Building a  Great Website Brendan Hughes
<ul><li>What makes a website great? </li></ul><ul><li>Understanding customers </li></ul><ul><li>What  our  customers want ...
What make a website great?
Understanding C us tom ers Profile Survey Analytics Website Reviews Needs Abilities Desires Persona Paper Prototype Usabil...
What  our  customers want
“I want it to be effortless”
“I’ll be shopping around”
“I want help when I need it”
“I want it in plain English”
“I want to be in control”
Customers business
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Building a No Nonsense website

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  • Building a No Nonsense website

    1. 1. Building a Great Website Brendan Hughes
    2. 2. <ul><li>What makes a website great? </li></ul><ul><li>Understanding customers </li></ul><ul><li>What our customers want </li></ul>
    3. 3. What make a website great?
    4. 4. Understanding C us tom ers Profile Survey Analytics Website Reviews Needs Abilities Desires Persona Paper Prototype Usability Test Post Go-Live
    5. 5. What our customers want
    6. 6. “I want it to be effortless”
    7. 7. “I’ll be shopping around”
    8. 8. “I want help when I need it”
    9. 9. “I want it in plain English”
    10. 10. “I want to be in control”
    11. 11. Customers business

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