectly with the humanities disciplines. It management as a liberal art in practice,emphasizes that management is not only about concentrating on four primary issues which confrontgetting the right things done through others, but it practitioners: “federalism” or the use and abuse ofalso includes the responsibility for what is power within organisations (and by organisations inhappening to the people in the process – who they society); the nature of “human dimension” and itsare becoming and how the work environment is implications for management; “leadership” andcontributing to their growth and development. This determining its effectiveness; “social ecology” orrequires an understanding of the human nature, the process of observing various external and internalcultural values and community morals which form factors for potential threats and opportunities. Thethe basic building blocks for management of people eighth chapter extends the concept of “socialwithin organisations which in turn impacts the ecology” a little further by demonstrating the role ofeffectiveness of an organization in terms of innovation, technology and change that also have aperformance and results. direct bearing on the society. In each of theseChapters 1 through 3 define the discipline of chapters, the authors of this book show how amanagement as a liberal art. The first chapter specific discipline in the liberal arts can enhance thefocuses on the ways in which various disciplines in performance of management practitioners throughthe liberal arts influenced Druckers management providing a different perspective, a new prismideas. It envisions management as a moral society of through which to view problems or an enrichedfunctioning institutions which involves synthesis of sense of the responsibilities of managers.many disciplines like theology, political science, The authors have further demonstrated howsociology and economics, philosophy, psychology management as a liberal art in action can have farand social ecology. The second chapter discusses reaching consequences in todays world with thethe history of the cultural divide that had existed help of real case studies and practical examples.between the management education and the liberalarts, while also tracing the potential for This book has presented Druckers idea ofmanagement as a liberal art if both these traditions management in a way that unites the liberal arts ofcan be bridged together. The third chapter presents instilling moral character on one hand and thesome of the contributions of management as a management goal of producing effective leaders onliberal art to both managers and academics, as well the other. It provides the necessary toolkit thatas a discussion of the broader issues the subject individuals, executives and organisations need inraises: the nature of values, ethics, and the role of order to successfully build a spirit of performancecharacter; the importance of context and leading them to a more hopeful society.98 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  24. 24. Book Review Title : Managing Project Supply Chains Author : Ron Basu Publisher : Gower Publishing Limited Reviewer : Shweta Dhargawe, Professional B, CDCSupply Chain Management is the competitive have been explained in good detail as a separatebusiness edge today for companies both in chapters in this book.manufacturing as well as service organizations. A This book gives the holistic understanding to thesupply chain is a system of organizations, people, readers of supply chain by covering detailstechnologies, activities, information and resources regarding the customer focus and stakeholders,involved in moving a product or service from resource and time management, procurement andsupplier to customer. supplier focus, supply and stock management,Supply chains vary significantly in complexity and building & installation and handover & closure insize but their fundamental principles apply to all addition to the details of the processes which areoperations, whether they are large or small, systems & procedures, regular reviews and qualitymanufacturing or service, private or public sector. and performance management. This book provides various alternatives of techniques/systems to beRon Basus Managing Project Supply Chains is an adopted in the project supply chain by the projectattempt by the author to exhibit how the supply manager, team leader etc.chain management links major functions in theproject management for more desirable output The books style straddles the line between academic and casual. There are lots of references tomaking the processes in the project life cycle more other material, number of charts, models and otherefficient & effective. exhibits. The chapters contain several real worldThis book covers all the fundamental principles/ anecdotes and short case studies to illustrate thetechniques of supply chain management right from issues. In addition to this, author has mentionedactivity network diagram to kaizen, kanban & JIT about lots of standards for effective projectand demonstrates the actual implementation of these management and quality which develops the interestprinciples/techniques in the project. of readers to go further in depth.To explain the project supply chains, author very The readers should look forward to the step- by-stepintelligently introduced the concept of the building guide to the project supply chain in this book. Theblocks in the project planning & delivery chain and text available in this book is one of the mostthe cross functional processes integrating the comprehensive text available presenting supplybuilding blocks in the structured model. The chain management as the key interface betweenbuilding blocks and the cross functional processes operations and the projects. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 99
  25. 25. Author ProfileDr. Manoj Kumar holds Ph.D. & MBA from Kurukshetra University, Kurukshetra. Dr. Kumar is currentlyProfessor and Head, Department of Management Studies, MDS University, Ajmer and Director, Center forEntrepreneurship and Small Business Management, MDS University, Ajmer. He has been teaching inInstitutes/University, Guide for Ph.D. scholars, Writer of various research papers and books.He has worked as Assistant Professor with Institute of Management Studies-Bikaner, MLS University,Udaipur, MDS University, Ajmer and Nirma Institute of Management, Ahmedabad. He headed the variousfunded research studies sponsored by government agencies. He has done 4 months Faculty DevelopmentProgram at Indian Institute of Management, Ahmedabad. Dr. Kumar has published books and papers invarious journals, presented papers and delivered lectures in national and international conferences and alsopublished newspaper articles at national level. He was honored as Honorary Member Advisory Board,Institute of Entrepreneurship, Mumbai. He has widely traveled abroad.Renu Sharma is Masters in International Business Management from Lucknow University. She currentlyoffers consulting services in branding and management research through her organization Game PlanConsulting Services, New Delhi. She has worked with IIFT, IMI, IIRM and ISIM and has around 14 yearsof experience. Her expertise includes; International Business and Communication Design. She was selectedunder the global program of Goldman Sachs: 10,000 Women. She has published papers in various journals.She has organized seminars and presented paper in national and international conference.Dan Coughlin is a leading authority on managing for long-term business success. He is a business keynotespeaker, seminar leader, and executive coach on leadership, innovation, and branding. He is also the authorof five books on generating sustainable, profitable growth. His clients include McDonalds, GE, Toyota,Coca-Cola, Marriott, Prudential, RE/MAX, Ace Hardware, Jack in the Box, Boeing, Abbott, Dennys,Subway, Holder Construction, Kiewit, Ace Hardware, St. Louis Cardinals, and more than 200 otherorganizations. Visit V. Tulasi Das holds Ph.D in Management, Master of Philosophy (M.Phil), Master Degree in BusinessAdministration (MBA), Human Resource Management (MHRM), and Bachelor in General Law (BGL) andDoctor of Philosophy. Currently he is working in the Department of Human Resource Management,Acharya Nagarjuna University, Guntur, Andhra Pradesh. He has over 17 years of teaching experience inteaching, research and allied activities in the area of HRM, Management and General aspects of importance.He has having 35 publications in various national and international journals, attended and presented papersin about 54 national seminars and 10 international conferences.Prof. Noorbasha Abdul is at present heading the Department of Commerce and Business Administration,Acharya Nagarjuna University, Guntur, Andhra Pradesh. He has over 30 years of teaching experienceincluding research and allied activities. He has guided 09 Ph.Ds and 15 M.Phils, and having 45 publicationsin various national and international journals and he is also the author of 5 books.He has served as Chairman of Board of Studies, Department of Commerce and Business Administration andSpecial Officer UG Exams.100 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  26. 26. Author ProfilePrabir Kumar Datta is currently working as a Senior Consultant with Consulting Engineering Services (I)Pvt. Ltd., Indian Port Association, Indian Maritme University, International Sea Ports(I) Pvt. Ltd.,BMTC(I), etc. He is a Mechanical Engineer/Marine & Material Handling. He has over 42 years of experience.His experience include container handling equipment/system, dry bulk cargo handling equipment/system,operation & maintenance of port equipment and safety aspects. He was the Proof Consultant for designreview for a number of B.O.T.port projects in India and abroad including Gangavaram Port. He is a visitingfaculty of Indian Maritime University Kolkata campus and IISWBM. He got life membership of variousProfessional bodies & Institutions. He has worked with Calcutta Port Trust/Haldia Dock Complex.He is empanelled with UPSC and MSME in the Experts panel of Mechanical Engineers. He has deliveredlectures on various topics in the seminars and conferences organized by different Institutions/Associations.K.K. Kapila is the Chairman and Managing Director of Intercontinental Consultants & Technocrats Pvt.Ltd. (ICT). He is a Fellow of New York Academy of Sciences, a Chartered Civil Engineer and a Fellow ofThe Institution of Engineers (India).He is also the Chairman of International Road Federation (IRF) and the first non-European unanimouslyelected to this position.Dr. B. Viswanathan is a faculty at the National Centre for Catalysis Research at the Indian Institute ofTechnology, Madras. His areas of interest are Solid State Materials, catalysis, energy systems andinformation science. He has nearly five decades of research experience.Prof. M. Guruprasad is currently Associate Professor and Head of Academics at AICAR Business School,Mumbai. He has over 15 years of experience in Research and in Management Education. He has publishedover 100 articles in various Journals, conferences, industry magazines and newspapers. He has conductedworkshops and training programmes in research, economics as well as other areas of management. He hasguided numerous academic and live research projects. He has authored a well-known column known as“Economics for Everyone” for the past four years.Dr. G. S. Upadhyaya has served as Professor with IIT Kanpur for more than 25 years and presently providesconsultancy with emphasis on materials, plant trouble-shooting, research lab planning/management andHRD for metallurgical industries. Prof. padhyaya has published more than 300 original papers and authored13 books on a wide range of PM materials. He has also been on the editorial board of numerous InternationalJournals related to materials. Apart from being a member of various national and international institutes,Prof. Upadhyaya is a full member of the International Institute for the Science of Sintering, the only livingIndian to achieve this honour. CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 101
  27. 27. Author GuidelinesPerspectiveConsulting Ahead is devoted to the publication of articles advancing knowledge through research and cases in all sectors and disciplinesof consulting. The objective of “Consulting Ahead” is to become a source of innovative thoughts, knowledge and information of concernfor consultants and their clients and other stake holders namely policy makers, academicians and professionals from various disciplines.Our endeavor is to position this journal as a world-class journal on consulting.Paper SubmissionArticlesl Authors should submit the typescript of minimum 1500 words and maximum 5000 words (preferably) electronically in MS Word (in British English), formatted with double-line space with 1- inch margin on all sides on A-4 size paper using Times new Roman font of size 12. Email address for submissions is the purpose of blind review, name(s) along with complete contact details of all authors should be mentioned on separate page For and the author(s) should not be identified anywhere in the script.l abstract of not more than 200 words and a brief resume along with a passport size photograph of the author(s) should also be An forwarded along with the article. Keywords (if any) should not exceed 10 words or phrases.l Tables/charts/graphs with self-explanatory titles should be prepared on separate sheets and numbered consecutively.Book Reviewsl Reviews not exceeding 1200 words about recently published books across the sectors of consulting may be forwarded for inclusion in the section, along with one copy of the book.l Reviewer should mention the name of title/ sub-title of the book, name(s) of author(s), name of publisher, place & year of publication, in addition to the name and contact details of the reviewer(s).Referencesl From an Academic Journal paper: Author of article, month & year of journal, title of article in inverted commas, title of journal underlined or in italics, Volume of journal, Issue number, Page number of the journal that the article begins on, or pages it starts and finishes on. For example : Fage, J.D. 1989 "African Societies and the Atlantic Slave Trade" Past and Present no. 125, November 1989 pp 97-115.l From a newspaper article or non-academic Journal paper : Author of article, month & year of newspaper or journal, title of article in inverted commas, title of newspaper or journal underlined or in italics, page number, column number. For example: Swanton, O. 14.4.1998 "Trouble in Paradise? As a top US university develops a cyber campus Oliver Swanton explores its aims." The Guardian Higher Education Supplement cols 1-5.l From a paper in Edited Volume: Author of article, month & year of publication, title of paper in inverted commas, name(s) of editors in italics, title of publication, place of publication, name of publishers and page number. For example, Karp RM., 2002, Reducibility among combinatorial problems, In: Miller RE, Thatcher JW, Complexity of computer computations. New York, Plenum Press, pp. 85-103.l From a book : Author of the book, year of publication, title of the book, name of publisher and place of publication. For example, Chase R.B., Aquilano N.J., and Jacobs F.R., 2002, Operations Management for competitive advantage, Tata McGraw-Hill Publishing Company Ltd, New Delhi, India.l From unpublished thesis, working paper etc. Author of the paper, month & year, title of paper, description of paper and place. For example, Magazine M. 2002, Optimal policies for queueing systems with periodic review. Unpublished Ph.D thesis, University of Florida, USA.l From a website : Author name, Year, Article title, Journal Title, volume, issue, viewed Day Month Year, <URL>. For example: Griffith, AI 1995, Coordinating family and school: mothering for schooling, Education Policy Analysis Archives, vol. 3, no. 1, viewed 12 February 1997, <>.Review Processa) Firstly, on receipt of the articles/ book reviews, authors should receive an acknowledgement, normally within 10 days.b) The Editor/ Executive Editor will then scrutinize the articles/ book reviews for their appropriateness to the scope of the journal.c) Articles/ book reviews found appropriate for the Journal would then be sent out for blind review. The blind review normally assesses the quality of the paper according to the criteria that includes the relevance, clarity and originality, extent of knowledge advancement, understanding and their likely contribution towards the development of consulting profession.d) Based on the recommendations of reviewers, the Editorial Team then decides whether the paper should be accepted as it stands, accepted subject to minor revisions, resubmitted for review after major revisions, or rejected. The authors will receive feedback on the decision.102 l CONSULTING AHEAD - VOL. 6 - ISSUE 1
  28. 28. Author GuidelinesDeclaration by Author(s)Following Declaration is to be sent by Author(s) along with their manuscript. DECLARATIONTitle of Article(s) :(1)(2) (i) The author(s), as beneficial owner assigns to CDC the copyright in the above article(s) to be published in the Consulting Ahead for the full legal term of copyright. This assignment includes the right to publish the article in electronic form, printed, online, CD-ROM, microfiche or in other form; (ii) The author(s) empowers the Editor of the Journal to make such editorial changes as may be necessary to make the article suitable for publication. (iii) The author(s) warrants that the contents of the article is the authors original work, has not been published before, and is not currently under consideration for publication elsewhere; and that the Article contains no libelous or unlawful statements and that it in no way infringes the rights of others, and that the author, as the owner of the copyright, is entitled to make this assignment; (iv) If the article was prepared jointly by more than one author, the author warrants that he/ she has been authorised by all co-authors to sign this declaration on their behalf. I have read the guidelines and agree to the conditions mentioned above. Signature & Full Name of Author Complete Postal Address (alongwith phone/fax and email address) Date ................................. To Editor – Consulting Ahead Consultancy Development Centre Core IVB, India Habitat Centre Lodhi Road, New Delhi – 110003 Tel.: 011 - 24602915, 24601533, 24602601 Fax: 011 - 24602602 Email: Website: CONSULTING AHEAD - VOL. 6 - ISSUE 1 l 103
  29. 29. Birla Institute of Technology & Science Consultancy Development Centre Contact : PROGRAMME COORDINATOR (MSCM) DEAN Consultancy Development Centre Work Integrated Learning Programmes Division India Habitat Centre, Core - IVB, Lodhi Road, New Delhi - 110003 Birla Institute of Technology & Science, Pilani (Rajasthan) Tel: 011 - 9811367775 (M), 2468 2055 (D), 24602601, 24601533, 24602915 Tel : 01596-242210 Fax : 01596-244183 Fax: 011 - 24602602 Email:, Website: Website: