Ukrainian Internet in Numbers

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A look on numbers od Ukrainian internet at a glimpse. Data includes Internet audience, social networks, comparison to other media and a bit on e-commerce, mobile iinternet and search trends.

Each slide has a reference link so feel free to learn more following the full survey.

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Ukrainian Internet in Numbers

  1. 1. Internet in Ukraine ©Smartica/Skykillers, 2012
  2. 2. Internet Penetration: Europe http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/hlib_vyshlinsky_mmr_140710.pdf
  3. 3. Internet Penetration: Ukraine 2010 http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/hlib_vyshlinsky_mmr_140710.pdf
  4. 4. Internet Penetration: Ukraine 2011 http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  5. 5. Internet Penetration: Age/Gender 2010 http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/hlib_vyshlinsky_mmr_140710.pdf
  6. 6. Internet Penetration: Age http://www.slideshare.net/LesyaPrus/201108-g-audienceoverview
  7. 7. Internet Penetration: Use Frequency http://www.slideshare.net/LesyaPrus/201108-g-audienceoverview
  8. 8. Internet Penetration: Regions http://www.slideshare.net/LesyaPrus/201108-g-audienceoverview
  9. 9. Internet Penetration: Education http://www.slideshare.net/LesyaPrus/201108-g-audienceoverview
  10. 10. Internet Penetration: Income http://www.slideshare.net/LesyaPrus/201108-g-audienceoverview
  11. 11. Place of Use http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  12. 12. Use Time http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  13. 13. Broadband Penetration Total broadband users = 3.9 mil (8% of Ukraine sitizens) http://ain.ua/2011/06/22/51438
  14. 14. Mobile Internet Total users of mobile internet by Kyivstar by Q1 2011 = 8.17 mil If we extrapolate this number on Kyivstar share of 46.7% mobile users then there is 17.49 mil mobile internet users in Ukraine http://listai.com.ua/misc/kyivstar-mobile-internet/
  15. 15. Mobile Penetration: SIM Cards 53.1 active SIM cards in Ukraine http://ain.ua/2011/09/29/60043
  16. 16. Mobile Phone Types http://www.rb.com.ua/rus/projects/omnibus/8084/
  17. 17. Audience and Time Online http://www.slideshare.net/LesyaPrus/201108-g-audienceoverview
  18. 18. Time Online http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  19. 19. Media Reach Comparison http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  20. 20. Media Contact Time Comparison http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  21. 21. Internet vs TV/Radio http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  22. 22. Internet vs Print http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  23. 23. Socialization Motive http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  24. 24. Social Networs Daily Share http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  25. 25. Social Networks Registration/Use http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  26. 26. Social Media DemographicsTNS Research MMI Ukraine 2010/Q3+Q4 for users 12-65 years old, living in 50000+ inhabitant cities http://ain.ua/2011/05/27/49765
  27. 27. Social Media Income TNS Research MMI Ukraine 2010/Q3+Q4 for users 12-65 years old, living in 50000+ inhabitant cities http://ain.ua/2011/05/27/49765
  28. 28. Social Networks Registration/Age http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  29. 29. Social Networks Registration/Gender http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  30. 30. Social Networks Update Checkups http://www.gfk.ua/imperia/md/content/gfkukraine/presentations/111119_blogfest.pdf
  31. 31. Internet Use Goal / Network http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  32. 32. Media Reach / Vkontakte User http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  33. 33. Media Reach / Facebook User http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  34. 34. Workday / Vkontakte User http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  35. 35. Workday / Facebook User http://www.telecomer.com/files/articles/60/26/Ukrainians_in_social_networks(MMI).pdf
  36. 36. E-commerce Categories / Checks http://ain.ua/2011/07/12/52941
  37. 37. E-commerce Categories http://ain.ua/2011/07/12/52941
  38. 38. E-commerce Purchase Places http://ain.ua/2011/07/12/52941
  39. 39. Search Traffic http://top.bigmir.net/global/traffic?&y=2
  40. 40. Search Traffic http://ain.ua/2011/07/12/52941
  41. 41. Top-25 Sites Daily / Monthly Share Домены Daily Reach Domain Monthly Reach google 70% google 61% vkontakte 67% vkontakte 61% mail.ru 64% mail.ru 45% yandex 61% yandex 40% youtube.com 52% odnoklassniki 33% wikipedia.org 47% youtube.com 19% odnoklassniki 44% ukr.net 16% marketgid 40% ex.ua 14% ucoz.ru 31% wikipedia.org 13% i.ua 31% marketgid 9% ukr.net 31% gismeteo.ua 8% rozetka 30% meta.ua 8% letitbit.net 29% i.ua 8% ex.ua 27% rutracker.org 7% meta.ua 27% rambler.ru 7% depositfiles.com 27% facebook.com 7% livejournal.com 27% ucoz.ru 7% blogspot.com 26% rozetka 6% gismeteo.ua 24%livejournal.com 6% facebook.com 24% blogspot.com 5% gidepark.ru 24% sinoptik.ua 5% bigmir.net 23% letitbit.net 5% rutracker.org 22%mg.mgshare.com 5% emarket 22% emarket 4% liveinternet.ru 21%depositfiles.com 4% http://www.inau.org.ua/170.3786.0.0.1.0.phtml
  42. 42. Top Google Search Quiries 2011 Search Purchase How to..? What is..? vkontakte.ru авто научиться целоваться любовь фильмы 2011 ноутбук выйти замуж инн гугл холодильник накрутить волосы прованс одноклассники iphone 4 правильно целоваться тагил холостяк телевизор правильно фотографировать мультиварка интерны пароварка делать суши планшет погода кондиционер сделать майонез фейсбук ютубе велосипед перепрошить телефон ipad игры ламинат выбрать кондиционер мрт фото видеорегистратор стать добрее санктумGoogle Zeitgeist Ukraine: http://google-ukraine-blog.blogspot.com/2011/12/google-zeitgeist-2011-2011.html
  43. 43. THX!

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