The D.A. Company "Building Sales Software Solutions & Process for the Pet Industry"
The D.A. Company Building Software Solutions & Process for the Pet Industry A.I.M.S. Account Information Management Solutions The D.A. Company 1
1. CRM/Account Information Management The pet supplies industry has evolved over the past 20 years from new product development, packaging, acquisitions, etc…However, when it comes to data collection, managing data and creating the right data decision metrics to guide the business, many companies including category leaders have remained in the 1980s. 2. The Problem Current data collection methods • Spreadsheets: Spreadsheets such as MS Excel and Numbers are an extremely valuable and flexible business tool. Form creation, output analysis, graphing and financial scenarios are the cornerstone of this software. • Word Processing: Word Processing software such as MS Word and Pages • Email: Email is the most often used tool for communicating deals, forecasts, programs and the occasional account profile. All of the above tools/actions are subject to the business phenomenon known as “The information black hole”; “where data goes to die”! Once your account information resides with any “output” software, you have lost all control of your data integrity. This leads to bad decision-‐making, time-‐consuming research (usually between several different organizational teams and personnel). The result; $$$$ Loss! 3. The Solution CRM It is abundantly clear, that our business and personal lives are driven by internet communication. Facebook, Twitter, Linked In and many more business and social media sites are now driving the way we do business. This substantiates the movement toward web based account management systems and “process driven” tasks/actions that are managed easily and consistently. “Using an account management system does not require more data entry/communication. The only requirement is a single data entry point!” The solution crm continued 2 The D.A. Company
• Salesforce.com Salesforce.com is the # 1 selling web based CRM in the world! There are close to 300,000 users of SF covering almost every industry! • No additional hardware or software is needed! Only a license and internet connection! • Automatic “features upgrade”! o Twice a year, SF will automatically upgrade the features and functionality! • Available 24/7/365 • Highest levels of security Salesforce is built with security as the foundation for the entire service. This foundation includes both protection for your data and applications, and the ability to implement your own security scheme to reflect the structure and needs of your organization. The security features of Salesforce provide both strength and flexibility. However, protecting your data is a joint responsibility between you and salesforce.com. The security features in Salesforce enable you to empower your users to do their jobs efficiently, while also limiting exposure of data to the users that need to act upon it. Implement security controls that you think are appropriate for the sensitivity of your data. Your data is protected from unauthorized access from outside your company, and you should also safeguard it from inappropriate usage by your users. Salesforce.com website. • Unlimited customization • One single source for your data • Output to MS Excel • Works with IPhone, Droid & Blackberry (you never out of touch) • $$$$ Gain! 4. The Target Audience • Field Sales Representatives • Field Sales Managers • Sr. Sales Management • Sales Administration • Customer Service The D.A. Company 3
You are a candidate for A.I.M.S. if.... You have more than 5 7ield sales representatives helping to manage your business... You use email or spreadsheets to capture and manage your data.... You have over 50 accounts with a variety of terms, pricing, and programs.... 5. A.I.M.S. Account Information Management Solutions • Account Profiles • Sales Activity Tracking • Buying Profiles • Sales Call Planning • Account Planning • Auto Email Reporting • Approval Process • Administration 6. The Solution System -‐ The D.A. Company • 20 Years experience selling into the pet specialty, mass, drug & grocery channels • 4 Years as National Sales Manager and Salesforce.com Administrator at The Bramton Company • 3 Years as National Sales Manager and Salesforce.com Administrator at Fat Cat Inc. • 7 Years as Territory Manager and MS Access Sales Report Manager at English Associates Inc. • 6 Years as Regional Sales Manager and ACT! Database Administrator for Archetti Sales & Marketing SUMMARY Office automation via “Cloud” storage and interaction is here to stay. The D.A. Company can help streamline your data input and provide “push button” data output solutions while creating efficiencies and cutting costs. Start moving to a better solution today! 4 The D.A. Company
Testimonial “Dan singlehandedly developed our sforce.com database from the ground up as a permanent solution for maintaining customer data as well as product information, pricing, and specifications. He provided training for company associates on how to use sforce.com including uploading and disseminating information and customizing the user interface to benefit various roles within the organization. Dans initiatives greatly improved efficiencies by allowing us to provide real-‐time product updates to sales associates across the US. This insured the correct customer specific pricing and applicable discounts were applied to allow us to maintain or improve profit margins while exceeding customer expectations on notification timelines and the amount of available product information.” Michael Gregory Director, Product Development Retail Products Group (214) 337-5595 ext. 7135 The D.A. Company. Building Sales Software Solutions & Process for the Pet Industry Dan Archetti 359 Raymond Road Chester, NH 03036-‐4131 Office: 603-‐887-‐6850 Cell: 603-‐244-‐6438 Email: firstname.lastname@example.org The D.A. Company 5