How to Get ReTweeted

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Some charts and graphs presenting hard data on what kind of content gets the most ReTweets.

Some charts and graphs presenting hard data on what kind of content gets the most ReTweets.

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  • Is it just me or is there no sound? I was kind of expecting sound.
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  • Interesting. Really liked the graph on slide #14 on when RTing happens. I find the most effective thing is saying something interesting seems to work best. :)
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Transcript

  • 1. How to Get ReTweeted Presented by: Dan Zarrella
  • 2. What are ReTweets?
  • 3. What are ReTweets? RT @username: Original Tweet (Via @username)
  • 4. ReTweet Etiquette • Leave room (120 chars). • Do not start the ReTweet with an @ sign. • Give credit. • Try to keep as much of the original tweet intact as possible.
  • 5. Why do I Want ReTweets? • Followers • Buzz • Traffic
  • 6. ReTweeting = Link Sharing
  • 7. ReTweeting = Link Sharing ReTweeting is an accepted way to spread your content.
  • 8. More Followers = More ReTweets Sorta…
  • 9. ReTweetability
  • 10. Most ReTweeted Words
  • 11. Offer Value • How Tos and Instructional Content • News, especially breaking news • Warnings (like the DM phishing scam) • Freebies and Contests
  • 12. Ask for the ReTweet
  • 13. Calls to Action • Check out… • Follow this person • Please vote • Help me
  • 14. Timing is Everything
  • 15. ReTweet Cascades • The likelihood of a tweet being ReTweeted increases dramatically each time it is ReTweeted. • Social Proof. • Implicit Call-to-Action.
  • 16. ReTweet Cascades
  • 17. Getting Your Content ReTweeted • Display Tweet-It Buttons (http://twitter.grader.com). • Ask for the ReTweet (politely). • Publish during the ReTweet window. • “Seed” content to popular Twitter users.
  • 18. Thank You http://DanZarrella.com http://twitter.com/DanZarrella dan@danzarrella.com http://www.HubSpot.com