Social Media Marketing @ PPM
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Social Media Marketing @ PPM

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Executive Fire Briefing dengan topik "Play like a Pro with Social Media" di PPM pada tanggal 14 April 2011. Pembicara dan materi dari Bapak Edi Taslim.

Executive Fire Briefing dengan topik "Play like a Pro with Social Media" di PPM pada tanggal 14 April 2011. Pembicara dan materi dari Bapak Edi Taslim.

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Social Media Marketing @ PPM Social Media Marketing @ PPM Presentation Transcript

  • SOCIAL MEDIA FOR BUSINESS Edi Taslim Gathering Alumni PPM 13 April 2011Thursday, April 14, 2011
  • Thursday, April 14, 2011
  • Thursday, April 14, 2011
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  • Thursday, April 14, 2011
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  • HOW TO MAKE IT WORKS • Establish Goals • Meet the customer where they are • Listen the conversation • Choose the Social Channels wisely • Engage with the customer • Be Real • Dont Spam!Thursday, April 14, 2011
  • THE STRATEGY? •Social Presence •Social Sharing •Social Integration •Social PromotionThursday, April 14, 2011
  • SOCIAL PRESENCEThursday, April 14, 2011
  • SOCIAL SHARING The Like button shows friends who have interacted with the content and allows the user to connect to it, too.Thursday, April 14, 2011
  • SOCIAL INTEGRATION Kompas.com homepage, featuring Friends’ Activities & Recomendations to shows the most popular content on your networkThursday, April 14, 2011
  • SOCIAL INTEGRATION The Live Stream plugin lets your users share activity and comments in real-time as they interact during a live event.Thursday, April 14, 2011
  • SOCIAL INTEGRATION http://developers.facebook.com/showcase/Thursday, April 14, 2011
  • SOCIAL PROMOTIONThursday, April 14, 2011
  • MEASURING THE ROI 1. The Bottom Line 2. Increased Analytics 3. Increased Traffic 4. More Relationship 5. Better Brand AwarenessThursday, April 14, 2011
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  • Thursday, April 14, 2011