"Not so Secret" Rules for Blogger Outreach

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

jezmondo favorited this 2 weeks ago
Tags workshop
Danielle Brigida, Social Media Outreach Coordinator at National Wildlife Federation, added this to the group Web 2.0
Danielle Brigida, Social Media Outreach Coordinator at National Wildlife Federation, added this to the group Marketing
Danielle Brigida, Social Media Outreach Coordinator at National Wildlife Federation, added this to the group NpTech
Danielle Brigida, Social Media Outreach Coordinator at National Wildlife Federation, added this to the group web 2.0 tools for effective teaching
Danielle Brigida, Social Media Outreach Coordinator at National Wildlife Federation, added this to the group We Are Media: Social Media Starter Kit for Nonprofits
Peter Campbell, IT Director at Earthjustice, favorited this 2 weeks ago
Tags blogging

The “Not So Secret” Rules To Blogger Outreach
The Secret Is… Having a mutualistic symbiotic relationship...sort of! Reciprocal Interest!
Rules for Blogger Outreach
- Do Your Research Before
- Be Relevant
- Be Respectful
- Be Real
Strategic Sharing Don’t Just Shout Your Message at Bloggers
Step 1: Listen Traffic Sources
Step 2: Locate
Step 3: Comment and Converse
- Regularly visit the blogs
- Make meaningful comments
- Get a sense for the content they like
- Build trust over time
Help One Another
Find Ways to Drive Them Traffic
- Use Twitter
- Use Stumbleupon
- Share on Facebook
Find them on Other Social Sites
Focus Your Efforts
Develop Your Own Blog
- Blog Roll
- Guest Post
- Cross-promote
Return On Relationship
- “ Friendship, like credit, is highest when it is not used.”
- - Elbert Hubbard
NWF loves bloggers!
Questions?