Data discovery
with
Ben Jones
Tableau Public product marketing manager
bjones@tableausoftware.com
Twitter: @DataRemixed
Ju...
question gathering
data
structuring
data
exploring
data
communicating
data
The Data Discovery Horse Track
Tableau is like Secretariat
because visualizing data can be the fastest way around the track
I acquire
I have the “I
don’t know”
feeling, so
data
an experience
verbal
responses
I have the “I
know” feeling
Is it
enou...
I acquire
I have the “I
don’t know”
feeling, so
data
an experience
verbal
responses
I have the “I
know” feeling
Is it
enou...
data
an experience
verbal
responses
tacit
explicit
Best types of
questions
Who? What?
When? Where?
How many?
Why?
How?
Typ...
Explicit vs. Tacit Knowledge
(sometimes you just have to try for yourself)
or
know
what
where
when
how many
And yet there is great value in explicit data
New York City is a place of great abundance,
and data is no exception
https://data.cityofnewyork.us/
know what
correlations with Tableau
“When you leave New York, you are
astonished at how clean the rest of the
world is. Clean is not enough.”
-- Fran Lebowitz
know where
geospatial visualization with Tableau
Where are the
bridges in NY/NJ that
are in the worst
condition?
The Bridges of NY & NJ
Zip code only
(no lat/long in data)
[Bonus] Electric Consumption - 2010
know when
longitudinal visualization with Tableau
When am I most
likely to spot a rat
in New York?
The best time of the year to spot a
rat in New York is summertime
Graffiti artist “Zeb” is caught in Queens on Nov. 4th, 2010. His email is
searched and photos of his work are recovered
know how many
using Tableau when you only have categorical data
question gathering
data
structuring
data
exploring
data
communicating
data
The Data Discovery Horse Track
thank you
(contact me with comments or questions)
Ben Jones
Tableau Public product marketing manager
bjones@tableausoftwar...
Data visualization new york 20130701
Data visualization new york 20130701
Data visualization new york 20130701
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Data visualization new york 20130701

  1. 1. Data discovery with Ben Jones Tableau Public product marketing manager bjones@tableausoftware.com Twitter: @DataRemixed July 1st, 2013
  2. 2. question gathering data structuring data exploring data communicating data The Data Discovery Horse Track
  3. 3. Tableau is like Secretariat because visualizing data can be the fastest way around the track
  4. 4. I acquire I have the “I don’t know” feeling, so data an experience verbal responses I have the “I know” feeling Is it enough ? which I analyze and interpret Wonder Seek Discover Mature No and learn through inference or deduction Do I have the right info? Yes Yes No
  5. 5. I acquire I have the “I don’t know” feeling, so data an experience verbal responses I have the “I know” feeling Is it enough ? which I analyze and interpret Wonder Seek Discover Mature No and learn through inference or deduction Do I have the right info? Yes Yes No “Data Discovery”
  6. 6. data an experience verbal responses tacit explicit Best types of questions Who? What? When? Where? How many? Why? How? Types of information Types of knowledge
  7. 7. Explicit vs. Tacit Knowledge (sometimes you just have to try for yourself) or
  8. 8. know what where when how many And yet there is great value in explicit data
  9. 9. New York City is a place of great abundance, and data is no exception https://data.cityofnewyork.us/
  10. 10. know what correlations with Tableau
  11. 11. “When you leave New York, you are astonished at how clean the rest of the world is. Clean is not enough.” -- Fran Lebowitz
  12. 12. know where geospatial visualization with Tableau
  13. 13. Where are the bridges in NY/NJ that are in the worst condition?
  14. 14. The Bridges of NY & NJ
  15. 15. Zip code only (no lat/long in data) [Bonus] Electric Consumption - 2010
  16. 16. know when longitudinal visualization with Tableau
  17. 17. When am I most likely to spot a rat in New York?
  18. 18. The best time of the year to spot a rat in New York is summertime
  19. 19. Graffiti artist “Zeb” is caught in Queens on Nov. 4th, 2010. His email is searched and photos of his work are recovered
  20. 20. know how many using Tableau when you only have categorical data
  21. 21. question gathering data structuring data exploring data communicating data The Data Discovery Horse Track
  22. 22. thank you (contact me with comments or questions) Ben Jones Tableau Public product marketing manager bjones@tableausoftware.com Twitter: @DataRemixed
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