6 step guide to foursquare for cafes & restaurants

5,000,000 hungry customers are looking for you
6 step guide to Foursquare for Cafes & Restaurants
Find out more online:
http://whitetshirtdigital.com/foursquare
This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike License.

Can you answer this question?
2
True or False?
Social Media provides one of the most effective marketing channels today – for sales & service.

Yes – it’s true
3
You can use social media to offer up some mouth watering experiences & keep your customers coming back for more.
Try these tips to get your clients loving you more

Why Foursquare?
With over 5,000,000 users this mobile social network is getting interest around the world
It’s game play provides new engaging ways to interact with customers
Foursquare is supported with native apps for Android, iPhone & Blackberry
A quick search on Twitter will show you how popular Foursquare is
4

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Claim your café or restaurant on Foursquare
With over 7.5 million stores and locations in Foursquare already, you should find your business is already listed.
Click here tostart your claim.
Usually it takes up to 2 weeks for the claim process to finish.

6
Create your own brand identity
To make it easier to manage your stores and marketing create a new Foursquare account in the name of your brand or client.
Once created, start looking for customers who checkin to your store or neighborhood.
Tip!

7
Add Tips & To Do’s
You can now put a ‘Add this to Foursquare’ button on your website which creates a To Do.
But you can also create To Do’s and Tips on other venues like hip destinations or must see places.
Tip!

8
Create Specials for Visitors that Check-in
Be creative and offer something to your visitors or clients that checkin

Get more people in your store – Hold a Swarm Badge Party
9

Show your visitors how to install Foursquare on their phone
10
Foursquare has mobile apps for Android, iPhone & Blackberry
There are also 3rd party apps for Nokia, Symbian, Windows Mobile or even WAP

Cross Promote & include Foursquare in all your marketing
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Not sure how to integrate your marketing? Then email me hello@damiensaunders.com
Tip!

12
6 step guide to Foursquare
Claim your café or restaurant on Foursquare
Add Tips & Comments to your store
Create offers for people who check-in to your restaurant
Run a Foursquare Swarm Badge evening.
Show your clients or visitors how to put Foursquare on their phone
Cross promote Foursquare using Twitter, Facebook & your website
Find out more online:
http://whitetshirtdigital.com/foursquare

13
So it’s true. Social media is good for you.
DON’T WORRY! If you’re not ready to manage this all by yourself.
If you are looking for an expert to manage your social media marketing,
I provide a personalised social media strategy tailored to your needs.
Just say hello.

14
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British Interactive Media Association - Member
What Next?
GET IN TOUCH
Damien Saunders
www.whitetshirtdigital.com
M: +447919110638
E: hello@damiensaunders.com
T: damiensaunders
This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike License. To view a copy of this license, visit http://creativecommons.org/licenses/by-nc-sa/3.0/; or, (b) send a letter to Creative Commons, 171 2nd Street, Suite 300, San Francisco, California, 94105, USA.

6 step guide to foursquare for cafes & restaurants

by Damien Saunders on Dec 11, 2010

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