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OMG! WTF! So, how can museums and library staff use social media to reach new audiences?
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OMG! WTF! So, how can museums and library staff use social media to reach new audiences?

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Some ideas around using digital channels if you work in museums and libraries.

Some ideas around using digital channels if you work in museums and libraries.


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Transcript

  • 1. OMG! W T F! THE WORLD HAS CHANGED! So, how do we u se social media to connect with new audiences ?Dan Slee, Walsall Council, July 2012
  • 2. In 1982...
  • 3. Greetings from Brisba ne
  • 4. In 2012...
  • 5. A blizzard of stats...Libraries have changed...
  • 6. A blizzard of stats...Information has changed...
  • 7. The Walsall media landscape
  • 8. 200,000!44 100,000 Daily Paper 2005 2012
  • 9. 200,000!44 100,000 Twitter 2005 2012
  • 10. 200,000 Facebook!44 100,000 2005 2012
  • 11. How has the worldchang1.What is social media? e d?Wh at is socia l media?10 ways to connect…
  • 12. 1. Using social media as a venue
  • 13. 2. As an officer
  • 14. @walsallwildlife On Twitter...
  • 15. Linked to Flickr...
  • 16. 3. Cover An Event (like an author visit)
  • 17. 4. The Twitter Event
  • 18. Norfolk County Council #nccourday
  • 19. 5. Organise a Flickr meet
  • 20. Walsall Council House Flickr meet 101 images and 1,000 views
  • 21. Walsall Museum Stores Flickr meet
  • 22. 6. Use Flickr as a venue.
  • 23. 7. Use Residents’ Pictures on Your Website.
  • 24. 8. Broaden Your Audience With Wikipedia.
  • 25. The Alchemist in Search of the P, by Joseph Wright, 1771
  • 26. The Alchemist in Search of the P, by Joseph Wright, 1771Derby Museum and ArtGalleryGLAM Derby project
  • 27. Andy Mabbetthttp://pigsonthewing.org.uk/
  • 28. 9. Go to an unconference
  • 29. http://www.librarycamp.co.uk/
  • 30. 10. Publish Your Catalogues As Open Data
  • 31. £ 3,744.02
  • 32. 11. Organise a Google e-mail group to connect your audience. (Like a reading group).
  • 33. 12. Use these new channelsyourself (as a real person).
  • 34. In conclusion…
  • 35. Thank you.Any questions?Dan SleeEmail: sleed@walsall.gov.ukTwitter: @dansleeBlog: www.danslee.wordpress.com
  • 36. Creative Commons credits Phillies game crowd: http://flic.kr/p/9wZTi8 New York librarians: http://flic.kr/p/5JQfmh Museum curator: http://flic.kr/p/68VpZs Herefordshire gate: http://flic.kr/p/6ZxFLc Phone and newspaper: http://flic.kr/p/7heGhD Controls: http://flic.kr/p/aiCkpi Traffic cop: http://flic.kr/p/5M4Rtz Road in the snow: http://flic.kr/p/92RP7tThe Alchemist: http://en.wikipedia.org/wiki/File:JosephWright-Alchemist.jpg Sunset: http://flic.kr/p/6fGXvp