Mobey Forum - Case Study: Banking the Banked with NMB Mobile

Rabobank GSM MVNO - Telecommunications Services (voice, SMS, VAS, Prepaid/Postpaid, MKB) - Mobile Internet Access (GPRS, UMTS, HSDPA), Portals and Self-Care
Value-Added Bank Product - Banking “On the Go”
Premium Product / Combination
Communications Channel for Local Banks, Leden and Customers
Mobile Incubator - Product/Business Development for Mobile Financial Services and Products - Launch of Remote and Contactless Payments and Partnerships Mobile Knowledge Centre - NFC, Consumer Behaviour & Usability - Encryption, Mobile Business Rules - Mobile Low-Value Payments - Standards, Retail/Consumer Acceptance, Security, Sustainability

Rabobank GSM MVNO & Value-Added Bank Product
Great Mobile Telecommunications Product – top-quality services, bundles or bundle-free, unlimited internet, competitive tariffs, SMS packages, MKB offers
Core Rabobank Values - trust, security, quality, easy-to-use services, cooperative value
Online Self-Care Environment
Commitment to innovation - core asset for differentiation is Mobile Financial Services
Secure mobile banking

Mobile Innovations Projects MiniTix Online (2004-06), MiniTix SMS (2007), SMS Betalen (2008), MiniTix NFC (2008-09) SMS Betalen : Launch of P2P payments directly to/from MSISDNs, Java midlets, iPhone application, online website, MiniTix Merchants (2008) Customer bank account

Mobile Innovations Projects NFC Mobile Ticketing: Diergaarde Blijdoorp (2008-09) NFC Fietsenstalling : Eindhoven, Tilburg (2008-09) Rabobank Rotterdam NFC Cashless Schools : kassa’s and vending, ASH, HHS/Redbird (2007-09) NFC Cantina Trials & Roll-Out: Carian/MiniTix (2008-09) NFC Vending Trials: Coca-Cola, FEBO (2007-08) NFC Mobile Domestic Debit Card and Shopping Tool: C1000 (2007-08)

Mobile Innovations Projects Mobile Health: Stichting Diabeter, Health Agency, Achmea (2008-09) Mobile Terrace Payments: MyOrder @ various locations (2008-09) Albert Heijn To-Go NFC Shopping : Amsterdam Amstel (2008-09) MiniTix Mobile Merchants: SMS Betalen Java Midlet (2008-09) Mobile Parking: Park-Line (2007) Rekeningrijden: with Rabobank (2008-09)

Mobielbankieren
Mobielbankieren enables transfers to known parties and payments up to €50.000 with Random Reader
Saldo Direkt provides 1-click account balances on all your accounts
Rabofoon telephone banking (IVR)
SMS Alerts for banking, transfers, payments, telco spending alerts
Mijn Mobiel telecommunications spending alerts, history and invoices
Rabo Financial Services Portal with financial services info., current stocks and financial news
SMS SMS WAP WAP WAP IVR WAP WEB

Case Study: NMB mobile
NMB: National Microfinance Bank Ltd. (Tanzania)
1,3 mln customers
Consumer and small-business focused
Dedicated to providing sustainable, viable access and direct financial services.
Proud of our history of support for Tanzanians of all income levels, government and businesses.
Close By
Extensive network with 130+ branch locations and 200+ ATMs nation-wide.
Branch network designed to cover minimally 80% of Tanzanian districts.
Empowering Entrepreneurs
Paying special attention to micro, small/medium-sized and rural business.
Tanzanian agriculture is close to our heart (KILIMO KWANZA). We play a roll in all parts of the supply chain.

NMB mobile
Easy-to-use NMB mobile banking and payments for all NMB customers (USSD)
Features the most desired consumer applications:
Balance Inquiry
Mini-Statement
Money transfers to any NMB account
Tanesco Luku Prepaid Electricity Purchase
Vodacom and ZAIN Prepaid Airtime Top-Up
NMB Services like ATM card block, settings
Works with NMB Personal Account, TPDF Account, Student Account, Wisdom Account
Simply dial *155*66# to access
No need to fill-in forms or visit an NMB branch to sign-up, simply dial *155*66*123#
NMB mobile 1. Balance Enquiry 2. Mini-Statement 3. Money Transfer 4. Prepaid Services 5. Other Services 6. Help

Thank You! Dan Armstrong Takashi Mobile [email_address] +31 652 085 071

Mobey Forum - Case Study: Banking the Banked with NMB Mobile

by Dan Armstrong on Oct 21, 2009

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Mobey Forum - Case Study: Banking the Banked with NMB Mobile — Presentation Transcript