Ian Jukes
David Warlick
Steve Jobs
Dick Hardt
Based on the article Avoiding Seven Deadly Multimedia Design
and Presentation Sins by Thomas H. Cunningham.
Letter fonts are too ornate
There are too many different fonts
There are too many DIFFERENT font styles
And there are too many different font
colors
Avoid the temptation to use fancy fonts
Choose one that is easy to read!
Limit to one or two letter fonts
Limit to one or two letter styles
Limit to one or two letter colors
Be Consistent!
If you must use an ornate font, use it
with only a few words
Use ornate fonts correctly
OLD ENGLISH
Old English
Font sizes and/or graphics are too small
Font sizes and/or graphics are too small
Font sizes and/or graphics are too small
Image Source: Flickr User InSectHunter
Font sizes and/or graphics are too small
Image Source: Flickr User InSectHunter
Do not rely on default font sizes
Sometimes they will be too small for people
in a large room to read
Think of the people in the back row
Try the 10-foot rule
Too Busy!
The background and text color
combinations do not have
enough contrast for legibility.
Make sure that designs and colors in the
background don’t conflict with the text
Avoid the color red for text
Never crowd too much information onto
a single screen.
Doing so distracts the participant’s
attention and forces them to really
concentrate in order to merely
understand your presentation. It’s best
to focus the items in your presentation
to only include important points.
Image Source: Funnyhub.com
K.I.S.S.
Usually less is more!
Keep screens simple and clear
Do not crowd text
Give more information as you speak than is
presented on your slides
Follow the eight-by-eight rule of thumb
Generally:
No more than eight words per line
No more than eight lines of text per screen
Use key words
Use contrast
Not leaving a screen up long enough for
participants to take notes
Leaving a screen unchanged for too long
If you will not refer to onscreen
information for a while, insert a blank
slide
Use the handout feature so participants
don’t have to take copious notes
Build suspension by progressively
revealing information
Overusing special effects
Overusing special effects
Overusing special effects
Overusing special effects
Overusing special effects
Overusing special effects
Overusing special effects
Overusing special effects
Be consistent in the use of special
effects (flying text, dissolving, etc.)
Avoid “eye candy” except to add
emphasis
What’s more important:
Your message or your special effects?
Presentation is all text, no pictures
Using only text can be a real drag.
Today’s audience demands a more visual
presentation. They want to be
entertained while you are teaching
them. That’s just the way it is.
Don’t forget
Use pictures,
that you’re
charts,
working with
graphs, and
a visual
cartoons!
media!
Color Wheel
Photos!
Google Images:
http://images.google.com/
Flickr Storm:
http://www.zoo-m.com/flickr-storm/
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