Your SlideShare is downloading. ×
  • Like
My Space Slideshow
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

My Space Slideshow

  • 807 views
Published

Dan, Jenny, Chris, Kory, Alessandra

Dan, Jenny, Chris, Kory, Alessandra

Published in Technology , News & Politics
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
807
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
6
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. MySpace: A Place for Friends Daniel Perrino Jenny Fisher Kory Hillman Christopher Wieck Alessandra San Pascual
  • 2. Using OpenSocial…
    • Advantages:
    • Match Facebook functionality quickly
    • Cost Efficient
    • Would not need to make major modifications
    • Reduce risk
    • No need to hire new staff
    • Ability to match Facebook functionality quickly without incurring major investments
    • Disadvantages:
    • Differentiation  competitor sites would all look the same
    • Time Consuming
    • User information would be made public
  • 3. Using their own Platform…
    • Advantages:
    • Easier to request payments for applications
    • Keep current terms of service
    • Would keep user information private
    • Allows for differentiation from their competitors
    • Doubt concerning OpenSocial
    • Disadvantages:
    • More costly
    • Hire new people
    • How will the new staff work with current staff
  • 4. Choosing OpenSocial would be the best option for MySpace
  • 5. Developer Perspective
    • Developers create applications to reach a wide audience
    • OpenSocial uses a common application model
    • Simple and Straightforward
    • Powered by Google
  • 6. Avoided Costs
    • In house development means expansion, $20M as seen from previous expansion
    • Hire people to implement and maintain platform
    • Risk associated with in-house platform
  • 7. Matching Facebook
    • Popularity of Facebook from their API
    • OpenSocial matches this functionality but makes it non-exclusive
    • OpenSocial puts MySpace a step ahead of Facebook
    • Powered by Google
  • 8. Conclusion
    • Using Google would put MySpace back in the limelight
    • Since MySpace uses YouTube, the video support caused an increase in use.
    • Choosing OpenSocial would:
      • Reduce Costs
      • Match Facebook’s functionality
      • Be user and developer friendly
  • 9. Bibliography
    • Hinchcliffe, Dion. “6 Essential Things You Need to Know About Google’s OpenSocial.” Dion Hinchchillf’s Web 2.0 Blog . N.p., n.d. Web. 7 Dec. 2007. <http://web2.socialcomputingjournal.com/‌the_6_essential_things_you_need_to_know_about_googles_opens.htm>
    • Kroenke, David M. Using MIS . Ed. David Parker. 2nd ed. Upper Saddle River: Pearson Prentice Hall, 2008. Print.
    • McCarthy, Caroline. “Social Networks Don Their Platform Shoes.” CNET News . N.p., 15 Oct. 2007. Web. 30 Nov. 2009. <http://news.cnet.com/‌Social-networks-don-their-platform-shoes/‌2100-1038_3-6213370.html?tag=mncol>.
    • Mishra, Gaurav. “Google’s Social Networking Plans: OpenSocial is Not About Facebook.” Gauravonomics Blog on Social Media and Social Change . N.p., 31 Oct. 10/‌31/‌2007. Web. 2 Dec. 2009. <http://www.gauravonomics.com/‌blog/‌googles-social-networking-plans-opensocial-is-not-about-facebook/>
    • Piskorski, Mikolaj Jan, David Chen, and Carin-Isabel Knopp. “MySpace.” Harvard Business Review (July 2008): n. pag. Harvard Business Review . Web. 24 Nov. 2009. <http://harvardbusiness.org/>