About UsAbout the Wiki•   BackgroundChecksWiki™ is an initiative of the Q2 Group and whilst it is a new name the team behi...
Why Advertise with            BackgroundChecksWiki.com•   Reach your target audience. Our unique wiki website offers a uni...
Advertising FormatsWe offer a variety of advertising options that can be purchased in 3-month increments.The available ad ...
How it Works•   Ads are all targeted according to geography•   General Directory pages on the wiki display Ads according t...
Advertising Territory PackagesTerritory Package, by country or US state:Available only in 3-month packages, advertisers ca...
Advertising Territory Packages2.   Every Directory Information Page related to your territory.       Example of a Director...
Introductory Offer - Standard Territory Package           50% Off for first 30 days onlyStandard Territory Monthly Rates (...
Introductory Offer - Premium Territory Package                  50%Rates (3-monthfirst 30 days onlyPremium Territory Month...
Monitoring & Optimizing Your InvestmentHere are just some of the ways that BackgroundChecksWiki.com works with you tomonit...
Advertising SpecificationsBackgroundChecksWiki accepts the following file types for advertising:•   Third party: A highly ...
FAQ’s1.   My business is locally-based. Will I benefit from advertising on BackgroundChecksWiki.com?     Most definitely. ...
Contact UsVisit us at http://backgroundcheckswiki.com/contactus.php                                                       ...
BackgroundChecksWiki  Media And Advertisement Kit
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BackgroundChecksWiki Media And Advertisement Kit

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BackgroundChecksWiki is a Community Resource Built by its Members for its Members

As a Member you Can:

- Add a New Record - Edit Previous Records
- Get Free Access to 3,500,000+ Records
- Be Recognized for Your Contributions Among the Industry Leaders and Public

- Get Connected with Others in the Industry

- And much much more

For more info visit http://backgroundcheckswiki.com/

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BackgroundChecksWiki Media And Advertisement Kit

  1. 1. About UsAbout the Wiki• BackgroundChecksWiki™ is an initiative of the Q2 Group and whilst it is a new name the team behind it have been involved in international background checks for the past decade. In fact BackgroundChecksWiki™ is the child of a few parents including Quest Research Ltd, IntegraScreen Ltd and Dataflow Ltd.• Over the past decade that the management team has been involved in background checks it has become more and more apparent that the vast majority of companies (outside of the US) do not conduct thorough background checks. In fact many do none at all. The main reason we hear is that they are too expensive and too time consuming.• Government departments are equally unaware of what can be done when it comes to effective checks on visa and professional licensing checks on foreign nationals.• The purpose of this Wiki is to make everyone aware of the resources that are available and that effective background checks can be done nearly anywhere in the world.• If we are successful in getting this message across it is our belief that the 95+% of major companies that are not running systematic international programs will start to do so, benefiting their company with a higher calibre of recruit as well as the industry with a greatly increased customer base.• We will be marketing the use of this site extensively to human resource departments, recruitment firms and government to increase their knowledge of what can be done and who are the experts in this field. 2
  2. 2. Why Advertise with BackgroundChecksWiki.com• Reach your target audience. Our unique wiki website offers a unique and compelling experience that will help you reach your perfect target audience.• Acquire new customers. Be seen by tens of thousands of Human Resource professionals, professional Background Checkers, government officers, and other users everyday.• Achieve Cost Effectiveness. Look at the big picture. Just one contract will pay for your ad many times over.• Pick your price. Stay in control of your budget by choosing from a variety of ad options offered. Limited Ad space available. Get started now to promote your business before your competitors do 3
  3. 3. Advertising FormatsWe offer a variety of advertising options that can be purchased in 3-month increments.The available ad formats:Leaderboard (LB): 728 x 90 HB: LB: 728x90Half Banner (HB): 234 x 60 234x60Medium Rectangle (MR)1: 300 x 250Medium Rectangle (MR)2: 300 x 250 MR1: 300x250Small Button (SB)1: 125 x 125Small Button (SB)2: 125 x 125 MR2: 300x250 SB1: SB2: 125x125 125x125 4
  4. 4. How it Works• Ads are all targeted according to geography• General Directory pages on the wiki display Ads according to the IP address of the user.• Example – A user from Dallas runs a search in the Diploma Mills Directory – the Search and Search Results Page will display Ads from “Texas”• This makes sure that if someone is located near to you they will become aware of your business• Directory Information Pages (those displaying specific contact information) display Ads according to the location of the Subject of that Information.• Example – The same user from Dallas looks up the Directory Information Page for a Singaporean University. This page will display Ads for “Singapore”• This allows for users who are not based in Singapore but who have an obvious requirement for information from this location to see advertisers who may be able to assist them.• Advertisers buy the rights to a particular geographic location, as well as the specific Ad format.• We do not double sell any Ad Space and as such the owner of the Leaderboard for a particular geographic location appears every time the above parameters are met. Own Your Country Now! 5
  5. 5. Advertising Territory PackagesTerritory Package, by country or US state:Available only in 3-month packages, advertisers can buy-out a fixed placement, guaranteeing their ad to runon:1. Every Directory Home page, including the Directory List and Search Results, when the user’s IPaddress matches your territory. Example of ‘Directory List’ page when user clicks onThe ad will run on these 5 Directories: ‘View Directory’ on the Education Directory Home page (a) Education Directory (b) Diploma Mills and Unaccredited Colleges (c) Public Records Directory (d) Employer Directory LB HB (e) Background Checking Companies Directory Directory Title MR1 Search Bar MR2 SB1 SB2 Search Results or Directory List 6
  6. 6. Advertising Territory Packages2. Every Directory Information Page related to your territory. Example of a Directory Information Page in the Employer Directory. If you have bought an advertising territory package for ‘India’, your ad will appear on this page because the content is related to India. LB HB MR1 MR2 Employer Record SB1 SB2 7
  7. 7. Introductory Offer - Standard Territory Package 50% Off for first 30 days onlyStandard Territory Monthly Rates (3-month minimum buy / 6-month maximum):• Leaderboard USD 1,000 USD500• Half Banner USD 250 USD125• Medium Rectangle A USD 350 USD175• Medium Rectangle B USD 300 USD150• Small Button A USD 75 USD37.5• Small Button B USD 75 USD37.5Territories included in the Standard Territory Package:All countries and US States not listed in the Premium Territory PackageYour target audience will see your ad on BackgroundChecksWiki.com within 3 business days afterpayment is received. 8
  8. 8. Introductory Offer - Premium Territory Package 50%Rates (3-monthfirst 30 days onlyPremium Territory Monthly Off for minimum buy / 6-month maximum):• Leaderboard USD 1,500 USD750• Half Banner USD 350 USD175• Medium Rectangle A USD 500 USD250• Medium Rectangle B USD 400 USD200• Small Button A USD 150 USD75• Small Button B USD 150 USD75Territories included in the Premium Territory Package: U.S. States: Countries: • Arizona • Netherlands • Australia • California • New Zealand • Canada • Connecticut • Philippines • China • Florida • Malaysia • France • Georgia • Russia • Germany • Illinois • South Africa • Hong Kong • Michigan • Spain • India • New Jersey • Switzerland • Indonesia • New York • United Kingdom • Italy • North Carolina • Japan • Ohio • Pennsylvania • Texas • Virginia • WashingtonYour target audience will see your ad on BackgroundChecksWiki.com within 3 business days afterpayment is received. 9
  9. 9. Monitoring & Optimizing Your InvestmentHere are just some of the ways that BackgroundChecksWiki.com works with you tomonitor and optimize your investment:• Reports – BackgroundChecksWiki.com will provide monthly performance reportsincluding the latest impression, clicks, click through rate of your campaigns.• Ad Optimization – BackgroundChecksWiki.com can provide you with valuable A/Bperformance testing, reporting and optimization.• Need help designing your Ad? – We can help you to design your ad creatives. – USD $200 for 1 ad creative – USD $300 for 2 ad creatives. Free A/B Testing 10
  10. 10. Advertising SpecificationsBackgroundChecksWiki accepts the following file types for advertising:• Third party: A highly customizable, interactive creative. You can use any custom HTML and JavaScript snippets as well as tags from a third-party ad server.• Flash: A creative containing animation, sound, video, or interactive features. Requires a Flash (.swf) file.• Image: A basic image creative. Requires a .gif, .jpg, or .png file. CMYK color format is not supported for .jpg files.• DoubleClick tag: A creative hosted by either DoubleClick for Advertisers (DFA) or DART for Publishers. You enter a redirect URL, which directs DoubleClick for Publishers to the location of the creative files. 11
  11. 11. FAQ’s1. My business is locally-based. Will I benefit from advertising on BackgroundChecksWiki.com? Most definitely. You can target your ad to users who have an interest in the territory in which your business operates. BackgroundChecksWiki.com is also an excellent way for you to reach your potential clients all over the world.2. How do I make payment for my ad placement? Select your package and pay online at www.backgroundcheckswiki.com/advertise.3. What are the terms of advertising on BackgroundChecksWiki.com? The Terms & Conditions can be found here: www.backgroundcheckswiki.com/advertise/termsPDF.4. Is there a minimal budget for advertising on BackgroundChecksWiki.com? We have several packages that allow you to stay in control of your budget. For more details, please refer to the Premium Territory Package or Standard Territory Package.5. If I intend to purchase more than one ad placement, will I be given discount? Please submit your inquiry here: www.backgroundcheckswiki.com/contactus. 12
  12. 12. Contact UsVisit us at http://backgroundcheckswiki.com/contactus.php 13

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