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Journalism in Practice BCU, week 2: Intros and angles
 

Journalism in Practice BCU, week 2: Intros and angles

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My second week of Journalism in Practice, which I teach at Birmingham City University. The purpose of this lecture introduce media students to the basics of journalism, through practice. ...

My second week of Journalism in Practice, which I teach at Birmingham City University. The purpose of this lecture introduce media students to the basics of journalism, through practice.

I this week's lecture we cover intros. This is uploaded so Colin Palmer can cover for me.

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    Journalism in Practice BCU, week 2: Intros and angles Journalism in Practice BCU, week 2: Intros and angles Presentation Transcript

    • Journalism In Practice Week 2: Intros Course No: MED4005 Dan Davies / Colin Palmer [email_address]
    • Last Week’s Task
      • Did everyone find two examples of same story for assignment?
      • What stories did you find?
      • Any trouble with Moodle?
      • Any other questions about the task?
    • The Story So Far…
      • a news story has to contain new facts that are of interest to your readers
      • News outlets have a target audience - choose stories that suit them
      • Has to say something new - worth journalistic treatment
      • Honesty, balance, truth…
    • Foxy Knoxy and the #dailyfail http://bit.ly/tabloidknox http://bit.ly/colesknox
    • Session Goals
      • By the end of this session I would expect you to be able to:
          • Recognise a news angle
          • Write a hard news intro
          • Write a short, simple news story
    • This and next week
      • How to write a story
      • This week concentrate on intros/toplines.
      • Next week going into writing the content or “body text” in more details
    • A Good Intro/Topline
      • The angle
          • It needs to focus on the information that is most interesting and most likely to grab your audiences’ attention.
          • The intro itself
          • The way it is written, the way you capture the important information in a clear, concise and p u nchy way and get it across to your readers.
    • Angles
      • We are going to think about a n gles - how do we know which bit of information to put first?
      • We need to concentrate on what makes it “N e wsworthy”
      • We are looking for the newest, most interesting or most important aspect of the story.
      • Ask yourself – what will grab people’s attention?
    • Which do you think is better and why?
      • “ Fi refighters have walked out on strike in a dispute over pay”
      • “ A dispute over pay has led to a strike being staged by firefighters”
    • Which do you think is better and why?
      • “ Co uncillors have agreed to build a new school in Edgbaston”
      • “ A decision to build a new school in Edgbaston has been taken by councillors”
      • “ A new school is to be built in Edgbaston after a vote by councillors.”
    • ANGLES exercise
      • Discuss the handouts in groups.
      • Prioritise the pieces of information
      • Write the headline
      • Create a billboard / SEO slug to promote the story
      • Stick them on the wall
      • Feedback
    • A Billboard Short, sharp summary of story Less “punny” than a headline
    • An Online Slug
      • In newspaper editing, a slug is a short name given to an article that is in production.
      • Online it is the information in the URL which helps Google - good for SEO
      • Like billboard it contains pure information - not descriptive, no quotes, no puns: Nothing that will confuse machines
      • http://www.dailymail.co.uk/news/article-2045612/New-York-helicopter-crash-Pilot-Paul-Dudleys-chopper-crashed-East-River-killing-Sonia-Marra.html
      • http://www.guardian.co.uk/media/2011/oct/05/phone-hacking-news-international-60-claims
    • Feedback Questions
          • Does it sound like a good story – would it make you want to buy the paper / would you click on it in Google?
          • Can you work out what the story is – does it matter?
          • Have they got the right angle?
    • News Writing General
      • More on writing… next week
      • Presenting facts in a clear and concise way
      • Who, what, where, when, why and how
      • Or explain why they do not have the answer.
    • Intros
      • Normally answer the questions who and what
      • The rest can come later
    • What do we mean by W h o?
      • Look at the following intros. In what circumstances would you use them?
      • “ A man has died in an explosion at a fireworks factory.” “ A Birmingham man has died in an explosion at a fireworks factory.”
      • ” Mi chael Green has died in an explosion at a fireworks factory.”
      • “ An electrician has died in an explosion in a fireworks factory.”
      • “ A keen footballer has died in an explosion at a fireworks factory.”
      • “ A father of three has died in an explosion in a fireworks factory
      • “ A 43-year-old man has died in an explosion in a fireworks factory.”
      • “ A man, who built his family business into a multi-million pound export company, has died in an explosion at a fireworks factory.”
      • “ Mi chael Green, a 43 year old electrician and father of three from Birmingham, who was a keen footballer, has died in an explosion at a fireworks factory.”
    • Example Exercise
      • Split up into groups
      • Take a one news paper with you
      • If you have a tabloid newspaper then look for a ‘broadsheet’ story online and vice versa
      • Identify the who and the what
      • Look at how the story develops (2 nd para leads on from headline etc)
      • Choose a story to present to the class
    • Intro writing exercise
      • Write three intros 3-4 paras (+header and topline)
      • Remember – you need to both find a good news angle and write a simple clear, concise intro.
      • If you have time we’ll get into groups, read each others intros and discuss what you think.
    • This Week’s Assignment
      • Four events that have the potential to be news stories
      • Rewrite the information to create lively intros for 4 stories
      • Assume you are a Birmingham-based regional newspape or website
      • 3-4 paras each, 75-80 words in length 350 in total.
      • Moodle by next week
      • Deadline 3pm Friday reading week