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8 ways charities can use mobile marketing

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  • 1. 8ways charities can use mobile marketing
    A short guide to mobile marketing.
  • 2. Remember this?
    29 May 2010
    2
  • 3. 4.6
    Billion … estimated number of mobile phone subscribers at the end of 2009.
    29 May 2010
    3
  • 4. 93
    the percentage of 18 – 29 year old with a mobile
    29 May 2010
    4
  • 5. 60
    The percentage of mobiles to be sold in 2013 that will be SMARTPHONES
    29 May 2010
    5
  • 6. Smart phone 2010
    Portable media player with 5 mega pixel camera, touch screen, fast 3G+, internet, wifi and … voice and texts
    29 May 2010
    6
  • 7. Smart phone 2013?
     No … this is a wrist phone watch from 2010
    29 May 2010
    7
  • 8. 25
    Percentage of UK tweens (aged 8-12 ) with a profile on Facebook, Bebo or MySpace
    29 May 2010
    8
  • 9. 400
    Million of users on Facebook at the start of 2010
    29 May 2010
    9
  • 10. and it just went mobile.
    29 May 2010
    10
  • 11. TRENDS IN MARKETING
    Ol’ Skool
    Nu Skool
    Print Ads
    Magazines
    Expos & Trade Shows
    Tele-sales
    Direct Mail
    Radio
    TV
    Social Media
    E-mail
    CRM
    Banner Ads
    Online Video
    Search
    Web
    Viral
    Blog
    Mobile
    29 May 2010
    11
  • 12. 8ways charities can use mobile marketing
    Setup an SMS premium number to text donations
    Create a your own app or game for mobile
    Build a mobile-friendly website
    Setup SMS and email alerts to get your message out
    Create your own branded content like images, videos and music
    Talk about your cause or trends on Twitter
    Claim your location on Foursquare, Gowalla & Google Places
    Talk to us
    29 May 2010
    12
  • 13. DAMIEN SAUNDERS
    Social Media Marketing Specialist
    +44 7919 110 638
    Damien@DamienSaunders.com
    @damiensaunders
    What Next? Get in touch
    Find out more:
    http://damiensaunders.com
    29 May 2010
    13

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