SOCIAL TAGGING What you need: Large nametag sticker. Write your personal “TAG LINE”. Grab the small stickers, your card, and a pen What to do: Chat with someone. Introduce yourself, learning something about them. Tag them! Write a word on a small sticker and stick it on their card Talk to at least 5 people in 10 min Come back in here when I holler!
Joining The Technology Revolution: The 5 Commandments of Social Media Presented by Lisa Colton, Founder & President Darim Online Lisa@darimonline.org 434.977.1170
Social Content is Social Capital Social Capital is the value of the connections between and among social networks for increasing productivity, spreading information, and locating desired resources. Content should be newsworthy, unique, controversial, timely immediately useful and/or funny. 1:12 or 1:20 ratio
FINAL THOUGHTS Stay nimble - Change will continue Know what you want to measure and how you’ll know if you’re successful Think about staffing and guidelines Address your whole culture, not just marketing & communications.