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Structures of Twitter Crowds and Conversations Six distinct types of crowds that form on Twitter, based on the shape of the connections among the people who talk about it
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Structures of Twitter Crowds and Conversations Six distinct types of crowds that form on Twitter, based on the shape of the connections among the people who talk about it

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2013 한국데이터사이언스 창립기념 심포지움 발표 - Social Media Research Foundation, Marc Smith

2013 한국데이터사이언스 창립기념 심포지움 발표 - Social Media Research Foundation, Marc Smith

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Structures of Twitter Crowds and Conversations Six distinct types of crowds that form on Twitter, based on the shape of the connections among the people who talk about it Structures of Twitter Crowds and Conversations Six distinct types of crowds that form on Twitter, based on the shape of the connections among the people who talk about it Presentation Transcript

  • Structures of Twitter Crowds and Conversations Six distinct types of crowds that form on Twitter, based on the shape of the connections among the people who talk about it Marc SmithSocial Media Research Foundationmarc@smrfoundation.or g
  • Agenda Social Networks and Social Media Maps of social media Positions and structures of interest: - Key positions: Hub, Bridge, Island - Key shapes: polarized, community, brand, bazaar, broadcast, and support Insights and actions: - Identify current state - Identify desired state
  • There are many kinds of ties…. http://www.flickr.com/photos/stevendepolo/325423832 Like, Link, Reply, Rate, Review, Favorite, Friend, Follow, Forward, Edit, Tag, Comment, Check-in…
  • “Think Link”Nodes & Edges Is related to A B
  • 6 kinds of Twitter social media networks
  • #My2K Polarized
  • #CMgrChat In-group / Community
  • Lumia Brand / Public Topic
  • #FLOTUS Bazaar
  • New York Times ArticlePaul Krugman Broadcast: Audience + Communities
  • Dell Listens/Dellcares Support
  • PublicationVisualizationAnalysisContainerProviders Network Analysis Data Flow
  • Providers
  • Container
  • Analysis
  • Visualizatio n
  • Publication
  • Social Network Maps Reveal Key influencers in any topic. Sub-groups. Bridges.
  • Hubs
  • Bridges
  • Islands http://www.flickr.com/photos/storm-crypt/3047698741
  • http://www.flickr.com/photos/library_of_congress/3295494976/sizes/o/in/photostream/ Clusters
  • http://www.flickr.com/photos/amycgx/3119640267 / Crowds