Cricova Moldova

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Presentation about an amazing place from Moldova, Cricova wine cellars - part of the World Guiness Record breakers.

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Cricova Moldova

  1. 1. Melnicenco Tatiana FB-29G ASEM 2011
  2. 2. By now, many people learned about the Republic of Moldova, a new former Soviet republic emerged in 1991. But many have little idea that this small country is placed the 7th among the top world wine exporters. Wine represents the major product of Moldova's economy .
  3. 4. History: <ul><li>1952- The year of foundation of CRICOVA Wine Factory; </li></ul><ul><li>1955- Familiarization consumers with the quality wines aged in barrels in cellars CRICOVA; </li></ul><ul><li>1980- Strengthening of production capacities and expanding global markets; </li></ul><ul><li>1991- The transition from centralized economy to market economy values; </li></ul>
  4. 5. History: <ul><li>1998- The foundation of the Business & Tourism Center “Cricova-Vin” LLC; </li></ul><ul><li>2002- For its significant contribution to the development of the national economy, “Cricova” JSC was awarded “The order of the Republic”; </li></ul><ul><li>2004- “Cricova” JSC is declared as an object of nationam heritage and cultural; </li></ul>
  5. 7. The largest underground wine cellar in the world is “hidden” in this country.  ” From the touristic point of view, “Cricova” has a great importance for Moldova. Every person can visit this amazing place. A tour includes not only a driving and working through these ‘wine tunnels’, but also a delicious dinner served with fine wines.
  6. 8.   In the guest book there are signatures of famous visitors, political leaders, like Brejnev,Gorbachiov and Gagarin ,  presidents of China (Zian ZeMin), France (Chirac), Poland (Kwasniewski), Romania (Iliescu), Russia (Putin ).
  7. 10. The wine's share in Moldova's GDP is some 25 per cent.  Today Cricova wine is sold in 28 countries around the world, but most exports go straight to Russia.
  8. 11. Cricova had double sales in the last 10 years around 1164 billion lei. &quot;After the crisis, Cricova didn't have losses, and more it earned a net profit of 2.09 million lei - according to the results of 2009. And besides that managed to keep the team intact and even have been made and new hirings
  9. 13. Products: <ul><li>“ CRICOVA” wine products, represent an impeccable selection of exquisite wines, produced from classical European grape varieties:CabernetSauvignon,  Merlot,  Pinot Noir, Chardonnay, Sauvignon Blanc, Muscat, Pinot Blanc etc. </li></ul><ul><li>Cricova’s museum stores the country’s national collection of 1.2 millions of bottles of 653 names of local and world brands. </li></ul>
  10. 15. ADVERTISING
  11. 16. Cricova does not need advertising because it has already become a brand, it has a history of decades and it is well known inside the country and abroad.
  12. 18. Prices are affordable for all the social category, starting 25 MDL till thousand euros for bottle of collection wine.
  13. 19. The official website: www.cricova.md

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