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Micro Interactions

From darmano, 5 months ago

Micro Interactions + Direct Engagement In a 2.0 World

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Slide 1:Micro Interactions + Direct Engagement In a 2.0 World David Armano, VP, Critical Mass / criticalmass.com Blog: darmano.typepad.com Twitter: twitter.com/armano

Slide 2:Consumer Behavior is Changing

Slide 3:From Passive Consumption To Active Participation

Slide 4:Technology Has Changed Too

Slide 5:From Front + Back Ends… http://www.flickr.com/photos/borkweb/113862641/sizes/o/

Slide 6:…To Endless Fragmentation of Services http://www.flickr.com/photos/stabilo-boss/93136022/sizes/o/

Slide 7:Services Which Can Be Mixed + Mashed Like Melodies Intel Mash Maker suggests customizations and widgets. (Credit: Intel)

Slide 8: The End Result Are Touch Points Which Seem Infinite

Slide 9: We Influence Each Other Diff