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The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
The leveragizerassessment
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The leveragizerassessment

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Leverage

Leverage

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  • 1. Assessing Your Strengths & WeaknessesWhat are your strengths? Check all that apply What are your Weaknesses? Check all that apply[ ] Organization [ ] Organization[ ] Planning [ ] Planning[ ] General Research [ ] General Research[ ] Niche Research [ ] Niche Research[ ] Keyword Research [ ] Keyword Research[ ] Listbuilding [ ] Listbuilding[ ] Graphic Arts/ Website Design [ ] Graphic Arts/ Website Design[ ] WordPress [ ] WordPress[ ] SEO [ ] SEO[ ] Writing [ ] Writing[ ] Videos [ ] Videos[ ] Voice Over [ ] Voice Over[ ] Social Media- Facebook, Twitter, Linked-In [ ] Social Media- Facebook, Twitter, Linked-In[ ] Programmer- develop plugins & applications [ ] Programmer- develop plugins & applications[ ] Relationships [ ] Relationships[ ] Product Creation [ ] Product Creation [ ] Niche Products [ ] Niche Products [ ] Internet Marketing Products [ ] Internet Marketing Products [ ] Resell Rights Content (PLR or MRR) [ ] Resell Rights Content (PLR or MRR)[ ] Traffic Generation [ ] Traffic Generation[ ] Pay Per Click [ ] Pay Per Click[ ] Offline Consulting [ ] Offline Consulting 1
  • 2. ASSESSING YOUR ASSSETSWhich of the following online business models do you currently employ? Check all that apply.[ ] Service Provider [ ] Niche Research [ ] Keyword Research [ ] Writer [ ] Graphic Artist [ ] Virtual Assistant [ ] Project/Product Launch Management [ ] Joint Venture Broker [ ] Affiliate Manager[ ] Amazon Affiliate Marketing[ ] Other Affiliate Marketing- Clickbank, RapBank, E-junkie, etc...[ ] CPA marketing[ ] Blogging For Adsense[ ] Blogging For Affiliate Marketing[ ] Product Creation [ ] PLR content [ ] Reports & Ebooks [ ] Software [ ] Physical Products[ ] Sell Resell Rights Products[ ] Event Promotion- teleseminars, webinars, seminars[ ] Coaching[ ] Offline Consulting[ ] Membership Sites 2
  • 3. ASSESSING YOUR RESOURCESWhich of the following do you have? Check all that applyForums[ ] Warrior Forum Membership [ ] Warrior Forum War Room Membership[ ] Digital Point Forums Membership[ ] Market Crush Forum Membership[ ] A Best Web Forum Membership[ ] JV Notify Pro Forum MembershipAffiliate Sites[ ] Clickbank Membership[ ] RAPBank Membership[ ] E-junkie membership [ ] Warrior Plus MembershipResell Rights Products[ ] Clubs [ ] _________ [ ] _________ [ ] _________[ ] Hard Drive...(+cataloged?)* Use a spreadsheet to keep track of the niche, format, rights (is it PLRor MRR, can you edit, put your name on it, give it away, sell it, certain price, give as bonus, include inmembership sites, have sales letter, etc)[ ] Networking groups for adswaps, Joint ventures,- Skype, Linked-In, etc... [ ]________________ [ ]________________ [ ]_________________ 3
  • 4. ASSESSING YOUR FINANCES$______ in cash reserves$______ weekly/monthly available for investing. What is your current monthly income from each of the models you are currently employing?[ ] Service Provider $ [ ] Niche Research $ [ ] Keyword Research $ [ ] Writer $ [ ] Graphic Artist $ [ ] Virtual Assistant $ [ ] Project/Product Launch Management $ [ ] Joint Venture Broker $ [ ] Affiliate Manager $[ ] Amazon Affiliate Marketing $[ ] Other Affiliate Marketing- Clickbank, $RapBank, E-junkie, etc... $[ ] CPA marketing $[ ] Blogging For Adsense $[ ] Blogging For Affiliate Marketing $[ ] Product Creation $ [ ] PLR content $ [ ] Reports & Ebooks $ [ ] Software $ [ ] Physical Products $[ ] Event Promotion- teleseminars, webinars, $seminars $[ ] Coaching $What are your expenses? Check all that applyHosting $Autoresponder $Article Writing $Video Making $Ghostwriting $Graphics $Copywriting $Social bookmarking $Back linking $Virtual Assistant Fees $Forum Posting Fees $Pay Per Click Costs $Banner Ad Costs $ 4
  • 5. ASSESSING CASHFLOW INCREASE OPPORTUNITIES RULE # 1*Get your clients/ customers on a LIST! Even if you are selling services and have clients use aform to collect information about their project, and attach it to your autoresponder. This not onlymakes it easy to keep your assignments organized, but its easier and cheaper to sell to an existingcustomer than it is to acquire a new one. Look at the types of upsells and cross promotions below andrun sales promotion to your email list of service buyers!Service Providers-article writers > leverage customer base >upsell to more expensive writing, resell rights in niche, press releases } auto responder series }Affiliates of Service Providers solo ads }Who offer these services. direct response copy } >leverage profits >outsource, hire writers, produce more articles for less $ ea, but have higher volume > hire writers to create PLR article packs for you to sell > leverage time > use upselling and outsourcing for making more money, doing less work, and move your time to another task.*Applies to graphics, traffic generation, videosGraphics> sell headers, upsell to mini site design, create membership site to provide x graphics permonth, JV with PLR article provider to create graphics for the niches of the articles they sell eachmonth...Traffic Generation> (Virtual Assitant) tasks such as back linking, submitting to directories, forumposting, etc, etc...Find $1.50 and $2.50 per hour workers on www.peopleperhour.com and www.easyoutsource.comVideos> sell short video articles, upsell to tutorial videos, sales videos, etc. JV with article writers andgraphic artists to produce PLR videos that match the niche content they are selling that month.Product Creators-Any product> Use PLR and MRR to create NEW products to give 100% commission on toprospective affiliates & JV partners, use PLR & MRR products to create upsells, downsells andpopulate autoresponders with content and offers, recruit affiliates & JV partners! Leverage yourexisting products to sell more products, leverage relationships to promote your products... 5
  • 6. ASSESSING YOUR SALES FUNNELThe model that makes the most money for me is ___________________________________The conversion rate on the copy is _______________________Do I have a list for this market?_________________________________________________Do I have resell rights products for this market? ____________________________________Do I need to procure resell rights for this product? __________________________________[ ] a freebie to build a list ____________________________________________________________[ ] a front end product _____________________________________________________________[ ] an upsell _____________________________________________________________[ ] a downsell _____________________________________________________________[ ] affiliate products for cross promotion _________________________________________________What other products might this market be interested in?__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________.How is traffic generated for this product? What does this traffic produce in revenue?[ ] Articles $[ ] Videos $[ ] Press Releases $[ ] Social Media $[ ] SEO $[ ] Forum Marketing $ [ ] Warrior Forum $ [ ] Digital Point Forum $[ ] Guest Blogging $[ ] Pay Per Click $[ ] Solo Ads $[ ] Affiliates $[ ] Joint Venture Partners $ NOTE: WHICH TRAFFIC GENERATION STRATEGY PRODUCES THE HIGHEST REVENUE? ______________________ 6
  • 7. ACTION PLAN Secure Additional Needed Content[ ] a freebie to build a list $[ ] a front end product $[ ] an upsell $[ ] a downsell $[ ] affiliate products for cross promotion $ Increase List[ ] More Adswaps[ ] More Traffic Exchanges[ ] More JV Giveways[ ] More Pay Per Click Campaigns $[ ] More Solo Ads $ Increase Traffic[ ] More Articles $[ ] More Videos $[ ] More Press Releases $[ ] More Social Media Posting $[ ] More Backlinks $[ ] More Forum Marketing $[ ] More Guest Blogging $[ ] More Affiliates $[ ] More Joint Venture Partners $ TOTAL: $_______________ 7
  • 8. ACTION PLANTO CREATE ADDITIONAL CASHFLOW NEEDED TO CONTINUE GROWTH I WILL...*CHOOSE AN ADDITIONAL PRODUCT OR SERVICE TO INCREASE MY OFFER ABILITY- (choosecomplemnting affiliate product if necessary)* PRE-PROGRAM MY AUTORESPONDER WITH CONTENT AND LINKS TO ADDITIONALOFFER![ ] Upsell higher priced products and Use additional profits created by theseservices of my own or through an affiliate efforts to:program to: [ ] New Adwswaps- promoting myfreebie, w/ immediate OTO to front endoffer Warrior Forum JV Section JV Notify Pro Forum secure any additional products needed to Skype Adswap Groups complete the sales funnel. -Use Google Calendar To TrackAdswap Dates [ ] My existing customer/client list [ ] Immediately After Offers Clients AreAlready Buying [ ] Expanding My Advertising Into My Expand Advertising- Most profitable first,Most Profitable Advertising Medium and then down the list in order of best ROI. [ ] Purchase Additional Solo Ads Purchase Additional Solo Ads 8
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