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The Art of Being
A Networked
Nonprofit
Presented by

Lisa Colton
Darim Online
REVOLUTION OF NETWORKS
• Revisiting the origins of the ‘organization’
• The people-power to achieve shared goals
• Moving from fortress to sponge

• Who’s on deck? Millennials.
• Changing work patterns



            TODAY’S AGENDA
•   Shared practice
                       •   Shared needs and
                           goals
                       •   Co-investment and
                           support
                       •   Minimal ‘staffing’
                       •   What else?




History of a Jewish Communal Organization
What We’re Used To
What We’re Moving To
A Personal Story
NETWORKS ARE VALUABLE


                     WE TEND TO
                        GROSSLY
                    UNDERUTILIZE
                          THEM.

             Or attempt to use them
                 in the wrong ways.

             Build your network now,
                  before you need it.



The Lesson
SAR Academy Causes Match Campaign
Fortress: Insiders in, Outsiders out
Sponge: Constant flow in and out
•   What is PUBLIC or TRANSPARENT
    information?

•   Who is ’inside’ or ‘outside’ of our community?

•   What is ‘membership’?

•   Where do we need to hire expertise?

•   How are we evaluating progress towards our
    mission and goals?




           Questioning Assumptions
Listen to interests and
     needs of the community                   Empower individuals to
     members                                  micro-plan, experiment and
                                              evaluate. (Remember, you
                                              don’t have to do it for them)


Reflect on how these              Communal
’intrapreneurs’ went               need or
about this task                    interest        Provide support (staff,
                                                   space, experience,
                                                   systems) as needed
                                                   and helpful
                  Try it out! Focus on
                  short, strategic bursts
                  that can be adjusted
                  based on feedback
                                                                  The age of the
                                                                ‘permanent beta’



                          Micro-Planning
What’s Changed?


   •   Collaboration
   •   Mobility
   •   Millennials
Millennials:
      Transparency
      Fast paced/efficient
      Collaboration/teams
      Divvy tasks based on skill
      Meaning & impact
Job Descriptions
Program Directors


  Social Media
   Managers


   Community
    Managers


Network Weavers
WE NEED
TO THINK
DIFFERENTLY
ABOUT RISK
SHIFTS & RISK
•   Staffing Structure & Job Descriptions
•   Leadership Styles
•   Institutional Identity and Boundaries
•   Financial Considerations
•   Culture Change
Blog post with links:
DarimOnline.org/blog

Come discuss:
http://on.fb.me/netnonbookclub
• Do old patterns
  increase complexity?

• Does your
  synagogue have
  trouble letting go of
  programs that aren’t
  effective anymore?

• What technology
  tools can simplify
  your processes?

• How can
  collaborations
  simplify?
Upcoming Webinars

Sharefest:
July 9th, 2-3pm eastern/11-12 pacific

Facebook 101:
July 12th, 2-3pm eastern/11-12 pacific
Mazel Tov to Our
               Grant Recipients!
• Temple Ohabei Shalom, Brookline, MA
• Indianapolis Hebrew Congregation,
  Indianapolis, IN
• Congregation Kol Ami, White Plains, NY
• Temple Sholom of Chicago, Chicago, IL
• North Shore Congregation Israel, Chicago, IL

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URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

  • 1. The Art of Being A Networked Nonprofit Presented by Lisa Colton Darim Online
  • 3. • Revisiting the origins of the ‘organization’ • The people-power to achieve shared goals • Moving from fortress to sponge • Who’s on deck? Millennials. • Changing work patterns TODAY’S AGENDA
  • 4. Shared practice • Shared needs and goals • Co-investment and support • Minimal ‘staffing’ • What else? History of a Jewish Communal Organization
  • 8. NETWORKS ARE VALUABLE WE TEND TO GROSSLY UNDERUTILIZE THEM. Or attempt to use them in the wrong ways. Build your network now, before you need it. The Lesson
  • 9. SAR Academy Causes Match Campaign
  • 10. Fortress: Insiders in, Outsiders out
  • 11. Sponge: Constant flow in and out
  • 12. What is PUBLIC or TRANSPARENT information? • Who is ’inside’ or ‘outside’ of our community? • What is ‘membership’? • Where do we need to hire expertise? • How are we evaluating progress towards our mission and goals? Questioning Assumptions
  • 13.
  • 14. Listen to interests and needs of the community Empower individuals to members micro-plan, experiment and evaluate. (Remember, you don’t have to do it for them) Reflect on how these Communal ’intrapreneurs’ went need or about this task interest Provide support (staff, space, experience, systems) as needed and helpful Try it out! Focus on short, strategic bursts that can be adjusted based on feedback The age of the ‘permanent beta’ Micro-Planning
  • 15. What’s Changed? • Collaboration • Mobility • Millennials
  • 16. Millennials: Transparency Fast paced/efficient Collaboration/teams Divvy tasks based on skill Meaning & impact
  • 17. Job Descriptions Program Directors Social Media Managers Community Managers Network Weavers
  • 19. SHIFTS & RISK • Staffing Structure & Job Descriptions • Leadership Styles • Institutional Identity and Boundaries • Financial Considerations • Culture Change
  • 20. Blog post with links: DarimOnline.org/blog Come discuss: http://on.fb.me/netnonbookclub
  • 21. • Do old patterns increase complexity? • Does your synagogue have trouble letting go of programs that aren’t effective anymore? • What technology tools can simplify your processes? • How can collaborations simplify?
  • 22. Upcoming Webinars Sharefest: July 9th, 2-3pm eastern/11-12 pacific Facebook 101: July 12th, 2-3pm eastern/11-12 pacific
  • 23. Mazel Tov to Our Grant Recipients! • Temple Ohabei Shalom, Brookline, MA • Indianapolis Hebrew Congregation, Indianapolis, IN • Congregation Kol Ami, White Plains, NY • Temple Sholom of Chicago, Chicago, IL • North Shore Congregation Israel, Chicago, IL