Investing Time in People: Framing the Problem and Starting a Movement - June 2011

Investing Timein PeopleJune 11, 2011San Francisco, CA

FRAMING THE PROBLEMInvesting Timein People

According to GivingUSA1.8 millionNGOs in the United States

According to GivingUSA1.8 millionNGOs in the United States$380 billiondonated annually

According to GivingUSA1.8 millionNGOs in the United States$380 billiondonated annually60%comes from individuals

According to GivingUSA1.8 millionNGOs in the United States$380 billion 40% go to churchesdonated annually60%comes from individuals

According to GivingUSA1.8 millionNGOs in the United States$380 billion 4% go to international aiddonated annually60%comes from individuals

It’s not about how muchMONEY is being raised –

It’s not about how muchMONEY is being raised –It’s about how thatmoney is USED

1#We often focus onincreasing the amount ofmoney raised rather thanredirecting the moneyalready on the table tohigher impact models.

Survey of donors; Hope consulting90%care about the impact of their funding

Survey of donors; Hope consulting90% - CARE69%got some information about the NGO beforedonating (from friends or other sources)

Survey of donors; Hope consulting90% - CARE69% - ASK33%self-stated they did research

Survey of donors; Hope consulting90% - CARE69% - ASK33% - RESEARCH6%said they compared the organization to others

Survey of donors; Hope consulting90% - CARE69% - ASK33% - RESEARCH6% - COMPARE

2#People don’t ask questionsand they donate because ofgood marketing, brandrecognition, and friendshipsrather than impact level.

Too many people arerelying on one metric toevaluate NGOs

Too many people arerelying on one metric toevaluate NGOs 1992 Guidestar Internet growing; they dragged the 990s online

Too many people arerelying on one metric toevaluate NGOs ~1996 Charity Naviator Brought the 990s in & ran reports on the numbers, spit out metrics based on overhead rations

Too many peopleare relying on one 3 #metric to evaluate ~1996 Charity Naviator Brought the 990s in & ran reports on the numbers, spit out metrics based on overhead rations ß now that is one metric driving decisions

Overhead Ratios still on general public’s collective consciousness creating a fair system is proving near impossible

4#There are >160 ratingsystems on the TRASIwebsite. Rating systemsmight not be the solution.

PLANNERS

PLANNERS vs SEARCHERS

PLANNERS vs SEARCHERSAnnounce goodintentions butdon’t motivateanyone to carrythem out

PLANNERS vs SEARCHERSAnnounce goodintentions but Find thingsdon’t motivateanyone to carry that work &them out get some reward

PLANNERS vs SEARCHERSDetermine whatto supply

PLANNERS vs SEARCHERSDetermine whatto supply Figure out what’s in demand

PLANNERS vs SEARCHERSApply globalblueprints

PLANNERS vs SEARCHERSApply globalblueprints Adapt to local conditions

5#Funding is often tied to“plans” and these plansoften require a short timeframe. It’s easier to plan forTHINGS than people andNGOs often focus on things.

We can take apicture of thingsbut not investing time in people.

We shouldbe investingtime inpeople

to have thecapacity and connectionsto reach theirown goals

6#Donors are scared to givenon-tangibles (esp.internationally). Once again,funding is then focused onthings.

7#Some religions focus on“charity” and further imbedthe “giving things” mentalityinto our cultures.

Don’t research Buy bad car

Don’t researchCar breaks Buy bad car

Don’t research You can change your behavior in the futureCar breaks Buy bad car

Don’t research SCHOOLFails, adds to Invest in thecorruption, etc. wrong thing

Don’t research You don’t usually know it! SCHOOLFails, adds to Invest in thecorruption, etc. wrong thing

8#People rarely know if theygive poorly and might makethe same mistakes over andover if the feedback loop isnot closed.

9#Today, many organizationswith GREAT marketing areselling the idea of givingthings away.

# 10We call it “marketing” but wedon’t realize we areEDUCATING and sellingmodels of aid which havesometimes been adjusted forfundraising results.

# 11There is competition forfunds. Fundraising effortsusually focus on the org/individual rather than the“model” or impact. Co-marketing around “investingin people” is rare.

# 12The critics who are talkingabout these issues are notusing successful marketingtechniques

INTRODUCING THE PLAYERSInvesting Timein People

Donor Advisors•  Keystone Accountabilities•  Tactical Philanthropy•  Effective Philanthropy•  HIP Investors•  FSG Consulting•  Etc…

Rating Systems•  Charity Navigator (overhead)•  Philanthropedia (experts in the fields)•  Great Non-Profits (like Yelp!)•  GiveWell (very indepth, small number of orgs – for example, no water orgs as none fit their criteria)•  Guidestar (auto pulls 990s – now feeds into many others)•  Give.org (Better Business Bureau)•  IRIS (Social enterprise impact – from Blab, Acumen, McKinsey, Rockefeller Foundation)•  TRASI (“Tools and Resources for Assessing Social Impact - from The Foundation Center – lists 164 Tools/Methods/Best Practices for assessment)

Fundraising Platforms … and many more…

NGO Consultants or Impact-Maximizing Orgs•  Root Cause•  Compass Point•  Pari•  Purpose•  Free Range Graphics•  OTF Group (government scale)•  The SROI Network•  3iE (+ research)•  SROI Network (improve their communication)•  And more…. (graphic design, movement building, organizational development, impact measurement, etc)

Donor Facing Marketing Organizations•  The Adventure Project•  KIVA•  charity:water•  Etc…•  Organizations which exist to market/fundraise for other organizations within a specific topic but are not responsible for implementing the programs themselves…

Foundations•  F.B. Heron•  Ford Foundation•  Tides Foundation (in SF)•  Threshold Foundation (in SF)•  Sooooo many!

Research Groups•  Poverty Action Lab (MIT)•  Innovations for Poverty Action•  Center for Global Development•  World Institute for Development Economics Research of the United Nations University (UNU-WIDER)•  Overseas Development Institute•  Kiel Institute for the World Economy•  Brookings•  Development Research Institute (Easterly/NYU)•  Etc…

Blogs•  AidWatch (Easterly) - “The essential insight of Aid Watch is that more aid will reach the poor the more people are watching aid”•  So so so many!

Coalitions/Networks•  CGI (Clinton Global Initiative) Commitment Maker•  Social Edge•  Next Billion•  ICOSA•  Etc…

Movement Builders (for this topic)•  PovertyCure•  STRIVE (Collective Impact Movement)•  SEVEN Fund (Research and more)•  US?

FRAMING THE GOALInvesting Timein People

Organizations focusing on“Investing in People” and sustainableofferings which have a high positive impact Donors focusing their money on highimpact “solutions” tothe worlds problems

HOW CAN WE GET THERE?Investing Timein People

www.investingtimeinpeople.org

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Investing Time in People: Framing the Problem and Starting a Movement - June 2011

by Daniela Papi on Jun 15, 2011

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Investing Time in People: Framing the Problem and Starting a Movement - June 2011 — Presentation Transcript