The SME Marketing Company

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  • 1. An Introduction To: The SME Marketing Company
  • 2. The Internet and Business Marketing and sales define the long term success of a business – fact For the majority of industries the future of marketing and sales lies on the internet – fact The future of these businesses will therefore be determined by their ability to harness the immense marketing and sales power of the internet – fact!
  • 3. Internet Marketing
    • Internet Marketing is the process of embracing the many opportunities on the internet for the benefit of your business.
    • Current popular techniques include Social Media, Search Engine Optimization, Affiliate Marketing and Online Video Advertising .
    • This will soon change however – every day new techniques emerge and it is invariably the early adopters that derive the greatest benefit!
  • 4. The SME Marketing Company Origins
    • Founded by four graduates of Leicester University in January 2010
    • Over twenty years collective experience in internet marketing amongst the four founding directors alone.
  • 5. Our Philosophy No longer are large scale marketing campaigns available to only those with the deepest pockets. The internet creates a level playing field for all and therefore offers a remarkable opportunity to SME’s across a wide range of industries. However, as with any form of marketing there is an intrinsic element of uncertainty. It is therefore our mission at The SME Marketing Company to absorb as much of this perceived risk as possible through offering absolute transparency and keeping early costs to a minimum. Through this model we strive to develop long term, sustainable relationships and become the trusted authority on effective internet marketing for SME’s throughout the UK.
  • 6. A few of our current projects
    • Whilst the company is still in its infancy, we have already
    • kicked off some really exciting campaigns:
    • A large SEO campaign for a physical security company – targeting six key phrases with an exact monthly search volume of nearly 40,000.
    • A YouTube campaign for a record label.
    • Assisting the LOROS hospice in their social media campaign for Glastonbudget, 2010.
    • A joint SEO/Social Media campaign for a high end wedding venue.
  • 7. Educational Event “ Boosting Sales through Internet Marketing ”
    • A half day educational event in aid of the LOROS hospice.
    • 6 th August at the Highpoint Conference Centre in Leicester.
    • £10 a seat. All proceeds go to LOROS.
    • Schedule:
      • Registration, including tea, coffee and biscuits
      • 09:30 - Introduction
      • 09:45 - Harnessing social media to expand your client base and strengthen existing relationships
      • 10:30 - The power of the search engine and what it can do for your business
      • 11:15 - Turning online leads into offline clients
      • 11:30 - New emerging internet marketing techniques and how to get ahead of the game
      • 12:00 - Networking and lunch
      • 12:45 - Free goody bag
      • 13:00 - Finish
  • 8. For More Information….
    • Check out our website – www.smemarketing.com
    • Send a quick mail – [email_address]
    • Give us a call – 0845 108 5464 or 0116…..
    • We hope to hear from you soon….